Online British Art Gallery Presentation Copyright Online British
Online British Art Gallery Presentation Copyright Online British Art Gallery All rights reserved
Contents • OBAG • How It works • What Makes OBAG different? • Site Features • • Prime Benefits Marketing & Promotion Pricing Summary Copyright Online British Art Gallery All rights reserved
OBAG • Online British Art Gallery (OBAG) is a new solution that will substantially increase the awareness of your gallery’s art to a significantly enhanced volume and quality of customer Copyright Online British Art Gallery All rights reserved
OBAG • OBAG is an art “dating” service – OBAG makes the introduction – galleries develop the buyer relationship – galleries conclude all sales • OBAG takes no commissions on sales Copyright Online British Art Gallery All rights reserved
How It Works • • OBAG displays your art Buyers shortlist items They contact you directly And then conclude a deal Copyright Online British Art Gallery All rights reserved
What Makes OBAG Different? Retail presence – All galleries on OBAG MUST have a retail outlet Quality Assured – All art must exceed a minimum price – All galleries of reputable standard Content Control – Galleries upload and control the content Copyright Online British Art Gallery All rights reserved
What Makes OBAG Different? Quality of Users – Site designed around extensive research of serious art buyers’ needs – Innovative user method • Buyers browse art • Register for free to discover gallery details Copyright Online British Art Gallery All rights reserved
Site Features • Art Centric Art Searching – – Buyers pre-select UK regions of interest Select art they like Contact / Visit the gallery Conclude a deal • Exhibition Information – OBAG stores details of all previous and future exhibitions – Artist biographies available Copyright Online British Art Gallery All rights reserved
Site Features • Art Information – 12 selection criteria – Micro gallery location search field – Exact or closest matching art search tool • Ancillary information – Art History – Art Glossary – Features e. g. What to look for when buying art, Art tours, Art books, Newsletter. – New features under development Copyright Online British Art Gallery All rights reserved
Prime Benefits Galleries • Access to new customers • Assured profile of customers • Content is gallery controlled • Complementary to existing marketing Copyright Online British Art Gallery All rights reserved
Prime Benefits Members • Single site for finding gallery art fast • 24 UK regions for focused art searches • Designed for efficient repeat usage • Comprehensive art categorisation • Emphasis on education and development • Research tool for past exhibitions / artists / art • Additional features under development Copyright Online British Art Gallery All rights reserved
Marketing & Promotion • • • Public Relations E-mailshots Art Fairs Google Recommendations Copyright Online British Art Gallery All rights reserved
Gallery - Pricing • Minimum 6 month deal. • First 3 months usage totally free • Following 3 months at very competitive rates • Improved rates for 12 month commitment Copyright Online British Art Gallery All rights reserved
Pricing Structure – Subscription Based – Core Price based on No of “live” artworks on display – Unlimited artwork changes allowed – Unlimited storage of thumbnails (research facility) – Unlimited storage of exhibition, artist and artwork info Copyright Online British Art Gallery All rights reserved
Online British Art Gallery Summary • OBAG maximises galleries’ customer exposure • OBAG combines best of online and traditional art markets • OBAG will help you exploit our website – and all in a friendly and efficient way Copyright Online British Art Gallery All rights reserved
Online British Art Gallery The Fast Way to Find Art Copyright Online British Art Gallery All rights reserved
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