Session 221 UP FRONT AND PERSONAL PRACTICAL AND

Session 221 UP FRONT AND PERSONAL: PRACTICAL AND EFFECTIVE Action PROMOTION Plan for. OF

Slides: 36

Download presentation

Session 221 UP FRONT AND PERSONAL: PRACTICAL AND EFFECTIVE PROMOTION OF TEACHING, LEARNING & LITERACY @your library Welcome to Session 221 York Catholic District School Board Holy Cross Catholic Academy M. Regina L. Cho 2004 Up Front and Personal: Practical and Effective Promotion of Teaching, Learning, & Literacy @your library

Session 221 UP FRONT AND PERSONAL: PRACTICAL AND EFFECTIVE PROMOTION OF TEACHING, LEARNING & LITERACY @your library AGENDA: York Catholic District School Board Advocacy: What and Why How To Advocate • Marketing ideas • Share samples Holy Cross Catholic Academy How –To” segment M. Regina Sharing Session - Carousel L. Cho 2004

Session 221 UP FRONT AND PERSONAL: PRACTICAL AND EFFECTIVE PROMOTION OF TEACHING, LEARNING & LITERACY @your library York Catholic District School Board Holy Cross Catholic Academy M. Regina L. Cho 2004 1. The Message • based on shared vision and beliefs 2. Marketing Plan for the Message • organize your approach

Session 221 UP FRONT AND PERSONAL: PRACTICAL AND EFFECTIVE PROMOTION OF TEACHING, LEARNING & LITERACY @your library York Catholic District School Board Holy Cross Catholic Academy M. Regina L. Cho 2004 Product: What message are you trying to sell? Promotion: Who are the stakeholders/ target market? Place: Where will advocacy occur? Price: What is the cost of implementing the advocacy plan?

Session 221 UP FRONT AND PERSONAL: PRACTICAL AND EFFECTIVE Action PROMOTION Plan for. OF Advocacy TEACHING, LEARNING & LITERACY @your library Heighten information awareness To make students see the SLIC as the information gateway to the world York. Showcase Catholic resources District School Board. Inform stakeholders Displays /Environment Communications Promote literacy Holy Cross Programs & Events Catholic Develop Academy understanding and increase learning M. Regina Teaching Tools L. Cho 2004

Session 221 UP FRONT AND PERSONAL: PRACTICAL AND EFFECTIVE PROMOTION OF TEACHING, LEARNING & LITERACY @your library York Catholic District School Board Database Provider: Ebsco Databases: Ebsco Host includes; Canadian Reference, Literary, and Professional Development Specialization: Canadian Content Holy Cross Catholic Academy M. Regina L. Cho 2004

Session 221 UP FRONT AND PERSONAL: PRACTICAL AND EFFECTIVE PROMOTION OF TEACHING, LEARNING & LITERACY @your library York Catholic District School Board Enter search terms: use key words Databases as selected and to be searched Select search strategy Search only full-text articles Holy Cross Catholic Academy M. Regina L. Cho 2004

Session 221 UP FRONT AND PERSONAL: PRACTICAL AND EFFECTIVE PROMOTION OF TEACHING, LEARNING & LITERACY @your library York Catholic District School Board Holy Cross Catholic Academy M. Regina L. Cho 2004 Click on link for article Number of “hits” Listing of fulltext articles