Oracle in numbers on fingers FORS EUROPE LTD
Oracle in numbers / "on fingers“ FORS EUROPE LTD Andrey Tambovsky, Director Partner Development 1 FORS EUROPE LTD.
ORACLE Partners: who are we? Value Added Reseller (VAR) Company whose added value lays mainly in product promotion, keeping end-users informed about existing product line and helping to define complete product set to implement the project by the end user itself 2 FORS EUROPE LTD.
ORACLE Partners: who are we? System Integrator (SI) Company with own experts team whose main business is to tune existing products and compose complete solution by integrating several specific-aimed products 3 FORS EUROPE LTD.
ORACLE Partners: who are we? Independent Software Vendor Company, specialized on creating its (ISV) own software, developed for mass market or for special niche markets 4 FORS EUROPE LTD.
Oracle Partner: what do we sell: Licenses Software update license & Support FORS EUROPE LTD.
Why to do business with ORACLE Option: Other business 92 F 305 F 9 FORS EUROPE LTD.
But we are IT people We graduated University! FORS EUROPE LTD.
Option: Selling hardware It is good! But… 1. Configuring the Order 2. Placing the Order 3. Paying the Order 4. Delivering from vendor 5. Assembling and testing 6. Delivering to customer 7. Tracing the Warranty FORS EUROPE LTD.
Option: Selling software… 1. 2. 3. 4. Order placing Money transfer e-Delivery of Code And a lot of your Added Value FORS EUROPE LTD.
Why Oracle? Compared to the others Software vendors, Oracle is differentiating itself with: ü its vision (Fusion), ü Its customer base, ü The completeness and richness of its offering, ü its ability to innovate. Oracle strategy is to cross sell and up sell to bring the best value of our infrastructure to our customers FORS EUROPE LTD.
Complete & integrated enterprise software stack Consulting Services Applications Oracle Consulting Fusion Applications Business Intelligence Oracle BI / EPM Middleware Suite Fusion Middleware Database Operating System Database 11 g, Times. Ten IMDB, Berkeley DB Linux/Unix/Windows Benefits • Best of Breed for each component • Integrated management • Integrated functionality • Integrated troubleshooting & support • Performance Optimization • Interoperability testing • Standards based • One Stop Support ORACLE VM Open Standards FORS EUROPE LTD.
Hot! Oracle Server Virtualization Features: Host: x 86 and x 86 -64 based systems ORACLE VM Guest: Linux and Windows Features (main): ready-made images Price: 0. 00$ Technical Support from ORACLE: Premier Ltd: 599$ (<= 2 CPU/system) Premier: 1199$ (# CPU = unlimited) FORS EUROPE LTD.
Oracle Server Virtualization ORACLE VM Server for SPARC ORACLE Solaris Containers FORS EUROPE LTD.
Oracle Desktop Virtualization Oracle Virtual Desktop Infrastructure SUN Ray Oracle Secure Global Desktop Oracle VM Virtual Box FORS EUROPE LTD.
OS from ORACLE Linux ORACLE Unbreakable LINUX Facts: - Oracle's Linux commitment began in 1998 - Today, Oracle Database is #1 on Linux - More than 4, 000 leading organizations entrust their Linux support to Oracle FORS EUROPE LTD.
OS from ORACLE: ORACLE Unbreakable LINUX Linux Prices: 1) License = 0. 00$ 2) Technical Support from ORACLE: Enterprise Linux Network 119. 00$ Enterprise Linux Basic Limited 499. 00$ Enterprise Linux Basic 1, 199. 00$ Enterprise Linux Premier Limited 1, 399. 00$ Enterprise Linux Premier 2, 299. 00$ FORS EUROPE LTD.
