SENT WITH LOVE LLP JULIA BEEBE AMILA TALOVIC
SENT WITH LOVE, LLP JULIA BEEBE & AMILA TALOVIC SPORT & MEDICAL SCIENCES ACADEMY
PROBLEM Many men forget important dates in their loved one’s life and forget to buy gifts This includes anniversaries, birthdays, mothers day, valentines day, etc. Creates tension in the relationship
SOLUTION Customer creates an account on our website Customizable or suggested gifts are offered Reminder texting service and email Yearly subscription available
DESCRIPTION Website Delivery Text messages with important dates Offer a “Love. Scription” Loyalty Program
Mission To supply our customers Statement with customized gift baskets that meet the needs of their loved ones for all special occasions Social Our company will use Impact 100% recycled material in our packaging
Description of Expenses BUSINESS MODEL Variable Material Expenses Total: $11. 00 Definition of One Unit Item $ A package containing a dozen roses, box of chocolates, and a card. Roses $6. 96 Rose Boxes $0. 20 Chocolate (6 pieces) $2. 46 Chocolate Box $1. 08 Card $0. 30 Fixed Expenses Total: $1, 195. 00 Item $ Rent / Utilities $80. 00 Advertising $20. 00 Economics of One Unit $50. 00 +Delivery Selling Price Cost of var. materials exp. Cost of labor Other variable costs Total COGS/ COSS Contribution Margin $11. 00 $1. 68 $2. 50 $15. 18 $34. 82 Monthly Break Even Units $1, 195. 00 = 34. 32 ≈ 35 units $34. 82 Depreciation $220. 00 Salary $500. 00 Insurance $375. 00
MARKET ANALYSIS Market Statistics Industry Internet & Mail-order Name: Description of Target Consumer Demographics • • • Men • Ages 25 -49 Full time job In a relationship Possibly have children Executive Assistants Unorganized Need reminders Waits for everything last minute $1 Trillion Target Market Size Geographics Psychographics • • • Annual Industry Sales: Hartford County 900, 000 Target Market Population 210, 000 Buying Patterns • Total Population Men who need assistance keeping their lives organized and keeping their Market Size 2, 100
MARKETING AND SALES Car Signage You. Tube Videos Website Word of Mouth Social Media Email
COMPETITION Affordability Hours Selection Sent With Love Edible Arrangements House of Flora Reasonable Expensive 8 am – 8 pm Monday-Friday 8 am – 7 pm Monday-Friday 8 am - 5: 30 pm Monday-Friday Customizable combinations Fruit Arrangements Flowers Your Competitive Advantages 1. Our gift arrangements are affordable for customers 2. We are open later than other businesses 3. We offer a variety of items to choose from
QUALIFICATIONS Both currently enrolled in AP Calculus Will major in computer sciences and business Have necessary social skills Have drivers license Bilingual
SALES PROJECTIONS Total Units 593 80 70 60 50 40 30 20 10 0 Gross Revenue $29, 650 Net Profit $5, 362 Units Sold Jan Feb Mar Apr May June July Aug Sept Oct Nov Dec
STARTUP FUNDS Item LLP Phone, Computer Website Business Cards Delivery Materials Car Why Needed To start our business Communication Customer convenience + marketing Advertising Organizational purposes To deliver our packages as needed Total Startup Expenditures Cost $300. 00 Already Owned $10, 000. 00 $50. 00 Already Owned $10, 355. 00 Emergency Fund Reserve for Fixed Expenses $5, 177. 50 $3, 585. 00 Total Startup Investment $19, 117. 50 ROI: Return on Investment $5, 362 $19, 117. 50 = 28% ≈ $0. 28 ROS: Return on Sales $5, 362 $29, 650 = 18% ≈ $0. 18
Future Plans Hire employees to help us with the business Philanthropy We will donate 5% of our net profit to Loveis. Respect
TELL US ONCE , WE’LL REMEMBER FOR A LIFETIME Thank you for your consideration of Sent With Love Website is coming soon Email: sentwithlove 2017@gmail. com Facebook Page: Sent. With Love Twitter: @sentwithlove 17 Instagram: @sentwithlove 2017
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