P Cabrera Communication Applications 1 Getting Started What

P. Cabrera - Communication Applications 1

Getting Started… What makes you unique? P. Cabrera - Communication Applications 2

Diversity and Communication -Diversity -Culture -Ethics P. Cabrera - Communication Applications 3

Communication Applications Gender – psychological characteristics (masculine, feminine, androgyny) P. Cabrera - Communication Applications 4

Communication Applications Masculine Approach -assertive -messages content -more focus on the information being exchanged (the what) rather than on relational elements (the how) in the messages -more attention to verbal than nonverbal messages P. Cabrera - Communication Applications 5

Communication Applications Feminine Approach -expressive -relational elements of messages -focused on the quality of relationship -more attention given to nonverbal elements P. Cabrera - Communication Applications 6

Communication Applications Homophobia – fear of, aversion to, or discrimination against gays and lesbians P. Cabrera - Communication Applications 7

Communication Applications Ethnicity – a social classification based on factors, such as nationality, religion, language, and ancestry, which are shared by a group of people Discrimination – the unfair or inappropriate treatment of people based on their group membership Stereotypes – generalization applied to people because they have attributes common to a particular group P. Cabrera - Communication Applications 8

Communication Applications Culture – a learned system of knowledge, behavior, attitudes, beliefs, values, and norms that are shared by a group of people Co-Culture – a culture that exist within a culture P. Cabrera - Communication Applications 9

Communication Applications Interculture communication – communication between people who have different cultural traditions Culture shock – feelings of confusion that a person may experience when encountering a culture different from his or her own P. Cabrera - Communication Applications 10

Communication Applications Culture context – cultural messages that are communicated through nonverbal codes Culture values – whatever a given group of people value or appreciate P. Cabrera - Communication Applications 11

Communication Applications High-context culture – emphasis on nonverbal expressions and surrounding context -nonverbal cues are important -take into account the environment and situation -observe gestures, facial expressions, tone of voice, overall mood P. Cabrera - Communication Applications 12

Communication Applications Low-context culture – emphasis on words -less aware of nonverbals -need details -control information -considers knowledge an important aspect P. Cabrera - Communication Applications 13

High Context Asian Arab African South American Europeans Australian American German Swiss Low Context P. Cabrera - Communication Applications 14

Communication Applications Masculine culture – values achievement, assertiveness, heroism, material wealth, and traditional rules Feminine culture – values being sensitive, and values relationships Collectivistic culture – places high value on collaboration, teamwork, and group achievement Individualistic culture – places high value on the individual achievement and personal accomplishments P. Cabrera - Communication Applications 15

Communication Applications Globalization – shared economics and technology by the world; interconnected business World-view – the general cultural perspective that shapes how we perceive and respond to what happens to us P. Cabrera - Communication Applications 16

Communication Applications Barriers to Bridging Differences: -Assuming Superiority -Assuming Similarity -Assuming Differences -Stereotyping and Prejudice P. Cabrera - Communication Applications 17

Communication Applications Adapting to others: -Seek information -Ask questions and listen -Tolerate ambiguity -Develop mindfulness -Become other-orientated -Adapt to others P. Cabrera - Communication Applications 18

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Communication Applications Ethics – the beliefs, values, and moral principles by which we determine what is right and wrong P. Cabrera - Communication Applications 20

Communication Applications -Religion -Abortion -Male role -Animal rights -Crime/Capital punishment -Immigration -Education -Equal Rights -Medical -Racism -War -Welfare -Parenthood -Environment -Population control -Freedom of Speech -Ageism P. Cabrera - Communication Applications 21