Sensors and NEXFS 700 E Product Presentation Sensors

  • Slides: 50
Download presentation
Sensors and NEX-FS 700 E Product Presentation

Sensors and NEX-FS 700 E Product Presentation

Sensors and NEX-FS 700 Agenda 1. Basics of sensors • • Depth of Field

Sensors and NEX-FS 700 Agenda 1. Basics of sensors • • Depth of Field Sensor size Rolling shutter: “jelly” and banding effects Resolution 2. NEX-FS 700 product presentation • • Product Overview “ 4 k-ready” Super 35 mm sensor Super slow-motion Other shooting features Main differences between NEX-FS 700 and NEX-FS 100 Main competitors, packs and availability Accessories (Sony’s and third-party) and external recorders NXCAM line-up Sensors and NEX-FS 700 E Product Presentation

Depth of Field Basically, Do. F is the optical distance range in which objects

Depth of Field Basically, Do. F is the optical distance range in which objects are focused: Furthest distance of acceptable sharpness Focal plane Closest distance of acceptable sharpness Camera lens Defocused Do. F Sensors and NEX-FS 700 E Product Presentation Defocused Sensor Sharpness

Depth of Field One of the factors of Do. F is sensor: the bigger

Depth of Field One of the factors of Do. F is sensor: the bigger the sensor, the shallower the Do. F Video 1/4”, 1/3”, 1/2”, 2/3” Cinema and Photo S 35, FF, APS-C, 4/3 Sensors and NEX-FS 700 E Product Presentation

Sensor size – common formats Full Frame 36 x 24 864 mm 2 Do.

Sensor size – common formats Full Frame 36 x 24 864 mm 2 Do. F APS-H 29 x 19 551 mm 2 STILL APS-C 23. 6 x 15. 8 373 mm 2 APS-C 22. 5 x 15 338 mm 2 Foveon 20. 7 x 13. 8 286 mm 2 VIDEO 4/3 18 x 13. 5 243 mm 2 2, 5 k 1/1. 7” 1/1. 8” 1/2. 5” 7. 6 x 5. 7 43 mm 2 5. 8 x 4. 3 25 mm 2 2/3” 15. 8 x 8. 9 8. 8 x 6. 6 140 mm 2 58 mm 2 Super 35 23. 6 x 13. 3 314 mm 2 Sensors and NEX-FS 700 E Product Presentation CINEMA 7. 2 x 5. 3 38 mm 2 1/2” 1/3” 1/4” 6. 4 x 4. 8 31 mm 2 4. 8 x 3. 6 17 mm 2 3. 2 x 2. 4 8 mm 2

Sensor size – examples Full Frame Do. F APS-H STILL APS-C Foveon 4/3 1/1.

Sensor size – examples Full Frame Do. F APS-H STILL APS-C Foveon 4/3 1/1. 7” 1/1. 8” Canon 5 D MKII Canon 1 D MKIV NEX-5 N, VG 20 Canon 7 D Panasonic AG-AF 101 VIDEO 2, 5 k 2/3” Black. Magic Cinema Camera Super 35 CINEMA Sony F 65, 9000 PL, PMW-F 3, NEX-FS 700, NEX-FS 100, Red One, Epic, Scarlet, Canon C 300 Sensors and NEX-FS 700 E Product Presentation 1/2. 5” 1/2” 1/3” 1/4”

Rolling shutter – “Jelly” effect / Skew CMOS sensor is “sequential” (line by line):

Rolling shutter – “Jelly” effect / Skew CMOS sensor is “sequential” (line by line): Image Camera t=T t=0 t=1/50 s … Sensor begins to capture (to be filled) Previous pixels keep captured Sensor is full: output Sensor is empty: Ready to capture Sensor begins to capture again For a realistic panoramic shooting, “T” should be as short as possible => Faster processor and/or less information to output Sensors and NEX-FS 700 E Product Presentation

Rolling shutter – Banding / Partial exposure CMOS sensor is “sequential” (line by line):

Rolling shutter – Banding / Partial exposure CMOS sensor is “sequential” (line by line): Image Camera t=T t=0 t=1/50 s … Sensor begins to capture (to be filled) Flash is triggered Previous pixels keep captured Flash ends Previous pixels keep captured Sensor is full: Output Sensor is empty: Ready to capture Sensor begins to capture again The more resolution the sensor has, the more likely banding to appear => Faster processor and/or less information to output Sensors and NEX-FS 700 E Product Presentation