Oracle Database Solutions • 260, 000 customers worldwide • Worldwide market share leader – Gartner 48%, IDC 44% (more than IBM & Microsoft combined) Oracle Consulting • Packaging suitable for each market segment – small business to large enterprise. Standard Edition one – Enterprise edition Fusion Applications • Oracle 11 g the worlds leading Database for as little as $180 per user • Complementary technologies such as Sleepycat embedded DB, & Oracle BI / EPM Oracle In Memory DB Fusion Middleware Database 11 g, Times. Ten IMDB, Berkeley DB Linux/Unix/Windows Open Standards STANDARD EDITION ONE FORS EUROPE LTD. STANDARD EDITION ENTERPRISE EDITION
Oracle Database XE Summary • Perfect starter DB for developers, DBAs, students, new ISVs/hardware vendors • Free to download, develop, deploy, distribute • Better alternative vs. competition • Simple upgrade to other 10 g editions • No Support options • Entry level deployment restrictions ü 4 GB Disk space maximum ü 1 GB of RAM maximum ü 1 CPU on one Machine FORS EUROPE LTD.
Oracle Database XE: Awards & Accolades “ 9/10” – Linux. Format Magazine Best Database Award - Linux. World ‘ 06 Best Database Finalist - Tech. Ed ‘ 06 SQL Server Magazine “Oracle XE is an extremely good product, and so cool it's kind of hard for me to believe it came from Oracle. Kudos to the Oracle guys. ” - Developer. com, May ‘ 06* * http: //www. developer. com/db/article. php/10920_3599691_1 FORS EUROPE LTD.
"Oracle Database XE is a good lightweight database. Its built-in management and application-building tools set it apart from the other lightweight databases, such as SQL Server Express and My. SQL. " - Michael Otey -Windows IT Pro http: //www. windowsitpro. com/Windows/Article. ID/49412. html FORS EUROPE LTD. April 2006
Solutions for Companies of all Sizes… … STANDARD EDITION ONE STANDARD EDITION ENTERPRISE EDITION Positioning Entry level, SMB Mid level, SMB Market, Large Department Enterprise Market, Unlimited users Pricing $180/NUP $5, 800/Processor $350/NUP $17, 500/Processor $950/NUP $47, 500/Processor Minimums and Maximums 5 Named User Plus 2 Sockets 5 Named User Plus 4 Sockets 25 Named User Plus/Processor Unlimited CPUs EXPRESS EDITION Refer to Oracle Price List for current/localized Oracle pricing. FORS EUROPE LTD.
Oracle Database 11 g Standard Edition 10, 000+ >1000 $350/NUP $17, 500/Processor <1000 200 100 <500 Standard Edition One (2 socket max) Enterprise Edition (Unlimited processors) Standard Edition (4 socket max) FORS EUROPE LTD.
Oracle Database 11 g Enterprise Edition >1000 <500 Standard Edition One (2 socket max) Standard Edition (4 socket max) FORS EUROPE LTD. Enterprise Edition (Unlimited processors)
Oracle Database 11 g Enterprise Edition • $47, 500 per processor or $950 per user (min of 25 users per processor) – must use multi core matrix • Unlimited Platform & processor support • Windows, Linux, AIX, HP-UX, Solaris & many more • Supports any number of Nodes for any App • RAC supports OLTP workloads as well as OLAP • Additional Options ü ü ü Partitioning RAC OLAP & Data Mining System Management And many other • The best database in it’s market • As proven by many analyst and press reports FORS EUROPE LTD.
Database Performance FORS EUROPE LTD.
Oracle Partitioning – Enterprise Edition Option • Application A table or index can be divided into several smaller pieces SQL – partition by range, hash, composite (range/hash) • Table Provides dramatic improvement in: – Manageability – Availability – Performance Partition 2 – Scalability • Partition n Partition 1 Transparent to applications FORS EUROPE LTD.
Database High Availability FORS EUROPE LTD.
High Availability Glossary 1) High Availability: In information technology, high availability refers to a system or component that is continuously operational for a desirably long length of time. availability can be measured relative to "100% operational" or "never failing. " A widely-held but difficult-to-achieve standard of availability for a system or product is known as "five 9 s" (99. 999 percent) availability. 2) Virtual Machine: A virtual machine (VM) is an environment, usually a program or operating system, which does not physically exist but is created within another environment. 3) Clustering: In computers, clustering is the use of multiple computers, to form what appears to users as a single highly available system. One of the main ideas of cluster computing is that, to the outside world, the cluster appears to be a single system. FORS EUROPE LTD.
