Oracle SensorBased Services Maximizing the return on your
Oracle Sensor-Based Services Maximizing the return on your RFID investment Allyson Fryhoff Vice President, Oracle Advanced Technologies
Agenda Ÿ Real-Time Enterprises – Sensor-Based Computing Ÿ The Challenges – The Responsive Enterprise Ÿ The Market – RFID Market Ÿ The Oracle Solution – Know More. Do More. Spend Less.
Trend: Real-Time Enterprise Data Processing Internet Real Time (Still Happening) • • • Weeks Batch Megabytes Punch Cards Few People • • • Days Request/Reply Terabytes Human Many People • • • Minutes Automated Exabytes Event Driven Beyond People
RFID in the News… The Opportunity Walmart and the U. S. Department of Defense published RFID mandates for their suppliers in 2003, to be implemented beginning 2005. -- June 2003 Venture Development Corp. Industry Week “Manhattan Associates’ ‘RFID in a Box’ successfully takes the complex process of… RFID and boils it down to one off-the-shelf-solution. ” -- December 2003 Key growth areas Verticals: Retail, Healthcare, Commercial Segments: Baggage, Rental Items, POS, RTLS, Supply Chain -- January 2003 Oracle Confidential: This presentation does not reflect a commitment to deliver. Product directions can be modified without explicit notice.
Business Benefits Has it crossed the border? Patient details and history? Any hazardous materials? Are these authentic products? Right operation and medication? Where is my package? When will it arrive? Has the container been tampered? Is the food still fresh?
Market Size Ÿ Global RFID market to be $3 Billion by 2007 – Wireless Data Research Group (Oct. 1, 2003) Ÿ Global RFID shipments (hw, services) to reach $2. 7 billion by 2007 – VDC (Dec. 2002) Ÿ Japan RFID Market is $240. 5 million – IDtech. Ex (http: //www. idtechex. com/sla 22 s. html) Ÿ Kearney Report – – Major retailers to invest $400, 000 at each distribution center and $100, 000 at each store A major chain to spend $35 M to $40 M to integrate information into its reporting systems
RFID Spending Patterns Spend by Area Spend by Sector ($965 m in 2001) ($663 m in 2000) Spend by Region
ABI Research Nov 2003
Oracle Sensor-Based Services Analyze the data and events in real-time to provide business intelligence and business activity monitoring for continuous process improvement. Manage the explosion of data and events in a scalable, reliable and secure single source of truth. Access the information anytime, anywhere by all the appropriate people, applications and business processes. Capture appropriate, filtered information from a variety of different readers and sensors. Respond to events and information automatically and allow for people to manage by exception.
Oracle RFID Infrastructure EVENT SOURCES & RESPONSE DEVICES ORACLE RFID INFRASTRUCTURE BACKEND SYSTEMS ACCESS Alerts Business Intelligence Portal E-Business Suite ANALYZE Packaged Apps Business Processes CAPTURE Application Server (Edge Server) Business Activity Monitoring Integration MANAGE Database Legacy Application Server Other
Oracle E-Business Suite Maintain Service Finance Projects HR Customers Develop Products Sensors Fulfill Market Make Procure Sell Plan Order Immediate access to sensor-based information and intelligence throughout the supply network
Oracle Sensor-Based Services Enabling the Real-Time Enterprise
The Oracle Difference Maximize Your Return on RFID Investments Ÿ Architect to reduce risk – Complete solution for sensor-based services built on the Oracle Information Architecture – platform and applications – Single source of truth for all business-critical information – Integration with existing and new applications and business processes – Automatic data capture and filtering from various sensors Ÿ Intelligence to add continuous business value – Continually automate and optimize business processes for competitive advantage – Real-time supply chain visibility and access to information Ÿ Leverage existing investments – Low integration, implementation, maintenance costs – No additional management, training Ÿ Start small and grow – Compliance Assistance Package and Pilot Implementation Kit – Scale to global enterprise production deployments
Sensor-Based Services Flexible Adoption and Implementation Options Increasing Benefits RFID Applications Ÿ Sensor-centric business processes Ÿ Complete business automation Ÿ E-Business Suite (WMS and more) Ÿ Partner Applications (ISVs) RFID Infrastructure RFID Pilot Kit Compliance Assistance Package Ÿ Sensor-enable existing business processes Ÿ Integrate RFID data into existing applications Ÿ Scale to enterprise-wide global deployments with Grid Ÿ Enterprise infrastructure architected to support sensors Ÿ Pilot, Prototype and Test RFID in Lab or Warehouse Ÿ Ready to Run with Leading RFID Tags and Readers Ÿ Out-of-the-box Analysis Reports Ÿ Customize Business Intelligence Ÿ Compliance Application Ÿ Adapters to Wal-Mart, Metro, etc. Ÿ Print RFID Labels: Zebra, Printronix, Intermec, etc. Ÿ Verify Shipments with RFID Readers: Alien, Matrics, Intermec, etc. Increasing RFID Adoption
Extending Your Applications Ÿ Many key industries are moving towards the broader adoption of RFID technology as part of the key infrastructure for their applications. Ÿ Integrate with your existing applications to extend information, business processes, applications and data capture technologies. Ÿ Adding additional sensors to your RFID solutions. Ÿ Easily add new information, business processes, applications and data capture technologies. Ÿ Maximize quality of service with a common management framework through proactive monitoring and automated administration out to the edge.
Why is this Important for ISVs? Ÿ Many key industries are moving towards the broader adoption of RFID technology a part of the key infrastructure for their applications. Ÿ ISVs who wish to compete in these industries must look to incorporate this technology into their stack. Ÿ Oracle is uniquely qualified to assist ISVs wishing to adopt this technology as we offer the entire technology stack - from database and development tools, to middleware and applications technology.
Next Steps for our Partners Ÿ Attend our Round. Table on Wednesday at 10 am Ÿ Not already a partner? Join us at http: //partner. oracle. com Ÿ Information and Resources available on Oracle Partner Network – Hot Topics – – RFID Initiative to Launch Summer 2004 Register your Pilot or Customer opportunity to receive additional assistance Ÿ Upgrade existing applications to Oracle 10 g Database and Application Server
Q& A QUESTIONS ANSWERS
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