Resolution of the sensor Sensor size provides us the “optical/geometrical” character of the sensor

Resolution of the sensor Sensor size provides us the “optical/geometrical” character of the sensor Sensor resolution is more related to picture quality Case: Same sensor size, different resolution: Light: 0% (black) Sensors and NEX-FS 700 E Product Presentation

Resolution of the sensor Sensor size provides us the “optical/geometrical” character of the sensor

Resolution of the sensor Sensor size provides us the “optical/geometrical” character of the sensor Sensor resolution is more related to picture quality Case: Same sensor size, different resolution: Light: 0% (black) Light: 100% (white) This sensor outputs X pieces of info between 2 frames Sensors and NEX-FS 700 E Product Presentation This sensor outputs 4*X pieces of info between 2 frames Bigger pixel size means: 1. Larger dynamic range 2. More immune vs noise 3. Less aliasing when interpolating 4. Less rolling shutter effect So… Better behaviour in high/low lights Less noisy in low lights Less moiré effect Less “jelly” and banding effects It takes 4 x time to output the info on the second sensor

Resolution of the sensor Full Frame Canon 5 D MKII: 21. 1 MP 36

Resolution of the sensor Full Frame Canon 5 D MKII: 21. 1 MP 36 x 24 864 mm 2 Pixel Area: 4. 1* APS-H Canon 1 D 16. 1 MP 29 x 19 551 mm 2 Pixel Area: 3. 4* APS-C Sony NEX-VG 20 16. 1 MP Canon 7 D 18 MP 23. 6 x 15. 8 373 mm 2 Pixel Area: 2. 3* 22. 5 x 15 338 mm 2 Pixel Area: 1. 9* Super 35 Sony NEX-FS 100, PMW-F 3: 3. 37 MP, Pixel Area: 9. 3 Sony NEX-FS 700 : 8. 4 MP, Pixel Area: 3. 7 Canon C 300: 8. 3 MP, Pixel Area: 3. 8 Red Scarlet-X: 14 MP, Pixel Area: 2. 2 23. 6 x 13. 3 314 mm 2 Sensors and NEX-FS 700 E Product Presentation 4/3 Panasonic AG-AF 100 12. 4 MP 2, 5 k 18 x 13. 5 243 mm 2 Pixel Area: 2. 0* Blackmagic Cine. Cam 3. 3 MP 15. 8 x 8. 9 140 mm 2 Pixel Area: 4. 3* Pixel area: *10 -5 mm 2

NEX-FS 700 product presentation • • Product Overview “ 4 k-ready” Super 35 mm

NEX-FS 700 product presentation • • Product Overview “ 4 k-ready” Super 35 mm sensor Super slow-motion Other shooting features Main differences between NEX-FS 700 and NEX-FS 100 Main competitors, packs and availability Accessories (Sony’s and third-party) and external recorders NXCAM line-up Sensors and NEX-FS 700 E Product Presentation

Why NEX-FS 700? Most of our customers were happy with FS 100, but wanted

Why NEX-FS 700? Most of our customers were happy with FS 100, but wanted EVEN MORE: “Having 422 output for recording is fine, but could I have also SDI? ” “I understand why not ND filters, but is there any way to have them? ” “I have several E-mount adapters for different lenses, will you go on with E-mount? ” “Is there any way to improve S&Q motion, in order to reach a slow motion recording? ” “I use to work with many cameras and hire when travelling; could I copy settings from one to another? ” “I also work with F 3; could you add cine gammas? ” “Super 35 mm sensor is nice, but could we reach 4 k with that quality? ” “Sometimes I need to shoot photos, but Full. HD is poor resolution; could I get more on the same camera? ” Sensors and NEX-FS 700 E Product Presentation

NEX-FS 700 E Our answer to these requests… Sensors and NEX-FS 700 E Product

NEX-FS 700 E Our answer to these requests… Sensors and NEX-FS 700 E Product Presentation

Target usage Creative Production Commercials Music video Low budget movie Low budget high speed

Target usage Creative Production Commercials Music video Low budget movie Low budget high speed shooting (slow motion) Sports Sensors and NEX-FS 700 E Product Presentation Special effects Analysis

