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About Me Professor 3 startups learn more @
What We Do Strategy and Execution Consulting (i. e. , agile biz planning) Big Biz Problem Leadership Leader Dev and Coaching
Presenting for Action & Communicating Complexity 6 Big Leadership competencies: • • • Relationship Building Problem Solving and Decision Making Influence and Skillful Use of Power Organizing and Planning Communicating Fund Pitch Synthesize Change Explain Socialize
Workshop • See key ideas • Note your thoughts • Share at the end
The Landscape 1 -2 slides or 1 sheet of paper (NOT 98) 2) 15 minutes (KAISER) 3) Abstract (detail on demand) 4) Audience (who, rat-holes, voip) 1) Reality
You Are Selling Against Choices Decision-Makers are People fea s e tur Objectives and Needs Silence Flinch be ne fit s
How? Think like a marketer: 1. Eyes 2. Message 3. Action 4. FAQ 5. Eye-Candy 6. Low-Tech Ideas? 1. Resume templates 2. Article with insert concept 3. Big picture – flow diagram 4. Flannel Board Regardless of the audience, present for understanding by leading the audience to the next logical step in the process.
A Few Ideas
Circle Arrow Process Smart. Art Step 1 Title Step 2 Title Step 3 Title • Task description • Task description • Task description
How Steve Jobs Did It Headlines and Takeaways Ready Incorporate Video Why You Should Care A Story Of Good Overcoming Evil 10 Minutes https: //medium. com/pitch-like-a-pro/presentation-techniques-of-steve-jobs-41 eba 181 b 87 b#. cs 93 g 0 xdp
Nailing the 1 -Minute Pitch http: //ecorner. stanford. edu/videos/3159/Nailing-the-One. Minute-Pitch
Make a Great Pitch Guy Kawasaki Garage Technology Ventures http: //ecorner. stanford. edu/videos/1177/Make-a-Great-Pitch
Optimize for People Kevin Systrom Co-Founder, Instagram http: //ecorner. stanford. edu/videos/2740/Optimize-for-People. Not-Valuation
Tips for a Good Pitch Heidi Roizen Mobius Venture Capital http: //ecorner. stanford. edu/videos/85/Tips-For-a-Good-Pitch
Questions Going In to the Pitch Kate Mitchell Scale Venture Partners http: //ecorner. stanford. edu/videos/3144/Questions-Going-into -the-Pitch
Workshop Time • Your problem? • Your approach? • What’s the next step? • Can you prototype? • What’s the value prop? • How will you control the meeting? • Who is your audience? • Elevator pitch • Additional components for side-bar content • What will get in your way of success? • What is the call to action? who wants to share?
- Slides: 19