Platform Management Futures AMD Valerie K Kane Software

Platform Management Futures (AMD) Valerie K. Kane Software Program Manager Dave Tobias Manager Systems Manageability Initiatives Software Strategy & Alliances Advanced Micro Devices

Agenda Platform Management: TCO Driver Industry Trends Convergence of Security, Virtualization and Management Interoperability and Standards AMD Ecosystem

Agenda AMD Partners and Innovation Peppercon/Raritan: Naim Malik Embotics: Jay Litkey Microsoft: Barry Shilmover Demos Client Management Server Management

Desktop Manageability Costs Source: Gartner Research, August 2004 Administration, operations and end-user IT costs outweigh initial HW/SW acquisition costs

Gartner’s Take On Client Management “Most IT managers do not take full advantage of the client management tools provided by PC vendors, even though these tools offer a variety of potentially useful features. This is mostly because few companies have only one PC supplier, and deploying tools for PCs from multiple vendors is inefficient. So companies would rather look to independent software vendors (ISVs), which can manage all their PCs. ” - Gartner, “Client Management: A comparison of the leading PC vendors”, Dec. 2004

Industry Trends Decentralized on-demand computing Transition from monolithic, central (mainframe) servers to a more decentralized grid of on-demand computational resources using Economic x 86 based PCs, workstations, and servers Virtualization Clusters and load-balancing SLA monitoring and demand based automated provisioning Platform Autonomics and Informatics Fewer personnel resources must operate under increasing time and business pressure! A new breed of manageability solutions is required!

Industry Trends Platform Autonomics and Informatics Platform Autonomics Automated, intelligent, policy based decentralization of platform management Policy based self-healing, self-configuring, self optimizing Failure Prediction and reduction of false error reporting Platform Informatics Data aggregation - automatically transforming raw data gathered over time into information upon which actions and strategies can be based Failure Analysis and Reporting Decreased Mean-time-to-repair (MTTR)

Informatics And Autonomics Informatics Diagnosis to Admin Problem detection Analysis and reporting Recommendations Decreased time to repair Line of Trust No Admin Intervention Needed Autonomics Policy-Based Management Automatic Problem Detection Automatic Correction Self-healing, self-configuring, self optimizing

Industry Trends Virtualization can be leveraged to implement… Internet malware protection Dedicated network partition prevents virus and spyware attacks from harming the rest of the PC Platform management Virtualized BMC/SP decreases cross-platform differences while increasing available functionality and lowering hardware costs

Virtualization Challenges Datacenter Classic Virtualized Datacenter l Dedicated HW per application l On-demand resource allocation and provisioning l Underutilized static resources l Resources allocated where needed (resource consolidation) l Static assumptions l Dynamic tools and discovery l Simple licensing and chargeback l New licensing requirements l HW – OS – App l More complex stack to manage

Security Becomes A Management Issue And Management A Security Issue What permissions for what virtual jobs? What users for what sessions on what machine? What interaction between virtual sessions on a machine? How do you manage security for Service Oriented Architecture applications that span a dozen machines in different geographic locations? New point-to-point technologies create new security requirements? How do you manage security for the management session running above the hypervisor that prevents a machine “take over” at the system management level?

Convergence Of SVM Security Configuration Management Session Security Tamper-Proof Malware Protection Virtual Management Partition Management Virtualization Provisioning and Image Management Virtual low cost service processor

Integrated SVM Platform Mgmt. Client Agents and Apps OS OS Inventory Management VM 1 Operations Filter & Quarantine Hypervisor / Virtualization Protection Tamper Proof Platform VM Management Media Redirect Firmware Virtual Console & (Policy based) Autonomic Recovery Management Partition Hardware Managed Platform Security, Virtualization and Manageability come together… VM n

Importance Of Interoperability A large majority of IT organizations deploy heterogeneous technologies and platforms Deployed solutions often use a combination of standards and proprietary interfaces IT organizations often deploy custom developed “glue layer” to integrate all deployed technologies Interoperability is often a key concern for IT organizations

Importance Of Open Standards are fundamental to ensuring interoperability across heterogeneous solutions Standards enable competition and inherently better solutions without sacrificing interoperability Standards ensure broader solution adoption rates Standards bring together the brightest minds in the industry to collaborate on the right solution definition Open standards facilitate interoperability

AMD’s Involvement In Standards AMD is a Leadership Member of the DMTF AMD actively participates in various working groups of the DMTF, including DMWG SMWG CIM Core Schema Common Diagnostics Model Forum NIC Sideband WG SMBIOS WG WS-Management

WS-Management Web Services based management protocol Promotes interoperability between management tools and managed resources Open standard submitted to the DMTF Vendors already adding WS-Management support

OPMA Specification Overview AMD publicly released the Open Platform Management Architecture (OPMA) specification 02/28/2005 Common system interface between server platform and management subsystem AMD collaborated with leading manageability subsystem technology partners to develop OPMA Enables ISVs/IHVs to build standards based, cross platform manageability products suitable for use in heterogeneous computing environments Open like AMD Hyper. Transport™ Technology, and requiring a similar specification license agreement No vendor is excluded and no royalty for adoption Specification and license agreement are located on http: //www. amd. com/opma AMD. com