Product overview Superb creativity shooting, enhanced by the latest digital technology “E-Mount interchangeable lens

Product overview Superb creativity shooting, enhanced by the latest digital technology “E-Mount interchangeable lens large format high speed camera” “ 4 k Ready” Super 35 High speed shooting Creative shooting features Sensors and NEX-FS 700 E Product Presentation

Product overview 1. New “ 4 k Ready” Super 35 mm sensor • New

Product overview 1. New “ 4 k Ready” Super 35 mm sensor • New “ 4 k Ready” high speed Super 35 mm Exmor sensor • E-mount interchangeable lenses 2. High speed shooting • Super slow motion: 120, 240, 480 & 960 fps 3. Creative shooting features • Built-in ND filter • 3 G-SDI output • Still picture shooting • Enhanced shooting features • Enhanced exterior design Sensors and NEX-FS 700 E Product Presentation

1. New “ 4 k Ready” high speed Super 35 mm Exmor sensor High

1. New “ 4 k Ready” high speed Super 35 mm Exmor sensor High speed readout CMOS sensor Dedicated design for moving picture No undesired artefacts: rolling shutter, moiré… 4096 x 2160 4 k capable Future firmware upgrade for future-proof Fast Full. HD 240 fps readout Allows slow motion feature natively Total number of pixels: 4352 x 2662 11. 6 M Effective pixels: 8. 4 M (16: 9) Recording pixels (Still) 8. 3 M (16: 9) 7. 0 M (3: 2) High sensitivity, low noise Allows working in every environment, in any moment of the day for longer shooting times Sensors and NEX-FS 700 E Product Presentation

2. High speed shooting Super slow motion • Full. HD quality: 120/240 fps Max

2. High speed shooting Super slow motion • Full. HD quality: 120/240 fps Max 10 x slow (240 fps @ 24 p) 120 fps up to approx. 16 sec 240 fps up to approx. 8 sec • Limited image quality: 480/960 fps Max 40 x ultra slow (960 fps @ 24 p) 480 fps up to approx 9 sec (1920 x 432) 960 fps up to approx 19 sec (1920 x 216) Interpolation to reach 1920 x 1080 2 out of 5 lines: 480 fps Sensors and NEX-FS 700 E Product Presentation 1 out of 5 lines: 480 fps 960 fps

2. High speed shooting Super slow motion For-A VFC-7000 700 fps@720 30700 €? MEMRECAM

2. High speed shooting Super slow motion For-A VFC-7000 700 fps@720 30700 €? MEMRECAM HX-1 4500 fps@FHD More than 92000€ 1920× 1080 500 fps 100 sec Phantom HD GOLD 1000 fps@FHD More than 76800 € 1920 x 1080 1000 fps 7. 8 sec Super Slow Motion models use to be VERY expensive Sensors and NEX-FS 700 E Product Presentation Grass Valley LDK 8300 180 fps@FHD for Sports 23000 €

3. Creative shooting features 3. 1 Built-in ND filter 3. 2 3 G-SDI output

3. Creative shooting features 3. 1 Built-in ND filter 3. 2 3 G-SDI output 3. 3 Still picture shooting 3. 4 Enhanced shooting features 3. 5 Enhanced exterior design Sensors and NEX-FS 700 E Product Presentation

3. 1 Built-in ND FILTER Strong demand on NEX-FS 100, but physically difficult to

3. 1 Built-in ND FILTER Strong demand on NEX-FS 100, but physically difficult to keep short flange back Ultra thin ND filters on NEX-FS 700 allows any lens adapter dimensions Shallow depth of field on highlighted environment No need for external ND filters 4 -stop selection lever: clear, 1/4 (2 ev), 1/16 (4 ev) and 1/64 (6 ev) Sensors and NEX-FS 700 E Product Presentation Flange back distance

3. 2 3 G-SDI output Strong demand on HD-SDI output Cam. recording 3 G-SDI

3. 2 3 G-SDI output Strong demand on HD-SDI output Cam. recording 3 G-SDI progressive output • 50 p, 59. 94 p • 23. 98 p/Ps. F • 25 p/Ps. F, 29. 97 p/Ps. F 1920 x 1080 23. 98 p 1920 x 1080 25 p Output format = recording format 4: 2: 2 1080/50 p, 60 p output via SDI and HDMI Capability of 4 K RAW (compressed) output through 3 G-SDI (future firmware upgrade) Sensors and NEX-FS 700 E Product Presentation 1920 x 1080 29. 97 p HDMI output 23. 98 p SDI output 23. 98 p 23. 98 Ps. F 59. 94 i 59. 94 p 25 p 25 Ps. F 50 i 50 p 29. 97 p 29. 97 Ps. F 59. 94 i 59. 94 p

