Sample US Cellular Coverage Maps LAWanninger 2001 Sample

Sample US Wireless Vendors ©LAWanninger 2001

The Enterprise Challenge Enterprise Mobile Interface Carriers Protocols Devices Neo. Point Qualcomm Audiovox Motorola

Executive Challenge • Financial Investment • Focus: Customer Service and/or Operational Improvement • Determine

Market Challenge • Technology Factors • Evolving Standards • Lack of interoperability among products

Projected Connected Devices Millions 1, 400 1, 200 More handsets connected to the Internet

Today’s Global Mobile Market Source: Ovum (Ovum Forecasts: Global Mobile Markets 2001 -2005/Chapter B)

Global Mobile Market in 4 Years Source: Ovum (Ovum Forecasts: Global Mobile Markets 2001

Smart Phone Services Source: CIBC World Markets ©LAWanninger 2001

Planned Mobile Applications Enterprise Strategy • Plan Mobile and Wireless Infrastructure • Choose Technology,

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Sample US Cellular Coverage Maps ©LAWanninger 2001

Sample US Wireless Vendors ©LAWanninger 2001

The Enterprise Challenge Enterprise Mobile Interface Carriers Protocols Devices Neo. Point Qualcomm Audiovox Motorola Touch. Point CDMA (Sprint, Verzion) HDML 3. 0 TDMA (AT&T) HDML 3. 0 Ericsson e. Biz i. DEN (Nextel HDML 3. 0 Motorola WML 1. 1 Mitsubishi FSA CDPD (AT&T) HDML 2. 0 i. Mode Do. Co. Mo) e. HTML GSM (Voice Stream & Worldwide Mobitext (Bell South) Palm. Net (Bell South) WML 1. 1 Samsung Ericsson Mitsubishi Motorola Samsung Sanyo Alcatel Ericsson Motorola Samsung Nokia RIM CRM SFA Sales Phone Service ERP PM Executive Pager KM PDA SCM Content Email Other… Voice CDPD (AT&T) All Telcos Future… Source: META Group Inc. ©LAWanninger 2001 WML 1. 2 HTML Palm VII HTML Palm !!! & V Pcket. PC WML 1. 1 Voice. XML Standard IVR Voice Browser Vox. ML V. V. S.

Executive Challenge • Financial Investment • Focus: Customer Service and/or Operational Improvement • Determine when and how much • Organization Needs • What skills • Where to find the skills • Operational Change • Time and Cost to Change Impacted Organizations (Sales, Customer Service, etc. ) • Education and Training Needs ©LAWanninger 2001

Market Challenge • Technology Factors • Evolving Standards • Lack of interoperability among products • Rapidly Changing Market • Human Factors • Security and Privacy • Environmental Factors • Safety, Noise, Health • Sociological Factors • Interaction Styles • Global Factors • Language, Culture, Government • 3 rd World Economics ©LAWanninger 2001

Projected Connected Devices Millions 1, 400 1, 200 More handsets connected to the Internet than PC's by end of 2003 1, 000 Projected PC's Connected to the internet (Dataquest 10/98) Projected Cellular Subscribers (Nokia 1998) 800 600 400 Projected WAP Handsets (Nokia 1999) 200 0 ©LAWanninger 2001 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005

Global Mobile Market in 4 Years Source: Ovum (Ovum Forecasts: Global Mobile Markets 2001 -2005/Chapter B) ©LAWanninger 2001

Planned Mobile Applications Enterprise Strategy • Plan Mobile and Wireless Infrastructure • Choose Technology, Products, and Vendor • Develop Middleware Solutions Source: META Group Inc. ©LAWanninger 2001