High Availability Qualification Questions IT Management • What is the impact to your business if one of your business critical systems fails? • Do you have any systems which require 24 x 7 x 365 operations? • In relation to overall performance, how well does your IT infrastructure serve the needs of user population? • As your organization continues to grow what impact does this growth have on your ability to maintain business continuity? Business Management • What is the impact on your customers if one of your customer facing systems fails? • Are you required to guarantee any SLA’s or KPI in relation to business continuity? FORS EUROPE LTD.
The Database Clustering Difference Oracle RAC • Leverages Grid Infrastructure • Scales all Applications • Fault Tolerant • Add/Drop Servers Online All Data 1 st Generation DB Clusters • Shared Nothing Infrastructure • Scales DW Applications • Needs Shared Disk for Availability • Add/Drop Servers Requires Re-partition Data Subset FORS EUROPE LTD. Data Subset
Database Security FORS EUROPE LTD.
The most secure database platform Stored Data Encryption Data Security Protect ultra-sensitive data Virtual Private Database Oracle Label Security and Privacy Enforce row level security Fine-Grained Auditing Identify misuse of data access rights Network Security Unified User Identity Snooping Tampering Encrypt All Protocols into the Database Prevent wire tapping and tampering Authentication PKI and LDAP Management Centralized Management, Strong Authentication FORS EUROPE LTD.
ORACLE EE options • Real Application Clusters One Node • Active Data Guard • Partitioning • Real Application Testing • Advanced Compression • Total Recall • Advanced Security • Label Security • Database Vault • OLAP • Data Mining • Data Profiling and Quality • Spatial … And don’t forget about Database Enterprise Management FORS EUROPE LTD.
Covering the Full Embedded Range Telecom OSS/BSS Core Networking Systems Securities Trading Call Centers / CRM Supply Chain / Logistics Reservations Gateways / Routers / Switches Storage & Systems Management Security / Authentication Mobile Services Software Appliances E-business Mobile Devices Consumer Electronics Core Applications Edge Applications Embedded Applications FORS EUROPE LTD. Devices
Drawbacks to Desktop Tools • • • Fragmented Vulnerable Platform Dependent Web Unfriendly Inefficient utilization of IT resources FORS EUROPE LTD.
Do Your Customers: • Use spreadsheets as databases? • Store mission critical data in applications developed in a desktop database such as Microsoft Access? • Not have time to build all of the applications that users are asking for? FORS EUROPE LTD.
Oracle Application Express • • • Browser Based Declarative Robust Framework Multi-Tenant Hosting MS Access Replacement Packaged Applications Feature of the Oracle database Community Focused Full Use Database FORS EUROPE LTD.
Easy Application Development with Oracle Application Express • Develop & deploy web-based reporting and data entry apps • Manage and secure data access centrally • Migrate/consolidate disparate applications • Access, Excel applications • No separate Tools. Only Web browser and Oracle database • No programming or scripting • Use the full power of Oracle Database FREE self study tutorials on OTN http: //www. oracle. com/technology/obe/apex/obe 30/apexdev 30. htm FORS EUROPE LTD.
Application Express Packaged Offerings Customer Business value for Database Reliability of enterprise products Asset Manager Project Manager Timesheet Manager Contact Manager Sales Forecast Manager Reseller Selling complete business solution Increase service revenues with customizations Potential to host offerings as Saa. S Event Manager ISV Issue Manager Document Library Stable and open standards platform for development Can offer solutions on the reliable Oracle platform Employee Directory SI Online Store Artwork Library Threaded Discussions Bug Tracker Knowledge Testing Subject Matter Experts Increase service revenues with customizations Can offer solutions on the reliable Oracle platform Potential to host offerings as Saa. S FORS EUROPE LTD.
