Persuasion and Rhetorical Devices PERSUASION Persuasion is used

PERSUASION Persuasion is used when the writer or speaker is trying to convince a

PERSUASIVE APPEALS Appeals to Reason/Logic n Logical arguments based on verifiable evidence, such as

PERSUASIVE APPEALS Appeals to Emotion n Statements intended to affect listeners’/readers’ feelings about the

RHETORICAL DEVICES Speakers use rhetorical devices to: l emphasize their ideas l help their

REPETITION l Repetition is expressing different ideas using the same words or images in

RESTATEMENT l Restatement is expressing the same idea in different words to clarify and

What’s What? l “We will never give up; we will never surrender, we will

What’s What? “I wanna talk about me, Wanna talk about I Wanna talk about

PARALLELISM l Parallelism is the repetition of a grammatical structure or an arrangement of

Faulty Parallelism Example faulty parallelism: She revels in chocolate, walking under the moonlight, and

Better Parallelism good parallelism: She revels in sweet chocolate eclairs, long moonlit walks, and

Even Better Parallelism more good parallelism: She loves eating chocolate eclairs, taking moonlit walks,

Analogy la similarity between like features of two things, on which a comparison may

RHETORICAL TRIANGLE Topic Audience Purpose

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Persuasion and Rhetorical Devices

PERSUASION Persuasion is used when the writer or speaker is trying to convince a reader or listener to think or act in a particular way. �

PERSUASIVE APPEALS Appeals to Reason/Logic n Logical arguments based on verifiable evidence, such as facts, statistics, or expert testimony �

PERSUASIVE APPEALS Appeals to Emotion n Statements intended to affect listeners’/readers’ feelings about the subject. These statements often include charged language-words with strong positive or negative associations. �

RHETORICAL DEVICES Speakers use rhetorical devices to: l emphasize their ideas l help their listeners to remember the important points l arouse an emotional response in an audience

REPETITION l Repetition is expressing different ideas using the same words or images in order to reinforce concepts and unify the speech.

RESTATEMENT l Restatement is expressing the same idea in different words to clarify and stress key points.

What’s What? l “We will never give up; we will never surrender, we will never be defeated. ” “We will never…” is an example of… repetition “Never give up, ” “never surrender, ” and “never be defeated. ” is an example of… restatement

What’s What? “I wanna talk about me, Wanna talk about I Wanna talk about #1” “Wanna talk about” is an example of… -repetition “me”, “I” and “#1” is an example of… -restatement

PARALLELISM l Parallelism is the repetition of a grammatical structure or an arrangement of words in order to create rhythm and make words more memorable.

Faulty Parallelism Example faulty parallelism: She revels in chocolate, walking under the moonlight, and songs from the 1930 s jazz period.

Better Parallelism good parallelism: She revels in sweet chocolate eclairs, long moonlit walks, and classic jazz music. "She revels in” "sweet chocolate eclairs, " [Adjective--Object] "long moonlit walks, " [Adjective--Object] "and classic jazz music. " [Adjective--Object]

Even Better Parallelism more good parallelism: She loves eating chocolate eclairs, taking moonlit walks, and singing classic jazz. She revels in" "eating chocolate eclairs" [Gerund--Adjective--Object of Gerund] "taking moonlit walks" [Gerund--Adjective--Object of Gerund] "and singing classic jazz. " [Gerund--Adjective--Object of Gerund]

Analogy la similarity between like features of two things, on which a comparison may be based: the analogy between the heart and a pump. Examples: l Glove is to hand as paint is to wall l Citizens are to president as solar system is to galaxy l Horses are to past societies as computers are to future societies

RHETORICAL TRIANGLE Topic Audience Purpose