Persuasive Techniques Otherwise known as PROPAGANDA PROPAGANDA techniques

  • Slides: 30
Download presentation
Persuasive Techniques (Otherwise known as: PROPAGANDA) PROPAGANDA: techniques used to influence opinions, emotions, attitudes

Persuasive Techniques (Otherwise known as: PROPAGANDA) PROPAGANDA: techniques used to influence opinions, emotions, attitudes or behavior.

What do all these pictures have in common?

What do all these pictures have in common?

What is persuasion? n. Generally an appeal to emotion, not intellect. n. An attempt

What is persuasion? n. Generally an appeal to emotion, not intellect. n. An attempt to change your behavior n. It attempts to “guide your choice”

Who uses propaganda? • Military • Media • Advertisers • Politicians • You and

Who uses propaganda? • Military • Media • Advertisers • Politicians • You and I!!!

Propaganda Techniques • Bandwagon Technique • Testimonial • Loaded Word • Misuse of statistics

Propaganda Techniques • Bandwagon Technique • Testimonial • Loaded Word • Misuse of statistics • Name calling or stereotyping • Plain Folks • Snob Appeal • Transfer

Bandwagon Technique • Everyone is doing it! You should too!!!

Bandwagon Technique • Everyone is doing it! You should too!!!

Testimonial • Testimonials are quotations or endorsements which connect a famous or respectable person

Testimonial • Testimonials are quotations or endorsements which connect a famous or respectable person with a product or item.

Loaded Word • Use “loaded” words like. . . – new – improved –

Loaded Word • Use “loaded” words like. . . – new – improved – best

Misuse of Statistics When the statistics are based on a falsehood.

Misuse of Statistics When the statistics are based on a falsehood.

Name Calling or stereotyping

Name Calling or stereotyping

Snob Appeal • aims to flatter • Makes insinuation that this product is better

Snob Appeal • aims to flatter • Makes insinuation that this product is better than others. • “avant garde” ahead of the times. The ultimate driving machine Lexus sports car

• - Plain Folks Makes the leaders look like Plain folks (mom and

• - Plain Folks Makes the leaders look like Plain folks (mom and pop style). a convincing method to show they are just common people. Opposite of snob appeal

Transfer -Feelings (good or bad) are transferred to something else. Transfer tries to make

Transfer -Feelings (good or bad) are transferred to something else. Transfer tries to make you view something in the same way as they view something else. In the Kerry vs. Bush campaign, an internet email circulated showing similar physical characteristics between John Kerry and a Frankenstein monster.

PRACTICE: What type of propaganda technique is used in the following ad? A. B.

PRACTICE: What type of propaganda technique is used in the following ad? A. B. C. D. E. F. G. Bandwagon Loaded Words Testimonial Name-Calling Plain Folks Snob Appeal Misuse of Statistics H. Transfer B. Loaded word

What type of propaganda technique is used in the following ad? A. Bandwagon B.

What type of propaganda technique is used in the following ad? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer C. Testimonial

C. Testimonial

C. Testimonial

Loaded Word

Loaded Word

What type of propaganda technique is used in the following ad? A. B. C.

What type of propaganda technique is used in the following ad? A. B. C. D. E. F. G. H. Bandwagon Loaded Words Testimonial Name-Calling Plain Folks Snob Appeal Misuse of Statistics Transfer D. Name Calling

What type of propaganda technique is used in the following ad? A. B. C.

What type of propaganda technique is used in the following ad? A. B. C. D. E. F. G. H. Bandwagon Loaded Words Testimonial Name-Calling Plain Folks Snob Appeal Misuse of Statistics Transfer A. Bandwagon

What type of propaganda technique is used in the following ad? A. Bandwagon B.

What type of propaganda technique is used in the following ad? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer C. Testimonial

What type of propaganda technique is used in the following ad? A. B. C.

What type of propaganda technique is used in the following ad? A. B. C. D. E. F. G. Bandwagon Loaded Words Testimonial Name-Calling Plain Folks Snob Appeal Misuse of Statistics H. Transfer Loaded Word

What type of propaganda technique is used in the following ad? A. Bandwagon B.

What type of propaganda technique is used in the following ad? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer Loaded Word

What type of propaganda technique is used in the following ad? A. B. C.

