Perfect Competition A market structure in which a

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� Perfect Competition – A market structure in which a large number of firms

� Perfect Competition – A market structure in which a large number of firms all produce the same product. Pg. 151 � Monopoly – A market dominated by a single seller. Pg. 156 Monopolistic Competition – A market structure in which many companies sell products that are similar not identical. Pg. 166 Oligopoly – A market structure in which a few large firms dominate a market. � �

Perfect Competition Monopoly(Pure) Characteristics Only One Sellerbuyers – A single business controls 1. Numerous

Perfect Competition Monopoly(Pure) Characteristics Only One Sellerbuyers – A single business controls 1. Numerous and sellers the supply of a product that has no close 2. Standardized product substitutes 3. Freedom to –enter and act exitas price Control of Prices Monopolies makers because they sell products that market have no close substitutes they face no 4. Independent buyersand sellers competition 5. Well-Informed buyers sellers Restricted, Regulated Marketand – Government regulations or other barriers to entry keep other firms out of the market. Monopoly Characteristics Only One Seller – A single business controls the supply of a product that has no close substitutes Control of Prices – Monopolies act as price makers because they sell products that have no close substitutes and they face no competition Restricted, Regulated Market – Government regulations or other barriers to entry keep other firms out of the market. Market Structure Def. A market structure in which a large ethnic groups mixed to form multi-ethnic mestizos—Native American and European descent mulattoes—African and “other” descent number of firms all produce Pandemic the – epidemic that spreads over a large area -loss of indigenous life; same product Loss of Local Culture -Westernization of Amerindians -language changes - Spanish & Portuguese -diffusion and power of Catholicism Standard of living on a global platform increased.

Def. A market structure in which a large number of firms all produce the

Def. A market structure in which a large number of firms all produce the same product Ex. Market For strawberries Very competitive Market Structure Perfect Competition Monopolistic Competition Oligopoly Monopoly

Def. A market dominated by a single seller Ex. Electric Company Not Competitive Market

Def. A market dominated by a single seller Ex. Electric Company Not Competitive Market Structure Perfect Competition Monopolistic Competition Oligopoly Monopoly

Def. A market dominated by a few large profitable firms Ex. Market for Air

Def. A market dominated by a few large profitable firms Ex. Market for Air travel Not Very Competitive Market Structure Perfect Competition Monopolistic Competition Oligopoly Monopoly

Ex. Gas Station Def. Many companies compete in an open market to sell products

Ex. Gas Station Def. Many companies compete in an open market to sell products that are similar but not identical Competitive Market Structure Perfect Competition Monopolistic Competition Oligopoly Monopoly

� All of the following are characteristics of pure competition EXCEPT — � A

� All of the following are characteristics of pure competition EXCEPT — � A large number of well-informed buyers and sellers � B no buyers or sellers large enough to influence price � C more buyers or sellers easily enter the market � D barriers to buyers and sellers entering the market

� One seller � Complete barriers to market entry � No product differentiation �

� One seller � Complete barriers to market entry � No product differentiation � The list above describes characteristics of which of the following? � F pure competition � G monopolistic competition � H oligopoly � J monopoly

A. Large number of firms all producing the same product B. Assumes that the

A. Large number of firms all producing the same product B. Assumes that the market is in equilibrium and all firms sell the product at the same price

A. B. C. D. Many buyers and sellers Sellers offer essentially the same product

A. B. C. D. Many buyers and sellers Sellers offer essentially the same product Buyers and sellers are well informed about products Sellers can enter/ exit the market freely- No Barriers

�Commodity- product that is the same regardless of who makes it or sells �Identical

�Commodity- product that is the same regardless of who makes it or sells �Identical products are key- For one reason, buyers will not pay extra for one particular company’s goods �Prices in a P. C. - they are the lowest sustainable price possible

A. Start up cost B. Technology

A. Start up cost B. Technology

�Why they exist- competition would drive down the price and companies could not survive

�Why they exist- competition would drive down the price and companies could not survive that �Advantage- unwasted resources and gov’t can regulate prices �Government’s role- regulating prices and can demand what services are to be provided

�Effect of a monopolist’s price increase- it will generally sell less �How a monopolist

�Effect of a monopolist’s price increase- it will generally sell less �How a monopolist maximizes profit- tries to get an output that generally sustains; revenue minus costs

�Barriers to entry- completethere are no other companies entering the market �Variety of goods-

�Barriers to entry- completethere are no other companies entering the market �Variety of goods- none �Number of firms- one �Control over pricing- complete (only through gov’t regulation)

Chapter 7. 3/ 7. 4

Chapter 7. 3/ 7. 4

� Defining A. B. C. D. Conditions Many firms Sell a variety of goods

� Defining A. B. C. D. Conditions Many firms Sell a variety of goods Barriers to entry tends to be low but the start up can be expensive Slight control over price; they can raise or lower the price because their product is a little different

A. Fierce competition B. New firms willing to enter the market � Consumer advantage-

A. Fierce competition B. New firms willing to enter the market � Consumer advantage- wide variety of goods at a fairly reasonable cost

1. Physical characteristics 2. Location 3. Service level 4. Advertising, image, or status

1. Physical characteristics 2. Location 3. Service level 4. Advertising, image, or status

�Market dominated by a few profitable firms �Characteristics: A. Few competitors B. Very high

�Market dominated by a few profitable firms �Characteristics: A. Few competitors B. Very high start up cost (high barrier) C. Some variety of goods

A. Collusionagreement among members of oligopoly to set prices and production levels (price fixing)

A. Collusionagreement among members of oligopoly to set prices and production levels (price fixing)

B. Cartel- a formal organization of producers to coordinate prices and production (stronger than

B. Cartel- a formal organization of producers to coordinate prices and production (stronger than collusion)

� Both are illegal in the United States.

� Both are illegal in the United States.