OPMA Technical Highlights OPMA is a server management card interface specification Connector, signals, pin-out, mechanicals, power BIOS-firmware interface, motherboard and card requirements Leverage existing management standards IPMI, WS-CIM, WS-Management Lightweight with respect to existing system designs Dramatically smaller form factor than PCI based solutions Single connector supports wide range of card capabilities Tool support for MCard development and evaluation

AMD And Virtualization Removing the Pain Points of x 86 -based Virtualization Memory Handling Application Guest OS Virtual Machine Security and Reliability Hypervisor Host OS Virtualization Extensions CPU Overhead Virtualizing I/O Devices

AMD Platform Security Secure Graphics PCIe Root Complex: -TCAM -Trusted Config Space -HT Unit ID Mapping Chipset North Bridge DEV + EVP AMD Processor Secure Input Chipset South Bridge Trusted Mobile Keyboard Controller TPM 1. 2 for H/W based Secure OS LPC-bus Changes Trusted Platform Module

The AMD Ecosystem AMD Recognizes and values the importance of the AMD ecosystem Works very closely with its partners to define the future of the AMD platform Promotes the use of open standards as part of the AMD platform Takes an active role in shaping the future of industry trends and standards in conjunction with its partners All AMD efforts are centered around customer requirements

Raritan-Peppercon Naim Malik Raritan-Peppercon

Raritan‘s Support For OPMA Raritan adopted OPMA in July 2004. The Raritan OPMA M 3 -G 4 board offers advanced server management features and excellent performance. The widely adopted standard allows for cross platform interoperability across multiple server vendors and ISV’s. The result is a cost effective management solution that serves as the base technology of a management infrastructure Features Industry standard daughter card based on Raritan‘s KIRA 100 ASIC Fully featured BMC interfaces High performance KVM/IP Virtual media IPMI 2. 0 SMASH CLP WS-Management 100% Out-of-band system management

Why Raritan Endorses OPMA? OPMA is a widely adopted open standard for embedded system management hardware AMD continues to emerge as a leader in authoring and supporting open management standards that are driving the industry toward simplified, intelligent and more efficient IT management OPMA is the baseline technology that provides common interfaces to ISV’s to easily provide cross platform interoperability Cross platform interoperability further strengthens the ecosystem of manageability, virtualization and security

OPMA Based Management Out–of–Band–stack In–Band–stack Client Network OS WS-Man Service CLP/SMASH CIM WS-Man Service Mgmt. Firmware CIM KVM Hardware OPMA API – Libraries / Provider CLP/SMASH Virtual Media Management Controller IPMI DRiver ACPI Driver IPMI Services ACPI, others Management Controller Board/Card/Blade Chassis/Backplane Management Services System. Firmware

Raritan‘s Vision For Management Raritan will continue to adopt, develop and promote open standards for manageability The combination of OPMA and WS-Management enable companies like Raritan to more efficiently develop and deploy more advanced intelligent management devices on a network Main advantages to open management standards Interoperability across your entire network Reduced costs in deploying and managing your network Freedom to choose solutions from multiple vendors to continuously enhance your management capabilities while preserving your original investments

Embotics Jay Litkey CEO

A New Approach Autonomics and virtualization imply new management challenges Requires Delegation of management Interoperability through standards-based management Manageability must be extensible and reactive to service plane configuration changes Mobility of management components

The Management Plane Can be physical or virtual AMD CPU virtualization support Peppercon OPMA card Provides Separation of Concerns Fail-safe isolation and recovery of faults Minimize host resource impacts Containment of change management risks Reduced reliance on the network Host-Independent Security Independent policy enforcement Delineation of admin roles Tamper-proof “black box” and audit trail Data persistence

Embedded Management Implemented using software: embots Embots are Autonomic Lightweight Policy-based Social Mobile Embots run on management plane Communicate externally using WS-Man Move when service plane moves Adapt as service plane changes

Platform Management Architecture

Client Management Console Windows Server 2003 Client w/ AMD Next Gen Athlon. TM Processor Windows XP SP 2 Guest OS Antivirus MOM Adapter WS-MAN OS Embotics Policy Engine Embotics S/E Mgt OS User OS Mgt VM Guest VM Hypervisor Autonomic management via virtualized partition Potential problems monitored and automatically corrected

Server Management Console Windows Server 2003 Server w/ AMD Next Gen Opteron. TM Processor Windows Server 2003 SP 1/R 2 MOM Embotics Console WS-MAN Embotics Mgt OS OS Embotics Policy Engine Peppercon Out-of-band Management Card in server S/E OS Sensor & Effectors Autonomic management via management card for servers Provides out-of-band monitoring and diagnostics

Microsoft Barry Shilmover Management Practices Program Manager Microsoft Corporation

Platform Management

Q & A