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Thailand Internet Users 2016 Year Internet Users** Penetration (% of Pop) Total Population Non-Users (Internetless) 1 Y User Change Population Change 2016* 29, 078, 158 42. 7 % 68, 146, 609 39, 068, 451 6. 2 % 1, 708, 982 0. 28 % 2015* 27, 369, 176 40. 3 % 67, 959, 359 40, 590, 183 15. 8 % 3, 739, 581 0. 34 % 2014 23, 629, 594 34. 9 % 67, 725, 979 44, 096, 385 21. 1 % 4, 109, 153 0. 41 % 2013 19, 520, 442 28. 9 % 67, 451, 422 47, 930, 980 9. 8 % 1, 748, 813 0. 43 % 2012 17, 771, 629 26. 5 % 67, 164, 130 49, 392, 501 12. 2 % 1, 935, 748 0. 39 % 2011 15, 835, 880 23. 7 % 66, 902, 958 51, 067, 078 2010 14, 939, 013 22. 4 % 66, 692, 024 2009 13, 376, 188 2008 896, 867 0. 32 % 51, 753, 011 11. 7 % 1, 562, 826 0. 22 % 20. 1 % 66, 548, 197 53, 172, 009 10. 6 % 1, 281, 695 0. 14 % 12, 094, 492 18. 2 % 66, 453, 255 54, 358, 763 -9 % -1, 196, 128 0. 15 % 2007 13, 290, 620 20 % 66, 353, 572 53, 062, 952 17 % 1, 934, 606 0. 27 % 2006 11, 356, 015 17. 2 % 66, 174, 486 54, 818, 471 14. 7 % 1, 459, 291 0. 47 % 2005 9, 896, 723 15 % 65, 863, 973 55, 967, 250 41. 7 % 2, 913, 284 0. 7 % 2004 6, 983, 439 10. 7 % 65, 404, 522 2003 6, 027, 374 9. 3 % 64, 817, 254 2002 4, 830, 293 7. 5 % 64, 136, 669 2001 3, 523, 554 5. 6 % 63, 415, 174 2000 2, 312, 783 3. 7 % 62, 693, 322 * estimate for July 1, 2016 6% 29, 078, 158 58, 421, 083 15. 9 % 956, 065 0. 91 % Internet Users in 24. 8 Thailand (2016*) 1. 06 % 58, 789, 880 % 1, 197, 081 Share of Thailand Population: 42. 7 59, 306, 376 37. 1 % 1, 306, 739 1. 14 % % (penetration) 59, 891, 620 52. 4 % 1, 210, 771 1. 15 % Total Population : 68, 146, 609 60, 380, 539 53. 8 % 809, 144 1. 16 % Share of World Internet Users: 0. 8 % Internet Users in the World: 3, 424, 971, 237
Thailand Internet User
Thailand Internet User
OPPORTUNUTIES AND TRENDS IN THAI e-COMMERCE ENVIRONMENT DIGITAL LIFESTYLES THAI POPULATION Internet Users 38. 02 MILLON Mobile Subscribers Line Users Subscribers 83. 05 33 MILLON Facebook Users 38 MILLON Source : We are Social, Facebook/ November 2015 Source : TRUEHTS / 2015 Source : NBTC / Q 4 2015 Source : Tech in Asia; LINE / October 2014 e-PAYMENT 2014 825, 200 BILLION BAHT Source : THAILAND/ 2014 e-COMMERCE 2014 2, 033. 5 BILLION BAHT Source : ETDA / 2014
Package
Package
REPORT URL www. youtube. com/vi deo/9 o. Ee. Jt 8 wo 6 E www. youtube. com/vi deo/r. UYp. IYd. Se. SA www. youtube. com/vi deo/Lp. Xa 7 Hm. Jt. Tg www. youtube. com/vi deo/0 Ceu. Ru 6 vy. X 8 www. youtube. com/vi deo/G 0 D 7 Pm. Z 5 -QE www. youtube. com/vi deo/DLW 3 XYCtr. SI www. youtube. com/vi deo/Pfo. ONEo. Clv 8 www. youtube. com/vi deo/-Jn. JXWJZj. FA www. youtube. com/vi deo/h. WWk. L 78 HDBY www. youtube. com/vi deo/B 23 jr. Le. Qfls www. youtube. com/vi deo/ar. Lq. Y 5 e 3 x. F 0 www. youtube. com/vi deo/1 ugax-X 47 ZY Campaign Ad group GMM Grammy In-Stream (August 2016) Official In-Stream (August 2016) In-Stream (August 2016) In-Stream (August 2016) tv 3 official tv 3 official tv 3 official Impressions Views 1 63 1 1 1 1 5 1 3 8 1 24 1 1 1 4 1 3 7 View rate 100. 00% 38. 10% 100. 00% 33. 33% 100. 00% 80. 00% 100. 00% 87. 50% Avg. CPV 8 1 4 9 8 2 4 4 9 1 7 4 Cost 1. 2 0. 7 0. 4 0. 7 0. 2 1. 1 0. 3 1. 0 0. 6 1. 0 0. 9 0. 7 28 94 44 79 28 12 34 04 76 01 90 20
REPORT Day Campaign Impressions View rate 1 -Aug-16 In-Stream (August 2016) 7, 746 1, 842 23. 78% 2 -Aug-16 In-Stream (August 2016) 5, 946 1, 943 32. 68% 3 -Aug-16 In-Stream (August 2016) 6, 638 1, 533 23. 09% 4 -Aug-16 In-Stream (August 2016) 5, 835 1, 925 32. 99% 5 -Aug-16 In-Stream (August 2016) 5, 310 1, 627 30. 64% 6 -Aug-16 In-Stream (August 2016) 5, 208 1, 708 32. 80% 7 -Aug-16 In-Stream (August 2016) 4, 920 1, 721 34. 98% 8 -Aug-16 In-Stream (August 2016) 5, 504 1, 730 31. 43% 9 -Aug-16 In-Stream (August 2016) 5, 730 1, 782 31. 10% 10 -Aug-16 In-Stream (August 2016) 5, 465 1, 885 34. 49% 11 -Aug-16 In-Stream (August 2016) 5, 734 1, 787 31. 16% 12 -Aug-16 In-Stream (August 2016) 6, 044 1, 939 32. 08% 13 -Aug-16 In-Stream (August 2016) 5, 974 2, 099 35. 14% 14 -Aug-16 In-Stream (August 2016) 6, 186 1, 964 31. 75% 15 -Aug-16 In-Stream (August 2016) 6, 309 2, 071 32. 83% 16 -Aug-16 In-Stream (August 2016) 7, 051 2, 239 31. 75% 17 -Aug-16 In-Stream (August 2016) 6, 691 2, 137 31. 94% 18 -Aug-16 In-Stream (August 2016) 5, 602 1, 882 33. 60% 19 -Aug-16 In-Stream (August 2016) 5, 629 1, 851 32. 88% 20 -Aug-16 In-Stream (August 2016) 6, 291 1, 950 31. 00%
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