Fast Application Development with Oracle Application Express D E M O N S T R A T I O N FORS EUROPE LTD.
Try It Yourself Online at: http: //apex. oracle. com Download a copy from Oracle Technology Network FORS EUROPE LTD.
Oracle Application Express key points: • The Qualities of a Personal Database ü Productivity ü Ease of Use ü Flexibility • The Qualities of an Enterprise Database ü Security ü Integrity ü Scalability ü Availability ü Portability • Built for the Web FORS EUROPE LTD.
Oracle Fusion Middleware • Fastest growing middleware– more than € 1 bn business for Oracle • Most complete and integrated solution in the market from Oracle Consulting Fusion Applications $180 NU • Best of breed solutions for BI, Content Mgt, Identity Mgt, SOA & process Mgt, Standards Based App Server & Web 2. 0 Oracle BI / EPM Fusion Middleware Database 11 g, Times. Ten IMDB, Berkeley DB Linux/Unix/Windows • Supporting the latest open standards (JEE, JSF, BPEL, Web Services. . ) Open Standards • Hot pluggable with non-Oracle environments FORS EUROPE LTD.
Oracle Fusion Middleware Oracle Consulting Fusion Applications Oracle BI / EPM Fusion Middleware Database 11 g, Times. Ten IMDB, Berkeley DB Linux/Unix/Windows Open Standards • • • LEADER Enterprise Application Server LEADER Application Infrastructure Platforms LEADER Business Process Analysis Tools LEADER App Infrastructure for Service-Oriented Business Apps LEADER App Infrastructure for Composite Applications LEADER App Infrastructure for Integration Horizontal Portal Products LEADER Business Intelligence Platforms LEADER Corporate Performance Mgmt. Suites LEADER Enterprise Content Mgmt. LEADER Web Access Management LEADER User Provisioning LEADER FORS EUROPE LTD.
Oracle Business Intelligence • Most complete BI solution in the market from Database through middleware to applications intelligence • Low cost powerful BI platform for SME’s with BI SE 1 @ $1200 NU+ Oracle Consulting Fusion Applications Oracle BI / EPM Fusion Middleware Database 11 g, Times. Ten IMDB, Berkeley DB Linux/Unix/Windows 40% of IT professionals surveyed by Information week in Mar 07 preferred Oracle as a BI platform, ahead of all it’s competitors. Open Standards FORS EUROPE LTD.
Reality of Small / Medium Businesses Business Pains • • What is Needed SMBs need all types of reporting too Silos of data and “spreadsheet hell” Deja vu: “The Fact Gap” Software is too expensive and complicated for SMBs Copyright © 2007, Oracle and / or its • Packaged solution • Easy to use • Capable of producing all types of reports • Easy to install and configure • SMB-level pricing FORS EUROPE LTD.
SMB BI Pains Practical consequence of an evolving IT infrastructure “Have data, but lack insight” : Lots of data in operational systems, but lack insight into market, customer, and product trends that could help run the business more effectively. No “big picture”: Silos of data exist in finance, sales, manufacturing etc, but lack a complete and consistent view of all information to assess overall business performance as well as cause and effect relationships. “Manual BI processing…. : ” Reliance on data export to Excel, where it’s manipulated, cut / paste into reports for presentation to management; process repeated for updates. Time consuming, costly, error prone, subject to individual interpretation, inflexible, and limited to periodic intervals. Information is not timely, consistent, or reliable. “After-the-fact” insight: Information reaches decision-makers when it’s too late to make a change. Unable to spot emerging opportunities and risks in time to take advantage. FORS EUROPE LTD.
Oracle BI Standard Edition One The Right BI Foundation for the Emerging Enterprise • • Complete BI system in a box Based on Proven, Leading Components Attractively Priced for Smaller Deployments Ready to Grow with Your Business ü Flexible deployment options ü Seamless upgrade to enterprise versions FORS EUROPE LTD.
