PPT Module 3 Communicating Across Cultures Mc GrawHillIrwin
- Slides: 30
PPT Module 3 Communicating Across Cultures Mc. Graw-Hill/Irwin Copyright © 2009 by The Mc. Graw-Hill Companies, Inc. All rights reserved.
Communicating Across Cultures ¨To learn how to § Consider diversity as part of audience analysis. § Begin to be aware of the values, beliefs, and practices in other cultures. § Become even more sensitive to verbal and nonverbal behavior. 3 -1
Communicating Across Cultures ¨To learn how to § Deal with discrimination. § Adapt to different expectations in the workplace. § Use bias-free language and photos. 3 -2
Communicating Across Cultures Start by answering these questions: § What is “culture”? § How does culture affect business communication? § There are so many different cultures! How can I know enough to communicate? 3 -3
Communicating Across Cultures Start by answering these questions: § Are differences among generations changing the workplace and how we communicate? § How can I make my documents bias -free? 3 -4
3 -5 Diversity and Culture Basics ¨ Diversity has always been with us— even if people didn’t recognize it or its value. ¨ No “one-size-fits-all” approach to working with cultural differences exists. § Use information here as guidelines. § Remember that people are individuals as well as group members.
Diversity and Culture Basics continued ¨ Be open to change and difference. ¨ Globalization is changing how we do business. § Services performed by non-U. S. workers are increasingly common. ¨ Offshoring of jobs will continue. § Forrester Research predicts 3. 3 million white-collar jobs to leave in the next 15 years. 3 -6
3 -7 Diversity in the Workplace ¨ Gender ¨ Race and ethnicity ¨ Regional and national origin ¨ Social class ¨ Religion ¨ Age ¨ Sexual orientation ¨ Physical ability
3 -8 Diversity in the Workplace continued ¨High-Context Cultures § Most information is inferred from the context of a message. § Little is “spelled out. ” § Examples: Japanese, Arabic, and Latin American cultures.
3 -9 Diversity in the Workplace continued ¨Low-Context Cultures § Context is less important than words. § Most information is spelled out; words are privileged. § Examples: German, Scandinavian, and dominant U. S. cultures.
3 -10 Diversity in the Workplace continued ¨Remember § In nations like the U. S. , Canada, and Brazil, multiple cultures exist. While the dominant culture may be privileged, recognize that minority cultures may have different norms with regard to behavior.
3 -11 Dimensions of Culture ¨ Values, Beliefs, and Practices ¨ Nonverbal Communication ¨ Body Language ¨ Eye Contact ¨ Gestures ¨ Space ¨ Spatial Arrangements ¨ Time ¨ Dress ¨ Colors ¨ Height ¨ Oral Communication ¨ Understatement, Exaggeration, and Silence
3 -12 Conversational Style ¨ How long a pause tells you that it’s your turn to speak? ¨ Do you see interruption as rude? ¨ Do you show interest by asking lots of questions?
3 -13 Communicating with Different Cultures ¨Brenda Arbalaez suggests being § Aware that values and behaviors are influenced by culture. § Flexible. § Sensitive. § Aware of the others’ values, beliefs, and practices. § Sensitive to differences among individuals.
3 -14 Generational Differences ¨ Different opinions on birth years, but in general: § Baby Boomers (post-WWII to middle 1960 s). § Generation X (middle 1960 s to early 1980 s). § Millennials (Early 1980 s to middle 1990 s). ¨ Some observers see challenges.
3 -15 Generational Differences continued ¨ Baby Boomers and Millennials § Two largest U. S. generations. § May differ in opinion on appropriate workplace · · · · · Dress. Ethics. Hierarchies. Expectations. Responsiveness. Autonomy. Goals. Technology. Communication.
3 -16 Generational Differences continued ¨Millennials’ strengths include § Multitasking. § Optimism. § Confidence. § Enthusiasm. § Organization. § Goal Orientation. § Technology use.
3 -17 Ways to Make Language Nonsexist ¨Use § Words that treat both sexes respectfully. § Titles that do not imply one sex “ought” to do a certain job. § The appropriate gender pronoun when referring to a specific person.
3 -18 Ways to Make Language Nonsexist continued ¨ Use § “Ms. ” As the courtesy title for a woman unless · The woman has a professional title. · You know that a woman prefers to be addressed by a traditional title.
3 -19 Ways to Make Language Nonsexist continued ¨When you write about anyone who may be in a job or position, make pronouns nonsexist. § Use plurals. § Use you. § Revise the sentence to omit the pronoun § Use pronoun pairs.
3 -20 Ways to Make Language Nonracist ¨Eliminate adjectives that reinforce negative stereotypes. § Biased: The motivated black students were assigned to internship positions throughout the company. § Bias-free: The students were assigned to internship positions throughout the company.
Ways to Make Language Nonracist continued ¨Identify race or ethnic origin only if it’s relevant. § Biased: Paloma Esteban, a Latino, has been appointed Vice-President of Finance. § Bias-free: Mike Waters, a Sioux, translated the governor’s speech into the Lakota language. 3 -21
Ways to Make Language Nonracist continued ¨Eliminate words and phrases with negative connotations. § Biased: Many of our managers who come from culturally deprived backgrounds now function as role models for young people through our mentoring program. 3 -22
Ways to Make Language Nonracist continued § Bias-free: Many of our managers whose family heritage is African, Asian, Spanish, or Appalachian now function as role models for young people through our mentoring program. 3 -23
3 -24 Talking about People with Diseases or Disabilities ¨Use “people first” language and avoid using adjectives as nouns. § Biased: · the alcoholic · the drug addict · the handicapped § Bias-free: · the woman who is an alcoholic · the man who abuses drugs · people with disabilities
3 -25 Talking about People with Diseases or Disabilities continued ¨Emphasize people’s abilities, not their limits or disabilities. § Biased: Jenny Ling has done an outstanding job as our spokesperson, even though she has diabetes. § Bias-free: Jenny Ling has done an outstanding job as our spokesperson for the past seven years.
Ways to Make Language Nonagist ¨Refer to age only if it’s truly relevant. § Biased: Tomoko Watanabe, 67, is president of Competitive Data Management. § Bias-free: Tomoko Watanabe is president of Competitive Data Management. 3 -26
Ways to Make Language Nonagist continued ¨Avoid stereotypes. § Biased: With her grandmotherly ways, good old Mary Grace makes everyone in Unit 2 feel special. § Bias-free: For the past 35 years, Mary Grace has been helping to create team spirit in Unit 2. 3 -27
Ways to Make Language Nonagist continued ¨Avoid negative labels for children, such as “children from broken homes. ” ¨Remember families can be singleparent and diverse. ¨Use nonsexist descriptions and images of children. 3 -28
3 -29 Bias Free Photos and Illustrations ¨Check visuals for bias. § Are the people diverse? § Are power relationships balanced? § Can you create your own visuals rather than rely on biased clip art?
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