RHETORIC ASSIGNMENT Jillian Dyer Daniel Mulcahy Jerika Leon

RHETORIC ASSIGNMENT Jillian Dyer, Daniel Mulcahy, Jerika Leon, Emily Helfman, and Salvatore Vieira

COOL NEW PHONE ADVERTISEMENT! http: //www. youtube. com/watch? v=8 sv. NFIJx. FXQ

HOW MANY OF YOU WANT THE PHONE! Audience: Young people who want the next best phone Secondary/unintended audience: Adults who want to be up to date on the latest and greatest technology. Constraints: People who are loyal to another phone company, people who don’t use cellphones, people who can’t afford a phone, or people who don’t watch commercials. Exigence: The need for speed nowadays, everyone wants the fastest technology. Persuades young people to buy the phone by including all the features it has and the fact that you can multitask and do all of them at once. This is enhanced by the guy who is raping extremely fast.

TEXTING AND DRIVING PSA http: //www. youtube. com/watch? v=gjvv. LKz 4 ZM 4 https: //www. youtube. com/watch? v=gjvv. LKz 4 ZM 4

WOULD YOU STILL WANT THE PHONE? Pathos: This video appeals to everyone’s emotions by showing a situation that isn't uncommon. Audience: Parents of teenagers who are of driving age. Secondary/Unintended audience: Teenagers who text and drive. Positive Constraints: People who have been affected by texting and driving who can help spread the word. Negative constraints: People who ignore the video and don’t care. Exigence: Cellphone and car companies have noticed the increased amount of car accidents and deaths related to texting and driving, This prompted them to create anti-texting and driving advertisements.

ANOTHER APPROACH