Overview of programmes targeting Lithuania ratings etc Nerijus

Overview of programmes targeting Lithuania – ratings, etc. Nerijus Maliukevičius Executive director Radio and television commission of Lithuania

1. TV 8 (Lithuania) 2. 3. Viasat Sport Baltics (version in Lithuanian) Ren TV Baltic 4. First Baltic Music Channel 5. Sony Entertainment Television (Baltics) DIVA Universal (Russia, CIS, Baltics) Universal Channel (Russia, CIS, Baltics) SYFY Universal (Russia, CIS, Baltics) CTC Baltics 6. 7. 8. 9. 10. Mir Baltic (former , , First Baltic Channel“) 11. NTV Mir Lithuania 12. TVL (TV Lietuva) Viasat Broadcasting UK Limited VIASAT BROADCASTING UK LIMITED Baltic Media Alliance Limited SPTI Networks Eastern Europe (UK) Limited Sparrowhawk International Channels Limited Viasat Broadcasting UK Limited Baltic Media Alliance Limited UK, OFCOM UK, OFCOM UK, OFCOM UK, OFCOM

1. 2. PBK Lithuania Pervy Baltiysky Kanal Lithuania OE 3. 4 multimania (version in Lithuanian) 4. Lolo TV (Baltic) 5. TV XXI (TV 21) PIRMAIS BALTIJAS KANALS SIA Latvia - National Electronic Media Council - NEPLP SIA OE MEDIA Latvia - National Electronic Media Council - NEPLP SIA VOXELL BALTIC Latvia - National Electronic Media Council - NEPLP SIA BĒRNU Latvia - National TELEVĪZIJAS Electronic Media KANĀLS LOLOTV Council - NEPLP TV-21 SIA Latvia

1. Showtime Baltic version in Russian) NONSTOP TELEVISION 2. 0 AB Sweden - Myndigheten för radio och tv 2. Silver Baltic (version in Russian) NONSTOP TELEVISION 4. 0 AB Sweden - Myndigheten för radio och tv 3. TV 1000 Action East (version in Lithuanian) TV 1000 AB Sweden - Myndigheten för radio och tv 4. TV 1000 Premium (version in Lithuanian) TV 1000 AB Sweden - Myndigheten för radio och tv 5. TV 1000 East (version in Russian) TV 1000 AB Sweden - Myndigheten för radio och tv 6. Rossija RTR NCP , , RUSMEDIACOM” Sweden - Myndigheten för radio och tv

Ratings of local TV channels v/s non local - TNS – August, 2012 LNK 14. 5 TV 3 14. 4 LTV 13. 3 BTV 5. 6 TV 6 3. 4 TV 1 3. 1 Lrytas. TV INFO TV 3 1. 4 LIUKS! 1 LTV 2 1 TV 8 0. 4 Other non local 38. 9

LTV of. BTV PBK LNK TV 3 Audience shares top 5 channels in Lithuania - TNS 28. 3 25. 4 25. 2 27. 5 26. 2 25. 7 24. 8 23. 7 26. 6 24. 8 25. 8 23. 5 23. 4 23. 2 22 20. 9 20. 7 20. 2 21 17. 7 14. 5 14. 4 14. 8 12. 2 11. 5 11. 8 10. 7 12. 5 8. 8 13. 4 13 13. 3 12. 8 13. 3 11. 5 9. 8 4. 7 9. 2 5. 2 8. 3 5. 8 7. 7 5. 7 10. 7 8. 1 5. 3 6. 6 5. 8 5. 4 5. 3 5. 6 3. 4 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 August 2012

LNK group Consolidated ratings - TNS - August, 2012 20 18. 2 TV 3 group LRT TV 14. 3 BTV 5. 6 NTV MIR PBK Lrytas. lt 3. 8 3. 4 3 RTR Planeta 2. 7 REN TV 2. 5 Other TV channels 26. 8

Advertising revenues of TV market in Lithuania - 2004 – 2011 235063852 241050281 186723395 155277561 163902067 151226700 2004 163142059 151106427 2005 2006 2007 2008 2009 2010 2011

Advertising revenues of TV market in Lithuania and rebroadcasters' revenues - 2004 - 2011 m. (in LT. ) 241050281 235063852 186723395 163142059 163902067 151226700 151106427 61881250 64917875 2004 2005 68722250 2006 75537750 2007 83351463 2008 99620953 2009 155277561 120381124 109250557 2010 2011

TNS and TEO LT IPTV GALA audience in June 2012 Local commercial TV 36. 3 PBS 13. 2 15. 6 PBK 4. 2 4. 5 NTV MIR 4. 2 RTR PLANETA 3. 2 2. 7 REN TV 2. 5 2. 8 Other non local TV 29 33. 9 43. 7