Oracle BI Standard Edition One A Complete BI System Range of BI Information Delivery Tools Unified BI Metadata and Shared Services ETL and Data Mart for Data Consolidation Oracle BI Publisher (Reporting / Publishing) Oracle BI Interactive Dashboards Oracle BI Answers (Ad Hoc Analysis) Oracle BI Server • Simplified business view and unified BI metadata • Calculation and integration engine • Optimized data access Data Sources Main Database Oracle Warehouse Builder (ETL) Excel Files FORS EUROPE LTD. Data Sources Other Systems
Oracle BI Server Simplified, Powerful, Intelligence Across Sources • Simplified business model view • Advanced calculation & integration engine • Intelligent request generation and optimized, distributed data access • Mission critical scalability and performance • Foundation for all OBIEE presentation services Oracle BI EE Presentation Services Other 3 rd Party Tools Open SQL Interface • Oracle BI Server Native RDBMS • Oracle • SQL Server • DB 2 • Teradata ODBC FORS EUROPE LTD. • • Simplified Business View Unified Metadata Intelligent Caching Advanced calculations Aggregate navigation & creation Federated query and integration Optimized SQL / function shipping Multi-dimensional • XMLA • Oracle OLAP Option • MS Analysis Services • SAP BW Other • XML, • Excel • Text
Information Delivery Capabilities Reporting, Dashboards, and Ad Hoc Analysis Oracle BI Publisher • True “pixel-perfect” reporting and publishing • Report layout using familiar tools (e. g. Word, Adobe) • Single product for all document needs – invoices, checks, financial statements, government forms, etc. Oracle Interactive Dashboards • Live, intuitive, personalized dashboards • Powerful dashboard to dashboard navigation and dynamic, event-driven guided analytics • Simple yet powerful intelligence for anyone Oracle Answers • Powerful ad-hoc analysis via 100% Web UI • Create & modify charts, pivots and dashboards • True business user self sufficiency via intuitive, simplified business model FORS EUROPE LTD.
Oracle BI Standard Edition One Pricing Enterprise-Quality BI for an SMB Price Oracle BI SE 1 Standard Edition One § BI Server § Answers (Ad Hoc) § Dashboards § BI Publisher § Database SE One § Oracle Warehouse Builder • $1, 200 per user • • Max 50 users and 2 CPUs Use of BI Server restricted to included Oracle database + one other database + unlimited flat files FORS EUROPE LTD.
Oracle Applications Oracle Consulting Oracle Applications ERP / CRM /Industry Oracle BI / EPM Fusion Middleware Database 11 g, Times. Ten IMDB, Berkeley DB Open Standards Linux/Unix/Windows FORS EUROPE LTD.
Conclusions • • • ORACLE means business for its Partners ORACLE lets Partners grow up with their customers ORACLE stack covers all demands of enterprises ORACLE is proper vendor for companies any size Check the Partner Portal Contact your VAD FORS EUROPE LTD.
ORACLE Education Services FORS EUROPE LTD Andrey Tambovsky, Director Partner Development 55 FORS EUROPE LTD.
4 MAIN RESOURCES • Partner-only online seminars, selected events and workshops • Partner-specific education through Guided Learning Paths available in the Competency Center • Oracle University • Enablement 2. 0 Boot Camps FORS EUROPE LTD.
OPN Competence Center FORS EUROPE LTD.
ORACLE University FORS EUROPE LTD.
ORACLE Certification Levels • Oracle Certified Associate (OCA) – entry level – Confirms ability to implement basic operations in the selected area • Oracle Certified Professional (OCP) – basic level – Confirms ability to solve all types of task in the selected area • Oracle Certified Master (OCM) — top level – Confirms knowledge, experience and mastership of the owner • Oracle Certified Expert (OCE) – specialized certification – Confirms ability to perform basic operations in general and all types of tasks in the selected area www. certification. oracle. com FORS EUROPE LTD.
Enablement 2. 0 Boot Camps FORS EUROPE LTD.
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