Planning for Success Means Building with the Right
Planning for Success Means Building with the Right Tools Your Logo and Local Air Time Goes Here
Meet the Brothers James and Morris Carey, known as The Carey Bros. , • Nationally recognized experts on home building and renovation. • Sharing 60+ years of experience as award-winning, licensed contractors with millions of folks nationwide through a weekly radio program, daily radio tip, content rich website and nationally syndicated newspaper column all titled, On The House • The Careys are monthly contributors to “The Family Handyman” -- a Readers Digest publication. • Authors of four “For Dummies” books, including Home Remodeling, Home Maintenance 1 st and 2 nd editions, Home Improvement All-In-One For Dummies and Living Well In A Down Economy – and several Dummies pamphlets. • They are third-generation contractors celebrating their 28 th anniversary in broadcast radio and television. • They appear regularly as the home improvement experts on the Daytime Emmy Award nominated Home & Family TV show on the Hallmark channel and have acted as home improvement editors on CBS News Saturday Morning, Discovery Channel’s Home Matters, HGTV’s Smart Solutions and PBS’s Right On The Money… among others.
How Are We Built… Source: Arbitron and the Radio Advertising Bureau
How Are We Built… Source: Arbitron and the Radio Advertising Bureau
“On The House” Will Help You Reach Qualified Buyers! EVERY WEEK RADIO REACHES 94. 3% 93. 4% OF ADULTS WHO SHOPPED AT HARDWARE/BUILDIN G SUPPLY STORES 4+ TIMES IN 4 WEEKS OF THOSE WHO PLAN TO REMODEL THEIR HOMES Source: Radio Advertising Bureau
What they Say About Us. “When folks want information on home improvement products or what really works when it comes to home maintenance, they need honest, straight-up hands-on advice from somebody they can trust. The Carey’s have been there and folks trust James & Morris. They’re the Real Mc. Coy of Home Improvement! That’s why Grabber’s been working with the Carey’s for nearly a decade. ” - Steve Moss, Director of Marketing - Grabber Construction Products “We’re a fairly new company with a limited budget. Because of this, our advertising decisions have to be on-the-mark. A perfect example of this is our affiliation with the Carey Brothers. Their targeted following allows us to reach the people who are most likely to buy our products. ” -Chris Jenkins, Sales and Marketing Director – Timber. Tech “Our mission is to educate consumers and builders alike. …we couldn’t be more pleased with the effort [The Carey Brothers] made on our behalf. They posted a link to our site on their site and immediately after that was up we noticed a surge in traffic from people who had visited the “On the House” website. When they mentioned us on the broadcast, they actually went significantly further in terms of time than we thought they would. “ -Jim Niehoff, Portland Cement Association
Pick Your Plan for Success! Sponsorship Package #1 Sponsorship Package #2 • 1 commercial per hour in the program • 1 sponsor billboard per hour voiced by the Carey Brothers • • 20 On The House Tip of the Day sponsorships which includes 30 sec. commercial and opening billboard 10 On The House Tip of the Day sponsorships which includes 30 sec. commercial and opening billboard • 20 ROS commercials during the week • 6 promo tags during the week • 12 promo tags during the week • Commercials voiced by the Carey Brothers Your 52 week investment is only $0. 00 Your 26 week investment is only $0. 00
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