3. 3 Still picture shooting Super 35 mm sensor: Shallow depth of field (also

3. 3 Still picture shooting Super 35 mm sensor: Shallow depth of field (also for still image) Allows shooting of high quality photos with the same equipment Aspect ratio Dimensions (pixels) Resolution 3: 2 3240 x 2160 7. 0 Mpx 16: 9 3840 x 2160 8. 3 Mpx Sensors and NEX-FS 700 E Product Presentation

3. 4 Enhanced shooting features Focus transition Automatic focus control using E-Mount lenses Flexibility,

3. 4 Enhanced shooting features Focus transition Automatic focus control using E-Mount lenses Flexibility, agility and ease of use: well-know E-mount lens system Face tracking Automatically detects the face and keeps appropriate focus Ease of use on non-controlled environment Sensors and NEX-FS 700 E Product Presentation

3. 4 Enhanced shooting features Expanded focus (blow up) display New 4 x and

3. 4 Enhanced shooting features Expanded focus (blow up) display New 4 x and 8 x modes Easier to focus with large sensor 1 x Adjustable position using 4 -way buttons Easier to focus in a non-centered position of the framed picture – less focusing errors Sensors and NEX-FS 700 E Product Presentation 4 x 8 x

Film movie style shooting support Picture profile New α NEX still picture equivalent gamma

Film movie style shooting support Picture profile New α NEX still picture equivalent gamma and colour PMW-F 3 -like CINE 1 -4 gamma Easy and homogeneous integration with other cameras 24 p possible in PAL area Traditional 24 p framerate also in 50 Hz zone Addition of movie format markers 1. 66: 1 “European vista” 1. 85: 1 “American vista” 2. 35: 1 “Cinemascope” Sensors and NEX-FS 700 E Product Presentation

Multi-system support 50/60 Hz switchable 24 p shooting is possible in PAL area No

Multi-system support 50/60 Hz switchable 24 p shooting is possible in PAL area No need to hire equipment on different zone – money saving Possibility to accept contracts worldwide with the same equipment (PAL/NTSC) HD & SD formats For an easy transition and total compatibility with existing systems No need to replace the whole user’s equipment at the same time – money saving Sensors and NEX-FS 700 E Product Presentation

Multi-system support Video/Cinema/Photo units display Gain: d. B/ISO sensitivity Focus: meters/feet Shutter: seconds/angle Video

Multi-system support Video/Cinema/Photo units display Gain: d. B/ISO sensitivity Focus: meters/feet Shutter: seconds/angle Video usage Film style usage ISO 100  Meter distance ft   d. B gain   ISO sensitivity  Second shutter speed Angle  Easy to understand by ANY user (cinema, photo, video) Sensors and NEX-FS 700 E Product Presentation

Camera profile Up to 99 different camera profiles in memory card Flexibility, ease of

Camera profile Up to 99 different camera profiles in memory card Flexibility, ease of configuration, time saving both when shooting and postproducing Copy same setting for multi camera use Save setting for each scene Scene A Set to camera Profile for A SAVE settings Scene B Set to camera Profile for B Sensors and NEX-FS 700 E Product Presentation

Enhanced exterior design Succeeding the modular & handy style design of the NEX-FS 100,

Enhanced exterior design Succeeding the modular & handy style design of the NEX-FS 100, detailed improvements have been made to make the creative shooting comfortable Ergonomy, suitable for multiple accesories, light weight, small size, easy access to buttons Modular style Sensors and NEX-FS 700 E Product Presentation Handy style

New robust handle New dedicated handle Rigid and secure attachment Ergonomy, handling closer to

New robust handle New dedicated handle Rigid and secure attachment Ergonomy, handling closer to gravity center, no vibrations, mic closer to scene for cleaner recording 2 x 1/4 inch screws For rigid attachment Strong and Durable Designed with simulated intensity analysis Sensors and NEX-FS 700 E Product Presentation

