Polycom Distributed Media Application DMA 7000 Network Based
Polycom Distributed Media Application™ DMA 7000 Network Based Multipoint Call Management and Distribution Application
DMA 7000 – Solution Outline Market Drivers Polycom’s Solution Addressing challenges Product Overview Functional Examples Interop and Release Plans Questions 2
Market Trends Positioning Value Proposition
Polycom VC 2 – Wave 1 includes CMA, CMA Desktop, RMX 1000 and now introducing DMA 7000 … Next Generation Call Distribution 4
Next Generation Call Distribution Solution DMA 7000 is a unique network based application for managing and distributing multipoint calls in a highly reliable and scalable method while maximizing port utilization and lowering administration tasks. RELIABLE – SCALEABLE – SIMPLE – No down time due to Rack & Stack approach Easier Management; outages, failures or to network growth; Simplified Upgrades; upgrades; Always Centralized Admin; Better experience for available service Better usage of ports end users Analyst Pre-Brief | August 2008 5
Polycom VC 2 Ecosystem Executive Firewall Conference Room Management Personal SIP/H. 323 GW DMA 7000 Recording and Streaming Bridging 6
Addressing Market Challenges
Large Enterprise Application Example Ad-hoc Calling Distribution Advantages Intelligent routing = better resource utilization Less impact in fault scenarios Uneven usage less likely Routing happens in real-time, not beforehand DMA 7000 Who has 10 Ports? Users dial meeting room # on DMA 7000 EX: 40 5240 80 80 40 40 0 8 Free Ports 0 20 Free Ports ü 80 40 0 30 Free Ports 8
Application Example - Centralized User Administration Advantages Single place for user administration Integration with corporate LDAP directories Fully replicated databases No duplicate user entries DMA 7000 Administering • 3 separate systems • 3 separate user databases 9
Hardware or Network Outages & Maintenance: Example Report 10
Hardware or Network Outages & Maintenance: Sample Email Advantages Fully automated and instantaneous No end-user disruptions No complicated workarounds Perform maintenance on your own terms & hours Analyst Pre-Brief | August 2008 11
Product Overview
DMA 7000 – Initial Release Key Features Benefit Ad hoc Video Conferencing • On-demand video conferencing for enterprises • Desktop Video via CMA 4000/5000 solutions H. 323 • Industry standard H. 323 video network signaling • SIP is a later release In-conference Capabilities Conference users are able to use or benefit from • H. 239 • Lost Packet Recovery (LPR) • Far End Camera Control (FECC) H. 320 Video Connectivity ISDN (H. 320) video end points via an MGC gateway Voice Connectivity • H. 323 based audio participants • PSTN calls via a MGC gateway Enterprise Class High Availability • Hot Standby Application Server redundancy • Database redundancy and synchronization • Media Server Redundancy 13
DMA 7000 – Initial Release Key Features Benefit Route around outages Calls are automatically routed around: • Oversubscribed or unavailable media servers • Network outages Resource optimization - Load Balancing of calls onto the media servers • Least Used • Round Robin Intelligent Media Server Routing Scale Virtual pool of ports • Distribute calls to 10 RMX 2000 s • 1200 A/V ports • 1200 concurrent calls Rack and Stack growth Geographical Redundancy Enterprise directory integration to • Reduces administration of provisioning user accounts LDAP - Active Directory 2003 • Centralized collection and reporting of call details, logs, port utilization Reliability - Redundant modular No single point of failure: design • ATCA based RMX 2000 s • Dual Application Servers • Replicated and synchronized databases 14
DMA 7000 - Scalability, Reliability & Load Balancing Clustering · Rack & stack scalability · Automated discovery · Replicated data · No single point of failure Load balancing · Maximize resource efficiency · Route around failures Zero downtime upgrades & changes in Media Servers · Add new media servers · Capacity upgrades · New software versions Geographical Redundancy · Distributed Media Servers 15
Functional Work Flow examples
Example of Dashboard Active Conference and Resource Stats Media Server Status and Usage Graphical View of Capacity - Histogram for daily High Water mark System Info for Application Servers 17 17
Centralized Management Media Server Management - Add new servers - Remove Servers - Capacity & version upgrades 18
Audit Data Search for the current conference Drill into the specific call for Trouble Shooting and Analysis · Call Events is a history of the lifecycle, signaling and flow events that occurred to the call · Call Properties is a history of the changes of the call 19
System Logs are zipped periodically (daily) and combined together Easy download for offline analysis · Download and open one the of zip files Logs can be rolled at any time 20
Active Directory Thousands of users already provisioned in the enterprise directory Accounts for all employees(Users) with their own virtual conference rooms, based on their phone numbers. 21
Interop Release Plan
Interoperability - Hardware Tested Uses 2 redundant Dell PE 1950 Hardware Servers · Same hardware as CMA and Readi. Voice 4. X Video bridging using RMX 2000 Media Servers Gatekeeper Interoperability Tested · SE 200, CMA, Path. Nav (and others to follow) VBP for video firewall traversal · 5300 S & 5300 E MGC as a Gateway · Video - ISDN-to-H. 323 · Audio PSTN to H. 323 Endpoints – Check Release Notes for Polycom & Others 23 23
Release Plan Beta 1 Release Q 3 2008 FCS / Controlled Ramp Dec 2008 GA Jan 2009 24
Summary Unique industry solution for reliable and large scale on-demand networks Opportunity · Large On-Demand Networks · Desktop Video · Future Service Providers Why DMA – For IT or Video Ops Management · Reliability – Route around failures · Scalability - More efficient resource management · Efficiency - Lower operating costs via centralized administration, operations, and resource management · Increased End User Satisfaction 25
Thank You
- Slides: 26