SCROLL MEDIA SPONSORED CONTENT June 2019 SCROLL SPONSORED
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SCROLL MEDIA SPONSORED CONTENT June 2019
SCROLL SPONSORED CONTENT • Create a single article, or series of sponsored content articles to run on selected partner sites • Non intrusive integration, that matches the look and feel of the publisher to help establish trust within a brand safe environment. • Effective way to educate users, providing them with helpful information in an engaging way. • Native publisher format available exclusively through Scroll Media.
SPONSORED CONTENT PROCESS • 2 week lead time required - Client briefing form supplied, Scroll Media will reverse brief prior to commencing content creation. • Content written, moderated and approved by Scroll Media journalists and selected publisher. • Native drivers seeded into editorial flow for seamless integration, on the main Homepage, EDM, News section clicking through to editorial style article housed on selected publisher. • Article also pushed out via social channels. • Sponsored article drivers to remain live on site for 4 days, with the sponsored article remaining live on site forever. • Post campaign report provided, including Sponsored Content article views, display roadblock impressions and clicks.
THE SCROLL MEDIA NETWORK NEWS, BUSINESS, FINANCE SPORTS FEMALE / HHS / RETAIL TRAVEL GAMING CHINESE
INTEREST DRIVER EXAMPLE & SPECS - Reach 300, 000 Unique browsers a month (Partner Analytics) - Article driver to sit within one of the positions of the homepage block (See left). - Includes display roadblock of all ad positions on sponsored story article page (Billboard and Half Page) - Cost of $8, 500 gross per Sponsored Content article – includes content creation/moderation fee. SPECS - Driver includes orange boarder and ‘sponsored’ badge - Article between 500 – 1, 500 words - 1 x hero image (1, 600 px W by 900 px H) - Option to include embedded links in article
SCOOP DRIVER EXAMPLE & SPECS - Reach 400, 000 Unique Browsers a month (Partner Analytics) - Article driver to sit within one of the positions of the homepage block and relevant section eg Business (See left). - Includes display roadblock of all ad positions on sponsored story article page (Billboard and Half Page) - Cost of $5, 00 gross per Sponsored Content article – includes content creation/moderation fee. SPECS - Driver includes ‘sponsored content’ badge - Article between 500 – 1, 500 words - 1 x hero image (1, 600 px W by 900 px H) - Option to include embedded links in article - Native driver, image and text
NZX DRIVER EXAMPLE & SPECS - Reach 130, 000 Unique Browsers a month (Partner Analytics) - Article driver to sit within one of the positions of the homepage block and clicks through to a section on the site. - Cost of $8, 000 gross per Sponsored Content article – includes content creation/moderation fee. SPECS - Article between 500 – 1, 500 words - 1 x hero image (1, 600 px W by 900 px H) - Option to include embedded links in article - Native driver, image and text
RUGBYPASS DRIVER EXAMPLE & SPECS - Reach 170, 000 Unique Browers s a month - Article driver to sit within one of the positions of the homepage block and clicks through to a section on the site. - Cost of $7, 000 gross per Sponsored Content article – includes drivers and social and content creation/moderation fee. SPECS - Article between 300 – 1, 500 words - 1 x hero image (1, 600 px W by 900 px H) - Option to include embedded links in article - Native driver, image and text
NRL DRIVER EXAMPLE & SPECS - Reach 400, 000 UBs a month - Article driver to sit within one of the positions of the main news block and clicks through to a section on the site. - Cost of $7, 000 gross per Sponsored Content article – includes drivers and social and content creation/moderation fee. SPECS - Article between 300 – 1, 500 words - 1 x hero image (1, 600 px W by 900 px H) - Option to include embedded links in article - Native driver, image and text
SKYKIWI DRIVER EXAMPLE & SPECS - Reach 170, 000 UBs a month - Article driver to sit within one of the positions of the main news block and clicks through to a section on the site. - Cost of $5, 000 gross per Sponsored Content article – includes drivers and social and content creation/moderation fee. SPECS - Article between 300 – 1, 500 words - 1 x hero image (1, 600 px W by 900 px H) - Option to include embedded links in article - Native driver, image and text
PROMOTED OFFERS EXAMPLE
Most of our publishers are open to Sponsored Content with the right brands. For a detailed quote for Sponsored Content, please contact : THANKS JANE ORMSBY JANE@SCROLLMEDIA. CO. NZ 021 357 131