New grip New dedicated grip with tilt adjustment, for convenient shooting Ergonomy, ease of

New grip New dedicated grip with tilt adjustment, for convenient shooting Ergonomy, ease of access to many shooting functions IRIS PUSH AUTO ZOOM ROCKER LEVER (for future function upgrade) PHOTO Larger lever, easy to tighten REC START/STOP EXPANDED FOCUS Sensors and NEX-FS 700 E Product Presentation Rosette shape backlash-free engagement

Signal interfaces & external design Grip I/F XLR input 2* moved to this location

Signal interfaces & external design Grip I/F XLR input 2* moved to this location Headphones Component output MS/SD Card slot SDI output HDMI output XLR input 1* Video/Audio output Sensors and NEX-FS 700 E Product Presentation DC power input Housing for FMU *XLR input: MIC, MIC+48 V, LINE

Button layout Buttons/controls moved to an upper position for easier handling ND FILTER lever

Button layout Buttons/controls moved to an upper position for easier handling ND FILTER lever FOCUS HOLD / PUSH AUTO Focus hold in Auto. Focus push auto in Manual Focus Sensors and NEX-FS 700 E Product Presentation HOLD switch Only allows REC START/STOP and PHOTO

Spec comparison: FS 700, F 3, FS 100, VG 20 (1/2) PMW-F 3 NEX-FS

Spec comparison: FS 700, F 3, FS 100, VG 20 (1/2) PMW-F 3 NEX-FS 700 NEX-FS 100 NEX-VG 20 “Exmor” Super 35 CMOS (23. 6 x 13. 3 mm) “Exmor” APS-C CMOS (23. 5 x 15. 6 mm) Lens Mount PL Mount with supplied adapter/ FZ Mount E-Mount Rec. Format XDCAM EX (up to 35 Mbps) DVCAM AVCHD (up to 28 Mbps) MPEG-2 SD Imager Frame Rate Audio n 1080/59. 94 i, 50 i, 29. 97 p, 25 p, 23. 98 p n 720/59. 94 p, 50 p, 29. 97 p, 25 p, 23. 98 p n 480(576)/59. 94 i, 29. 97 Ps. F, 50 i, 25 Ps. F n 1080/50 p, 50 i, 25 p, 23. 98 p, n 1080/50 p, 50 i, 25 p, 59. 94 p, 59. 94 i, 29. 97 p n 720/59. 94 p, 50 p n 480(576)/59. 94 i, 50 i n 576/50 i 59. 94 i LPCM/AC 3 Still Picture No YES (8 Mpx) No Yes (16. 0 Mpx, 3: 2) Rec. Media Sx. S MS/SD/FMU MS/SD CLEAR, 1/8, 1/64 Clear, 1/4, 1/16, 1/64 No No LCD Panel 3. 5”, 921 K, 16: 9 3. 0”, 921 K, 16: 9 EVF Panel 0. 45”, 1227 K, 16: 9 LCD/EVF Hybrid 0. 43”, 1152 K, 16: 9 ND Filter Sensors and NEX-FS 700 E Product Presentation

Spec comparison: FS 700, F 3, FS 100, VG 20 (2/2) PMW-F 3 NEX-FS

Spec comparison: FS 700, F 3, FS 100, VG 20 (2/2) PMW-F 3 NEX-FS 700 NEX-FS 100 NEX-VG 20 Super Slow Motion No 120/240 fps w/HD quality 480/960 fps w/SD quality No No TC Config. Yes Yes No 60/50 Hz SW Yes Yes (v 2. 0) No Camera Profile Yes Yes (v 2. 0) No ISO Indication Yes Yes (v 2. 0) No F 3 CINE GAMMA Yes F 3 like No No SDI Yes (3 G) No No Genlock Yes No No No TC I/O Yes No No No HDMI Yes Yes Component Yes Yes No Composite Yes Yes No XLR Input Yes Yes No (Mic) Internal Mic. No No No Yes Sensors and NEX-FS 700 E Product Presentation

NEX-FS 700 feature summary 1. New “ 4 k Ready” Super 35 mm sensor

NEX-FS 700 feature summary 1. New “ 4 k Ready” Super 35 mm sensor • New “ 4 k Ready” high speed Super 35 mm Exmor sensor • E-mount interchangeable lenses 2. High speed shooting • Super slow motion: 120, 240, 480 & 960 fps 3. Creative shooting features • Built-in ND filter • 3 G-SDI output • Still picture shooting • Enhanced shooting features • Enhanced exterior design Sensors and NEX-FS 700 E Product Presentation

