Printing and RFID Tags Lower Costs Greater Flexibility

Printing and RFID Tags: Lower Costs, Greater Flexibility, Broader Use Dan Lawrence Director of Technology and Commercialization © 2004 Precisia, LLC

Flint Ink • Family Owned • Founded in 1920 • Sales ~$1. 5 B /year • 2 nd Largest, Largest US • 150 Sites Worldwide • 5000 Employees Ann Arbor, Michigan © 2004 Precisia, LLC

Precisia, LLC • Launched in 2003 • Wholly-owned subsidiary of Flint Ink • Global reach and capabilities • Conductive and advanced printing inks • Printed electronics applications • State-of-the art facility for prototyping, testing, commercialization © 2004 Precisia, LLC

Radio Frequency IDentification in the Supply Chain 1) Applied Labels 2) Placed Inlays 3) Part of Packages © 2004 Precisia, LLC

Printed Antenna Whether Inlay, Label, or Integrated with packaging, a printed antenna can contribute to higher speeds and lower costs; while meeting performance requirements 902 -928 MHz © 2004 Precisia, LLC

Where to add function? RFID or Label Converter Slap and ship Packaging Plant Consumer Product Factory Distribution/Retail B Value A Tag Cost* *Capital cost to be determined Integration Path © 2004 Precisia, LLC

How can RFID reduce shrinkage? Factory Distribution Retail Cumulative Shrinkage Shipping Incidents of Shrinkage Supply Chain © 2004 Precisia, LLC

Printed Antenna Relative to Solid Metal Frequency Coupling Relative Range Relative Cost 125 k. Hz 13. 56 MHz 850 -950 MHz 2. 45 GHz Capacitive Inductive Backscatter 125 k. Hz Capacitive (Motorola’s Bistatix) N/A (100%) N/A 10 -25% 75 -100%+ TBD 915 MHz UHF (Impinj Design) 1 -25% N/A 30 -50% 20 -70% TBD 13. 56 MHz HF (generic coil) © 2004 Precisia, LLC

Logistic Tag Designs • UHF/ Backscatter [850 -950, 2450 MHz] • Simple, potentially inexpensive • Printable antenna • Substantial read range, depending on design and environment Printed Antenna Matrics Example: Impinj Alien © 2004 Precisia, LLC

Attaining Highest Visibility People “? ” Metal Liquids © 2004 Precisia, LLC

Privacy and Tracking Voluntary Tag Disablement Retail Preferred Customer Card Consumer Bar Code/Credit Card RFID Protocols can provide the same level of privacy already available in the marketplace Surveillance • Physical Observation • Waste Stream Analysis © 2004 Precisia, LLC

Closing Comments • Versatility of Printing • Attenuation of Printed Antenna • Lowest Common Denominator Frequency • Common Global Logistic Frequency Range • Reader Antenna Testing • Compliance Specifications © 2004 Precisia, LLC