Persuasion and Propaganda Bell Work PreAP WEEKS ONE
Persuasion and Propaganda Bell Work. Pre-AP WEEKS ONE AND TWO
Monday, April th 17 1. author’s bias: an inability or unwillingness of an author to look at all sides of an issue 2. propaganda: attempts to influence ideas or opinions dishonestly using faulty reasoning or other persuasive appeals 3. counterargument: an argument opposed to your thesis, or part of your thesis. It expresses the view of a person who disagrees with your position. 4. 5. testimonial- a famous or important person endorses a product, so the listeners should too (regardless of whether the product is good) persuasive appeals: methods used to convince people to agree with a position
Tuesday, April th 18 6. emotional appeal – drawing on the emotional responses from people (fear, anger, happiness) to move people to do something 7. ethical appeal - making readers trust the writer and believe that his/her position is the ”right thing to do”. 8. rational appeal - appeals to the head rather than the heart with the use of logic, facts, or other types of hard evidence 9. 10. repetition- repeating an idea or a phrase over and over so that it sticks in the viewer’s head 11. exaggeration- overstating a point urgent appeal – appeal stating that if you do not act now, it will be too late
Wednesday, April th 19 12. bandwagon- talking about how many other people use a product or act a certain way, making the viewer want to be part of the “in crowd” 13. faulty reasoning- Flawed thinking or thinking that has errors in it that lead to incorrect conclusions 14. either/or fallacy- Saying there are only two choices when there actually more 15. faulty cause/effect- believing that because one event came before another, the first event caused the second event to happen. 16. transfer- connecting products to ideas that make the audience feel good but that don’t necessarily have much to do with the product.
Thursday, April th 20 Write out the statements and then label them with the persuasive appeal: 1. "If his years as a Marine taught him anything, it’s that caution is the best policy in this sort of situation. “ 2. "Don’t be the last person at school to have a Sabercat t-shirt– you don’t want to be the laughing stock of your class!“ {Next Slide examples}
Thursday, April th 20 https: //www. youtube. com/watch? v=po 0 j. Y 4 Wv. CIc (Pepsi) 1. As you watch the commercial, write down what type of PROPAGANDA is being used. 2 Explain how the commercial used that type of propaganda.
MLK Speech Emotional appeal Ethical appeal Rational appeal Repetition Figurative Language: simile, metaphor, alliteration, idiom, allusion, Word Choice
Friday, April st 21 Write out the statements and then label them with the persuasive appeal: 1. "You should consider another route. I heard that street is far more dangerous and ominous at night than during the daytime. “ 2. "Doctors all over the world recommend this type of treatment. “
Monday, April th 24 1. Write down what type of PROPAGANDA is being used. 2 Explain how the commercial used that type of propaganda. [Next Slide]
Monday, April 2 nd th 24 https: //www. youtube. com/watch? v=d. Wn 9 c. XKLo. G 8 (Hyundai) 3. As you watch the commercial, write down what type of PROPAGANDA is being used. 4 Explain how the commercial used that type of propaganda.
Tuesday, April 25 th 1 st 1. What persuasive appeal does this ad use? 2. How?
Tuesday, April 2 nd th 25 https: //www. youtube. com/watch? v=Qq. Xy. YJb. MWk. E (Microsoft) 1. As you watch the commercial, write down what type of PROPAGANDA is being used. 2 Explain how the commercial used that type of propaganda. Keep your bellwork- we will continue studying persuasion next week and you will be quizzed over these terms next Friday!
Wednesday, April 1 st th 26 Write out the statements and then label them with the persuasive appeal: 1. "Research compiled by analysts from NASA, as well as organizations from five other nations with space programs, suggests that a moon colony is viable with international support. “ 2. "History has shown time and again that absolute power corrupts absolutely. “
Wednesday, April th 26 2 nd https: //www. youtube. com/watch? v=zy_E 84 Xzl FE (Verizon) 1. What persuasive appeal does this commercial make? 2. Explain how the commercial makes that persuasive appeal.
Thursday, April 27 th 1 st 1. What persuasive appeal does this ad use? 2. How?
Thursday, April th 27 2 nd https: //www. youtube. com/watch? v=_ufmr. K- g 6 U 8 (Feeding America) 1. What persuasive appeal does this commercial make? 2. Explain how the commercial makes that persuasive appeal.
Friday, April th 28 1 st Label them with the persuasive appeal, and explain how it is used: 1. “She is a forensics and ballistics expert for the federal government – if anyone’s qualified to determine the murder weapon, it’s her. “ 2. "If we don’t move soon, we’re all going to die!”
Friday, January th 28 2 nd https: //www. youtube. com/watch? v=P 7 vr. Pd. RX mx. A (Goodwill) 1. What persuasive appeal does this commercial make? 2. Explain how the commercial makes that persuasive appeal.
Additional Example https: //www. youtube. com/watch? v=Yjy. S 4 Yu. CBIc (Nissian) 1. As you watch the commercial, write down what type of PROPAGANDA is being used. 2 Explain how the commercial used that type of propaganda.
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