ORSP Communications Update RAP RAPid and Targeted Communications

ORSP Communications Update RAP, RAPid and Targeted Communications May 28, 2014

Communication The ongoing problem we will always need to solve… • Striking a balance between over communication and under communication.

Coping in an Information World • • As recipients of numerous emails we know what it’s like to be inundated with information. • We need to be able to digest an email quickly and decide if it’s relevant to our jobs. As senders we need to be sensible about what we send. • Messages need to be targeted and succinct.

Newsletters to Consolidate Messages • The RAP • (Research Administration Post) • The Primary Newsletter • The RAPid (Immediate Dispatch) • Urgent Announcements • The RAPid – Limited • Calls for Intent to Submit • Limited Submissions

Newsletters • The RAP • (Research Administration Post) • The Primary Newsletter sent monthly aggregates several articles into one send. • The RAPid (Immediate Dispatch) • Urgent Announcements are for those that cannot wait for the monthly newsletter. • The RAPid – Limited • Calls for Intent to Submit • Limited Submissions 5

Sections of The RAP The sections The RAP will typically feature are: • Featured Article • Key news - e. g. , OMB Guidance, new U-M procedures • Sponsor Updates • News about any agencies or sponsor policy changes, e. g. , NSF releases new GPG • Staff Spotlight • Any features about any staff member or team that you think deserves recognition • Success Stories • News about a project team Best Practices & Updates Any procedural information or guidance, tips & tricks -- e. g. , New IDC Rates, Tips & Tricks or how to handle Concurrence Receipts Events & Professional Development e. g. , RAN, SRA, AMA Funding Opportunities Limited Submissions Select Funding Opportunities For funding opportunities that you think should be features, provide Amount, Research Area, Deadline and Landing Page

List Segments • Over the years we have built communication lists on MCommunity. • Great start, and now we need to be even more targeted.

List Segmentation – Communications Strategy By Sponsor By Broad Research Area By Dept, School, College or Institute By Role or Position (Research Admin, Central Offices, PI, Directors) Overarching Research Community 8

Frequently Asked Questions What is happening to ORSP-Announce and the other M-Community groups? • We are carefully and slowly transitioning our old M-Community email lists (such as ORSPAnnounce, NIH-Group, NSF-Net and others) to Mail. Chimp. We are excited as this means we can better target communications to each group and not send unwanted information to audiences who don't need it. I want to sign up for ORSP-Announce • Use our new Mail. Chimp Form. It's easy to use, and allows you to choose what type of information we will send you. If you feel more comfortable you may still join ORSPAnnounce (or the other lists) through a request on M-Community but you won't get the choices. I would like someone from ORSP to send a message to the ORSP-Announce group (or the NIH-group, or other). How can I do that? • We can do that for you. We are just using a different tool to conduct the send and we ultimately have a broader audience to mail to and we can target the communications better too.

Submit Newsletter Ideas

• Questions, feedback or ideas? • Contact orsp-communications@umich. edu