What type of propaganda technique is used in the following ad? A. B. C. D. E. F. G. H. Bandwagon Loaded Words Testimonial Name-Calling Plain Folks Snob Appeal Misuse of Statistics Transfer Bandwagon

What type of propaganda is this? 95% of homework assigned is busy work and

What type of propaganda is this? 95% of homework assigned is busy work and is not beneficial to the student! A. B. C. D. E. F. G. Bandwagon Loaded Words Testimonial Name-Calling Plain Folks Snob Appeal Misuse of Statistics H. Transfer • Misuse of Statistics

What type of propaganda technique is used in the following ad? A. Bandwagon B.

What type of propaganda technique is used in the following ad? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer • Snob Appeal

What type of propaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D.

What type of propaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer Testimonial

What type of propaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D.

What type of propaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer D. Name -Calling

What type of propaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D.

What type of propaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer F. Snob appeal

What type of propaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D.

What type of propaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer B. Loaded Words

Persuasive Techniques Otherwise known as PROPAGANDA PROPAGANDA techniquesPersuasive Techniques Otherwise known as PROPAGANDA PROPAGANDA techniques
Persuasive Techniques Otherwise known as PROPAGANDA PROPAGANDA techniquesPersuasive Techniques Otherwise known as PROPAGANDA PROPAGANDA techniques
Persuasive Techniques Otherwise known as PROPAGANDA PROPAGANDA techniquesPersuasive Techniques Otherwise known as PROPAGANDA PROPAGANDA techniques
Persuasive Appeals Reasonings Otherwise known as PROPAGANDA PROPAGANDAPersuasive Appeals Reasonings Otherwise known as PROPAGANDA PROPAGANDA
PROPAGANDA PERSUASIVE TECHNIQUES WHAT IS PROPAGANDA Propaganda isPROPAGANDA PERSUASIVE TECHNIQUES WHAT IS PROPAGANDA Propaganda is
Persuasive and Propaganda Techniques Persuasive Techniques We AlreadyPersuasive and Propaganda Techniques Persuasive Techniques We Already
Propaganda Techniques Propaganda Techniques What Are They PropagandaPropaganda Techniques Propaganda Techniques What Are They Propaganda
Propaganda Vad r propaganda Propaganda Reklam Information PropagandaPropaganda Vad r propaganda Propaganda Reklam Information Propaganda
Nazi Propaganda Nazi Propaganda What is propaganda PropagandaNazi Propaganda Nazi Propaganda What is propaganda Propaganda
English I Persuasive Techniques and Persuasive Appeals PersuasiveEnglish I Persuasive Techniques and Persuasive Appeals Persuasive
Persuasive Text Is using persuasive techniques deceptive PersuasivePersuasive Text Is using persuasive techniques deceptive Persuasive
Persuasive Techniques Propaganda and Advertising What is propagandaPersuasive Techniques Propaganda and Advertising What is propaganda
Persuasive Techniques Propaganda and Advertising What is propagandaPersuasive Techniques Propaganda and Advertising What is propaganda
Persuasive Techniques or PROPAGANDA What is Propaganda ThePersuasive Techniques or PROPAGANDA What is Propaganda The
Persuasive Techniques or Propaganda What is Propaganda ThePersuasive Techniques or Propaganda What is Propaganda The
Propaganda Techniques Part I What is PROPAGANDA PropagandaPropaganda Techniques Part I What is PROPAGANDA Propaganda
WWII Propaganda Posters WWII Propaganda Review propaganda techniquesWWII Propaganda Posters WWII Propaganda Review propaganda techniques
Persuasive writing What is persuasive writing Persuasive writingPersuasive writing What is persuasive writing Persuasive writing
Persuasive Writing Persuasive Writing Persuasive writing is writingPersuasive Writing Persuasive Writing Persuasive writing is writing
Persuasive writing What is persuasive writing Persuasive writingPersuasive writing What is persuasive writing Persuasive writing
Persuasive writing What is persuasive writing Persuasive writingPersuasive writing What is persuasive writing Persuasive writing
Persuasive Essay What is persuasive writing In persuasivePersuasive Essay What is persuasive writing In persuasive
The Persuasive Essay Persuasive Writing Persuasive writing isThe Persuasive Essay Persuasive Writing Persuasive writing is
Persuasive Writing Ms Garcia Persuasive Writing Persuasive writingPersuasive Writing Ms Garcia Persuasive Writing Persuasive writing