Saddleback Cellars A California Winery Producing a Variety

Saddleback Cellars: A California Winery Producing a Variety of Wines Tiburon Research May 14, 2019

Saddleback Cellars Comments • Founded in XXXX • Based in XXXX Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 2

Saddleback Cellars was Founded in XXXX and Has Subsequently Evolved through its Early, Middle, & Recent Phases Saddleback Cellars History Saddleback Cellars Founded Approximate Dates: Key Steps: XXXX • XXXX: Early Phase XXXX - XXXX • XXXX: -- Middle Phase XXXX - XXXX • XXXX: -- Recent Phase XXXX - 2019 Saddleback Cellars Today 2019 • XXXX: -- Saddleback Cellars founded Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 3

Saddleback Cellars was Founded in XXXX Comments • Founded in XXXX • Based in XXXX Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 4

Saddleback Cellars is Not a Frequent Advertiser Comments • -- Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 5

Saddleback Cellars Has a Web Site with XXXX Core Sections, Including __ Saddleback Cellars Web Site -- -- Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 6

Saddleback Cellars is Not a Frequent Acquirer Comments • -- Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 7

Saddleback Cellars Has a Charitable Giving Program Comments • -- Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 8

Saddleback Cellars Has Employees Saddleback Cellars Employees Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 9

Saddleback Cellars Has Planted Acres Saddleback Cellars Planted Acres Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 10

Saddleback Cellars Produces Tons of Grapes Saddleback Cellars Tons of Grapes Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 11

Saddleback Cellars Produces Gallons of Wine Saddleback Cellars Gallons of Wine Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 12

Saddleback Cellars Produces Cases Saddleback Cellars Cases Produced Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 13

Saddleback Cellars Generates Revenues Saddleback Cellars Revenues ($ Millions) Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 14

Saddleback Cellars Earns $___ Million Saddleback Cellars Net Profits ($ Millions) Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 15

Saddleback Cellars Produces a Number of Varietals, Including… Saddleback Cellars Varietals -- -- -- Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 16

Saddleback Cellars’s First Varietal is ___ Comments • -- Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 17

Saddleback Cellars’s Second Varietal is ___ Comments • -- Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 18

Saddleback Cellars is Led by its CEO… Saddleback Cellars Organizational Chart -- -- -- Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 19

Saddleback Cellars Has a Board of Directors Led by its Chairman… Saddleback Cellars Board of Directors -- • -- -- • -- Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 20

Saddleback Cellars is Privately Owned Comments • -- Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 21

Saddleback Cellars Has Assets Saddleback Cellars Assets ($ Millions) Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 22

Saddleback Cellars Has Liabilities Saddleback Cellars Liabilities ($ Millions) Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 23

Saddleback Cellars Has Shareholders’ Equity Saddleback Cellars Shareholders Equity ($ Millions) Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 24

Saddleback Cellars Earns … Per Share Saddleback Cellars Earnings Per Share Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 25

Saddleback Cellars Declares … Dividends Per Share Saddleback Cellars Dividends Per Share Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 26

Saddleback Cellars Has a … Dividend Yield Saddleback Cellars Dividend Yield Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 27

Saddleback Cellars’s Stock Price is … Saddleback Cellars Stock Price Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 28

Saddleback Cellars Has … Shares Outstanding Saddleback Cellars Shares Outstanding Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 29

Saddleback Cellars’s Market Capitalization is … Saddleback Cellars Market Capitalization ($ Millions) Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 30

Saddleback Cellars is Owned by …. Saddleback Cellars Ownership By Owner Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 31

Saddleback Cellars’s Stock Volume is…. Saddleback Cellars Stock Volume Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 32

Tiburon Strategic Advisors Comments • Focus on corporate-level strategy - Serve senior executives only at financial services companies - Key services: market seminars, market research, & strategy consulting - Served over 450 corporate clients and completed over 2, 200 projects since 1998 - Host semi-annual CEO Summits, offer free weekly research releases, and offer free business benchmarking tools for all types of advisors • Chip Roame background - Mc. Kinsey & Company - Charles Schwab & Company - Tiburon since 1998 Source: Tiburon Research & Analysis 19. 05. 14 – Saddleback Cellars © Tiburon Strategic Advisors, LLC™ 33