Main differences with NEX-FS 100 SDI output Integration with several recorders and monitor ND

Main differences with NEX-FS 100 SDI output Integration with several recorders and monitor ND filters Ultra-thin ND filters integrated in the chassis, with no need for external equipment Super slow motion Up to 10 x at Full HD, allowing access to super slo-mo at low cost 4 k capable sensor Same Super 35 mm size, allowing 4 k recording at low price (future improvement) Still picture shooting (up to 8. 3 Mpx) Higher sensor resolution allows photo shooting with no additional cost Sensors and NEX-FS 700 E Product Presentation

Competition (as of July 2012) Canon C 300 • Just EF or PL configuration

Competition (as of July 2012) Canon C 300 • Just EF or PL configuration • No Full-HD slow motion • No 3 G-SDI output Panasonic AG-AF 101 • Micro 4/3 sensor: undesired artefacts for moving picture (moiré/aliasing, rolling shutter…) • Smaller pixel size: worse behaviour in low lights (noise) and high lights (quickly burnt image) due to short dynamic range • No super slow-motion (just 2. 5 x = 60 fps @ 24 p) DSLRs • Photo sensor: undesired artefacts for moving picture (moiré/aliasing, rolling shutter…) • No video camera workflow (audio, cooling, ergonomy…) • No super slow-motion Blackmagic Cinema Camera • Video sensor size • Ergonomics: connections on the left part of the chassis, similar body as a DLSR, no buttons • Workflow: need to stop recording to download videos, no card recording Sensors and NEX-FS 700 E Product Presentation

NEX-FS 700 packs and availability NEX-FS 700 E • Camera body + ECM-XM 1

NEX-FS 700 packs and availability NEX-FS 700 E • Camera body + ECM-XM 1 mic, NP-F 770 battery, remote, AC Adaptor… NEX-FS 700 EK • Camera body + ECM-XM 1 mic, NP-F 770 battery, remote, AC Adaptor… • SEL 18200 lens: 18 -200 mm, f 3. 5 - 6. 3 OSS with Optical Steady. Shot Availability: End June 2012 List price • NEX-FS 700 E: 8100 € • NEX-FS 700 EK: 8800 € Sensors and NEX-FS 700 E Product Presentation

NEX-FS 700 accesories 2 NP-F 970/B ACCKIT-D 12 B HVL-LBPB VCT-SP 1 BP VCT-SP

NEX-FS 700 accesories 2 NP-F 970/B ACCKIT-D 12 B HVL-LBPB VCT-SP 1 BP VCT-SP 2 BP VCT-PG 11 RMB LCS-G 1 BP LCS-BP 1 BP Batteries Extendable monopod Soft carrying case Batteries + charger Shoulder support Soft backpack LED torch Tripod with RM-1 BP HXR-FMU 128 GB flash memory unit LPM-770 BP LCD portable monitor LA-EA 1 Alpha to E-mount adapter LA-EA 2 Alpha to E-mount adapter RM-1 BP Lanc remote commander Consumer models Sensors and NEX-FS 700 E Product Presentation

E-mount: expanding creativity E-mount lenses Expanded lineup: 7 references • SEL-18200 • SEL-1855 •

E-mount: expanding creativity E-mount lenses Expanded lineup: 7 references • SEL-18200 • SEL-1855 • SEL-16 F 28 • SEL-30 M 35 • SEL-50 F 18 • SEL-24 F 18 Z • SEL-55210 18 -200 mm F 3. 5 -6. 3 OSS 18 -55 mm F 3. 5 -5. 6 OSS 16 mm F 2. 8 30 mm F 3. 5 macro 50 mm portrait 24 mm Carl-Zeiss 55 -210 mm Telephoto zoom Sensors and NEX-FS 700 E Product Presentation

E-mount: expanding creativity E-mount lenses Although Sony cannot guarantee compatibility, more and more E-mount

