Problem Identification Perceive a problem either theoretical or

Problem Identification Perceive a problem either theoretical or applied Criteria of problem 1. original. • Enable the reasercher to identify his specific problem • Determine the possibility of uneccessary duplicatio of effeort • enrich the knowledge of charecter

Problem Identification • 2. It should be neither very general nor very specific • 3. it should be soluable aand possible to change the human nature • ( measure- creativity, anxiety- difficult) • ( measure – social class is easy)

Problem Identification • 4. Feasibility Study design Access – organization and respondent Study sample Source o f data Method of collecting data Type of variable involved Selection of scale of measurement Character of distributon of variable ( normal distribution-allows parametric test. If it is not distributed normally- non parametric test) – Treatment of data – Time requirement for study and availability – funds required – – – –

Process of Problem Identification Ascertain the decision maker’s objectices – ( goals- measurable- follow icebeg principlesdangerous part of the problem is neither visible nor understood by resarcher) I d e n t i f i c a t i o n Understand the background of the problem • ( situation analysis – decision area Consider environment) e m

Process of Problem Identification • Isolate and identify the problems not the symptoms ( Real voyage of discovery consists of not in seeking new land scapes but in having new eyes) • • Determine the unit of analysis ( household appliences- purchase decision will be taken by husband wife) • • Determine the relevant variable( anything that change in values. • Continuous variable- variable that has an infinite number of possible values • Dependent variable- variable to be predicted or explained • Independent variable- expeted to influence a dependent variable)

Process of Problem Identification • State the research questions and objectives

variable • A concept which can take on different quantitative value • Continuous ( quantitative and in decimal weight ) • Non continuous – descrete eg. No of children • Dependent - If one variable depends upon the other variable. The variable which is supposed to be the cause of change. The variable that varies as a consequences of change. • Independent- the variable that is antecedent is called independent variable.