Next Generation Playout Content Delivery Platform Tony Berthaud
Next Generation Playout & Content Delivery Platform Tony Berthaud Vice President, Sales, APAC May 9 th, 2017 © 2016 Harmonic Inc. All rights reserved worldwide.
Worldwide Leader in Video Delivery Infrastructure $455 M 2015 Revenue 1, 532 San Jose CA Employees 10 Major Sites Worldwide 1, 700 $97 M Leading Content & Service Providers R&D Spend In Asia Pacific • 15 locations across the region • One major R&D center in Hong-Kong • Strong technical support team © 2016 Harmonic Inc. All rights reserved worldwide. 2
State of the Video Market Content Explosion © 2016 Harmonic Inc. All rights reserved worldwide. Changing Consumer Behaviors Global Screen Time Increasing Monetization Increasing but Shifting Legacy Distribution Models Being Challenged 3
Video Technology Transitions New Compression Technologies © 2016 Harmonic Inc. All rights reserved worldwide. Migration to IP Software, Virtualization and Cloud Migration to HD & UHD 4
The complete UHD ecosystem is ready! UHD Capture UHD Camera UHD Contribution Link (4: 2: 2) Live, File & Graphics Encode & Package (4: 2: 0) UHD Distribution Electra VS UHD HDR STB UHD Passthrough Vi. BE CP 9000 Encoder HC 11000 D Decoder Spectrum X Playout UHD to HD Electra VS OTT UHD Server Media. Grid Storage And it is HDR compliant too! © 2016 Harmonic Inc. All rights reserved worldwide. Pro. Media X Origin Tablet 1080 p Distribution 5
Next. Gen Content Delivery Platform Relies on IP and IT Data centers • Unified infrastructure • Efficient networking • Elastic capabilities Software • Faster rate of innovation • Flexible business models • Dynamic workflows IP Standards • AIMS / SMPTE 2022 -6 © 2016 Harmonic Inc. All rights reserved worldwide. 6
Why Media Over IP & Open Protocols? • Move away from proprietary devices in production systems • Leverage COTS computing, cloud & virtualization • Scale-up and adapt in rapidly changing environments • IP represents a single medium for all media Ensure complete interoperability Seamless workflow integration Real-world testing Avoid standards fragmentation of the past – opens more competitive business models © 2016 Harmonic Inc. All rights reserved worldwide. 7
Example of SMPTE ST 2022 -6 Interoperability Workflow HOUSE FEED PRODUCTION SERVER CONTRIBUTION PRODUCTION em. SFP IP Production Server V_link 4 Viz Engine SDI IP 1 2 1 4 Multiviewer Feeds House Feed Contribution 1 Ethernet Fabric 2 Media Processor © 2016 Harmonic Inc. All rights reserved worldwide. PRISM Viz Engine IP MCR Cia. B 1 Multiviewer Outputs Production SDI Out Production IP Out MCR SDI Out MCR IP Out 8
Next. Gen Content Delivery Platform is Hybrid Appliances Software Cloud Complementary Solutions © 2016 Harmonic Inc. All rights reserved worldwide. 9
Next. Gen Content Delivery Platform Transition 100% Saa. S 90% Software Cloud 80% 70% Software Appliance 60% 50% Hardware Appliance 40% 30% 20% 10% 0% 2014 2015 2016 2017 2018 2019 • Proprietary Hardware Appliance demand is declining • Software Appliances (software on off-the-shelf servers) are growing • Tier 1 operators are starting transition to Cloud and Saa. S models © 2016 Harmonic Inc. All rights reserved worldwide. 10
Playout: from Appliances to Cloud Bare Metal / VM Software Appliance Private Cloud Public Cloud (Harmonic turnkey server) (Dedicated server, on premise) (Can be shared resources) Traditional Playout Virtualized Appliance Cloud Native • Harmonic provides integrated server + SW • • Spectrum XE © 2016 Harmonic Inc. All rights reserved worldwide. • Customer provides server + hypervisor • Harmonic provides SW or VM • • Spectrum XE/VM Spectrum XVM • Customer provides hardware + cloud infrastructure • Cloud infrastructure from a cloud service provider (AWS, Azure etc) • Harmonic applications • VOS Cloud • • VOS Cloud VOS 360 11
Harmonic Playout leadership in China market Harmonic Playout – Spectrum X is used in All Province level TV Stations Harmonic Playout – MD 7000 has a strong market share in City level TV Stations Our mission is to support you in making the transition to new technologies, new formats and new infrastructures smooth and swift © 2016 Harmonic Inc. All rights reserved worldwide. 12
Thank You © 2016 Harmonic Inc. All rights reserved worldwide.
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