Press releases The press release Headline Intro Body

Press releases

The press release Headline Intro Body Quotes Contact details Notes for editors

The headline Clear and to the point Short and snappy Attention-grabbing Write it last

St John’s Methodist/URC Church in Stone moves to new home at Walton Community Centre

Stone church moves to new home

The intro One sentence Short summary of the story WHO | WHAT | WHEN | WHERE

St John’s Church in Stone is moving to a brand new home next month after five years at a school in the town.

The body Key details and facts Be concise Most important stuff first [350 -400 words]

New home at Walton Community Centre Services will be held on XXXXXX Move from Granville Terrace in 2012 to Walton Community Centre Church is part of the community (CAMEO) and thriving. Has congregation size grown?

Quotes Only use one or two Chance for opinion and colour

NAME and TITLE said: “We’re very much looking forward to moving to Walton Community Centre. We’ve had five happy years at the middle school and are so grateful for their friendship and support. We’ll certainly be maintaining our links with them. “We’re a friendly and welcoming congregation and we would love to welcome local people to St John’s at our Sunday services. ”

Contact information for members of the public

Notes for editors Contact details for journalists Short summary of your organisation. Links to website and social media

The power of a good photo Send your own if you can Invite photographers to events or set up photo opportunities Include contact info in your press release

The press release Headline Intro Body Quotes Contact details Notes for editors

HEADLINE Ballot boxes at the ready for lager election

INTRO Staffordshire’s Lymestone Brewery is inviting people to cast their votes and help them choose their first ever lager at a blind tasting event in December.

CONCISE Less than 400 words Event description Human interest Quotes Contact details

QUOTES Sarah – who will be producing her own range of ales and lagers in 2017 at the brewery under the Stray Cat name – wanted to bring something different to Lymestone. She said: “We’ve all been working really hard on the lager and I can’t wait to see what people think of the six varieties – and which one comes out on top. ” Head brewer Ian ‘Brad’ Bradford added: “It’s great having Sarah on board and a Lymestone lager was top of her list for what she wanted to get stuck into first. We’ve all been sampling the six varieties she’s produced and to be honest we’re not sure which one’s best. So it’s time for an election. ”

PHOTOS

Sending your press release Email PRESS RELEASE: Headline Press release in the body of the email Use logo if possible

After sending it out Follow up if necessary Speak to journalists Monitor coverage – keep cuttings and save any online coverage Maximise coverage

Be proactive and look for opportunities Plan and look ahead Look at regular features in local media – how could you be involved? ‘Newsjack’ – be alert to stories in the media and how you could use them to your advantage National awareness events