ROTARY INTERNATIONAL STRATEGIC PLAN Update to Rotary Clubs

ROTARY INTERNATIONAL STRATEGIC PLAN Update to Rotary Clubs “This is a changing world. We must be prepared to change with it” Paul Harris, 1935 March 2010 1

What is our future? • What do we envision? • How do we remain relevant and revitalize? • Is there a burning platform for Rotary? March 2010 2

Strategic Thinking If young leaders started a volunteer service club today… March 2010 3

Strategic Planning Cycle • Continually/Annually – monitor progress, assess environment, and update as necessary • Triennially – survey Rotarians, complete extensive review, revise as necessary, and report to Council on Legislation (COL) March 2010 4

Progress and Successes March 2010 5

Public’s Perception of Rotary Who? Expensive? Accomplishments? Attendance requirements? Inflexible? Not diverse? Exclusive? Elitist? March 2010 6 JTO

Survey Conclusions – Rotarian Feedback • Growing, vibrant, and innovative clubs • Focused service, action-oriented clubs • Public awareness of accomplishments • Fewer, streamlined programs and communications • Improved leadership with fewer directives from RI March 2010 7

Image and brand recognition How can Rotary be the first choice for scarce volunteer resources? March 2010 8

Establish a Vision Rotary’s vision is to be the service organization of choice with dynamic, action -oriented clubs whose contributions improve lives in communities worldwide. March 2010 9

Core Values Fellowship Diversity Integrity Rotarian Service Leadership Full definitions can be found at www. rotary. org/RIdocuments/en_pdf/strategic_plan. pdf March 2010 10

Mission Statement We provide service to others, promote integrity, and advance world understanding, goodwill, and peace through our fellowship of business, professional, and community leaders. March 2010 11

Back to Basics Priorities & Goals Support and Strengthen Clubs � Foster club innovation and flexibility � Balance activities in all four Avenues of Service � Promote membership diversity � Improve member recruitment and retention � Develop leaders � Extend Rotary � Encourage strategic planning at club and district levels March 2010 Focus and Increase Humanitarian Service Enhance Public Image and Awareness � Eradicate polio � Increase sustainable service focused on in o Youth and young adults o The Rotary Foundation’s six areas of focus � Expand strategic partnerships and cooperative relationships � Create significant projects both locally and internationally � Unify image and brand awareness � Publicize actionoriented service � Promote core values � Emphasize vocational service ideal � Encourage clubs to promote their networking opportunities and signature activities 12

Bigger, Better, Bolder Clubs March 2010 13

Bigger Clubs 1. Diversifying membership (age, gender, ethnicity, race) 2. Improving recruitment 3. Improving retention March 2010 14

Better Clubs 1. 2. 3. 4. 5. Balancing the four avenues Promoting core values Planning longer-term Developing leaders Differentiating ourselves— unifying our image A “product” we have pride in. March 2010 15

Bolder Clubs 1. Flexible and innovative 2. Action oriented 3. Significant, sustainable projects 4. Promote networking opportunities and signature activities March 2010 16

Our Clubs – Bold or Old? • • • Engagement or attendance? Too structured or having fun getting it done? Representative of your diverse community? A good environment for newer members? Inspiring projects and programs? A force for good? March 2010 17

Being a Rotarian • • • Why did I join? What is it I belong to? Why am I here? Why do I stay? Why don't I share the joy of Rotary service by asking someone to join? March 2010 18

Why am I doing this? March 2010 19

To Make the World A Better Place! March 2010 20

RI and Board Next Steps • • • Identify measures and targets Finalize communication plan Refine implementation process Align RI committee structure and work Identify Secretariat actions to support the plan March 2010 21

ROTARY INTERNATIONAL STRATEGIC PLAN “We must never permit ourselves to become a super-exclusive, hidebound little body…” Paul Harris, 1918 RI Convention March 2010 22