RETENTION RECRUITMENT TOWN HALL MEETING 4 KEY POINTS
- Slides: 8
RETENTION & RECRUITMENT TOWN HALL MEETING
4 KEY POINTS TO REMEMBER 1. Recruitment and Retention is a LOCAL Problem, the leadership, needs and challenges are all local. 2. Recruitment is MARKETING – When do you market? . . . . ALL THE TIME!! 3. Benefit programs require you to know what the members want, before it becomes an INCENTIVE. 4. Research tells us that – ineffective LEADERSHIP is the most common reason for a decline in membership, other than “no time to serve”
EMERGENCY SERVICES ARE LIKE CULTURES There are 2 defining symptoms of declining and failing cultures: 1. A declining population 2. Foreign invasions that are no longer resisted.
RECRUITMENT IS MARKETING AND WHEN DO YOU MARKET? . . ALL THE TIME. What type of person do you want as a member of your organization? Do you have a mental picture of this person? Are you looking for characteristics or specific people? DON’T TRY TO … ONLY HAVE MEMBERS WHO ARE LIKE YOU
Recruitment and Retention for the 21 st Century A Cafeteria Plan Approach Plus…. Effective Leadership
Moderator: William F. Jenaway, Ph. D. , CFO, CTO, CFPS, FIFE King of Prussia, PA Fire Company, Chief Executive Officer Paul Whorral Manlius, NY, Mayor, Past Fire Chief Andrew Nau Recruitment & Retention Coordinator, Abingdon, MD FD Lisa Lessin Recruitment & Retention Coordinator, Frederick County, MD Fire & Rescue Services Norv Collins Chief, Sauvie Island Fire District, OR Ken Richards Chief, Mystic, CT
4 KEY POINTS TO REMEMBER 1. Recruitment and Retention is a LOCAL Problem, the leadership, needs and challenges are all local. 2. Recruitment is MARKETING – When do you market? . . . . ALL THE TIME!! 3. Benefit programs require you to know what the members want, before it becomes an INCENTIVE. 4. Research tells us that – ineffective LEADERSHIP is the most common reason for a decline in membership, other than “no time to serve”
4 KEY POINTS TO REMEMBER
