PRINCIPLES OF DESIGN Chapter 3 Unit 3 Learning

PRINCIPLES OF DESIGN Chapter 3 Unit 3

Learning Targets 1. 2. I Can Identify the Principles of Design? I Can Identify the Basic Designs used in flower arranging?

Design Principles Balance: Stability of an arrangement secure and stable. Balance: Visual and Actual

Design Principles Visual Balance: Appears to the eye. Created by Color and Flower Placement. Visual Weight: How heavy object appears.

Design Principles Mechanical Balance: Placement of flowers so there is an equal amount of weight on both sides.

Design Principles Symmetrical Balance: Equal visual weight on each side of an imaginary, central, vertical line. They are poised rather than moving. Passive not active.

Design Principles Asymmetrical Balance: Equal visual weight on both sides of central axis but each side is different in materials. Active rather than passive. Movement to the eye.

Design Principles Proportion : Interrelationship of the materials in the arrangement. Flower, Foliage 1 - 1 ½ Times as high as container. 1 -1 ½ Times as wide as container.

Design Principles Scale: Relationship between an arrangement and the area where to be displayed.

Design Principles Focal Point: Area that attracts and holds interest of the viewer. Only 1 Focal Point

Design Principles Emphasis: Focus attention on one feature and keeps everything else secondary.

Design Principles Rhythm: Movement of eye through the design toward or away from Focal Point. 3 Ways achieved Next 3 Slides

Design Principles (Repetition) Repetition: #1 Repeating color the leading color, strongest line, dominant form, or texture.

Design Principles (Radiation) Radiation: #2 All stems appear to come from one central axis.

Design Principles (Progression) Progression: #2 Change by decreasing or increasing size, color, or texture of material used in the spaces between flowers.

Design Principles (Harmony) Harmony: #3 Blending of all components of the design. Example: Color, Texture, Size, Shape

Design Principles Unity: All parts of the design suggest a oneness in idea or impression. Example: Repeating colors, Focal Point or dominant flower in the design.

Design Elements are the Visual Qualities of a composition or flower arrangement. 4 elements on the next 4 slides.

Design Elements Line: Visual path for the eye to follow, creating motion in the design. Used to make the line in a design: Stems Spikes of flowers Branches

Design Elements Form: The shape or silhouette of an arrangement. Example: Circular Arrangement Triangle Arrangement

Design Elements Texture: Surface appearance of: Flowers Foliage Container Ribbons Balloons

Design Elements Color: Most important element of the arrangement.

Color Wheel Tool used to understand the use of colors.

Color Wheel 12 colors make up wheel. Divided into 6 Colors. (Primary and Secondary) Other 6 colors are mixed in equal amounts with an adjacent secondary color (Intermediate, or Tertiary) also called Hues. Ex. Blue mixed with green. 3 Primary Colors: Red, Yellow, Blue

Color Wheel Chroma: Measure of brightness or dullness. Value: How light or dark a color is. Tint: Adding white to a color. Shade: Adding black or Tone (Gray)