E-mount: expanding creativity E-mount lenses Although Sony cannot guarantee compatibility, more and more E-mount compatible lenses and accesories are being introduced 19 mm F 2. 8 30 mm F 2. 8 Compact Primes CP. 2 series Mirror Lens 400 mm F 8 Feb/2012 Sensors and NEX-FS 700 E Product Presentation 18 -200 mm F/3. 5 -6. 3 Dec. /2011 Announced 8 mm f 3. 5 fisheye

E-mount: expanding creativity E-mount adapters, allowed by E-mount short flange back Several E-to-other lens

E-mount: expanding creativity E-mount adapters, allowed by E-mount short flange back Several E-to-other lens system adapters from Sony and third-party manufacturers More than 180 adapters for 35 mount types Fotasy Nikon G, PL, Canon FD, B 4 2/3” Canon FD, Contax/Yashica, Leica M & R, M 42, Minolta AF/Sony & MD, Nikon, Olympus OM, Pentax K, T 2 Denz PL 54 (support) Sensors and NEX-FS 700 E Product Presentation VM, Nikon F, Pentax K, Contax/Old Nikon (SC) Alpha, Arriflex, C Mount, Canon EF, Contax G, Leica M & R, Nikon F FOTGA

External recorders NEX-FS 700: SDI & HDMI outputs • Sony SR-R 1 – SDI

External recorders NEX-FS 700: SDI & HDMI outputs • Sony SR-R 1 – SDI • Atomos Ninja 2 – HDMI • Atomos Samurai – SDI • Convergent-Design Nano. Flash – SDI, HDMI • Convergent-Design Gemini 444 – SDI • Aja Ki-Pro – SDI, HDMI • Aja Ki-Pro Mini – SDI, HDMI • Focus FS-T 1001 – SDI • Sound Devices Pix 240 – SDI, HDMI • Sound Devices Pix 220 – HDMI • Cinedeck EX – SDI, HDMI • Cinedeck RX – SDI, HDMI • Cinedeck MX – SDI, HDMI Sensors and NEX-FS 700 E Product Presentation

AVCHD & NLEs NLE AVCHD 1. 0 (legacy) AVCHD 2. 0 1080/50 i, 60

AVCHD & NLEs NLE AVCHD 1. 0 (legacy) AVCHD 2. 0 1080/50 i, 60 i, 25 p, 24 p, 30 p, 720/50 p, 60 p LPCM, Time Code 1080/50 p, 60 p OK OK (Native import) OK OK *2 (7. 0. 3) OK (Pro. Res transcoded) – Log & Transfer Not supported OK *2 OK (Native import) – Import from camera Not supported Premiere Pro CS 5. 5 (Mac) OK OK (Native import) – Media Browser OK *1 Premiere Pro CS 5. 5 (Win) OK OK (Native import) – Media Browser OK *1 GV Edius 6. 03 OK OK (Native import) – Add files OK Avid Media Composer 6 (Win) NG OK (AMA native import) – Link to AMA Not supported Cineform Neo HD, Neo 3 D (Win) NG OK *2 (Cineform transferd) OK *1, 2 Sony Creative SW Apple Adobe Vegas Pro 11 Final Cut Pro 7. 0. 3 FCP X *1 LPCM is unsupported *2 Time Code is unsupported Sensors and NEX-FS 700 E Product Presentation MPEG 2 SD

NXCAM line-up (July 2012) NEX-FS 700: S 35 4 k ready, super Slo-Mo, 1080/50

NXCAM line-up (July 2012) NEX-FS 700: S 35 4 k ready, super Slo-Mo, 1080/50 p, 28 Mbps, E-mount, ND filters NEX-FS 100 : S 35, 1080/50 p, 28 Mbps, E-mount HXR-NX 5: 3 x 1/3”, 1080/50 i, 24 Mbps, G Lens, ND filters HXR-NX 70: 1/2. 88”, 1080/50 p, 28 Mbps, Rain & Dust proof, 96 GB internal HXR-NX 30: 1/2. 88”, 1080/50 p, 28 Mbps, balanced optical steady shot, projector HXR-NX 3 D 1: 2 x 1/4”, 1080/50 p-2 x 1080/50 i (3 D), 28 Mbps, 96 GB internal Sensors and NEX-FS 700 E Product Presentation

Thank you Sensors and NEX-FS 700 E Product Presentation

Thank you Sensors and NEX-FS 700 E Product Presentation

Sensors and NEX-FS 700 E Product Presentation

Sensors and NEX-FS 700 E Product Presentation