NAACP Newsletter 1967 Evan Engelhardt Pathos emotional appeal

Pathos (emotional appeal) • Loaded with emotion evoking phrasing Bolded words that stick out

Logos (logic, reasoning) • The argument presented is simple and logical (Purdue Owl): all

Conclusion • Efforts paid off through drive and determination • Support & sympathy gained

Works Cited • Brenc, Willie. "Grandfather Clause, The (1898– 1915) | The Black Past:

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NAACP Newsletter (1967) Evan Engelhardt

Pathos (emotional appeal) • Loaded with emotion evoking phrasing Bolded words that stick out • Attempts to draw attention to the main points and stress importance of topic at hand • The author describes a less than preferable outcome if nothing is done to change the situation (Heinrichs’ tool) If you wanted to take legal action against the bill at court, you would have to pay a fee of $500

Logos (logic, reasoning) • The argument presented is simple and logical (Purdue Owl): all the author wants you to do is write a letter to a Legislator • By saying it’s our responsibility to let our representatives know, they are making a reasonable argument that is agreeable In the context of the situation (Civil Rights Era), the logical approach to an equality problem is to take it directly to the people making the laws The author makes the case that there is “no reason” for denying basic rights to an American citizen

Conclusion • Efforts paid off through drive and determination • Support & sympathy gained from persuading people to follow • Proper usage of rhetorical techniques ultimately resulted in their success

Works Cited • Brenc, Willie. "Grandfather Clause, The (1898– 1915) | The Black Past: Remembered and Reclaimed. " Grandfather Clause, The (1898– 1915) | The Black Past: Remembered and Reclaimed. Blackpast. org, n. d. Web. 19 Oct. 2015. http: //www. blackpast. org/aah/grandfather-clause-1898 -1915. • Grove, Don. "Iowa Civil Rights Commission. " 50 th Anniversary of the Iowa Civil Rights Act of 1965. Iowa. gov, 8 May 2015. Web. 19 Oct. 2015. https: //icrc. iowa. gov/pressrelease/50 th-anniversary-iowa-civil-rights-act-1965. • Heinrichs, Jay. Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us about the Art of Persuasion. New York: Three Rivers, 2007. Print. • NAACP. Fort Madison, Branch of the NAACP (21 May 1967): n. pag. Print. • "NAACP. " History. com. A&E Television Networks, n. d. Web. 19 Oct. 2015. <http: //www. history. com/topics/naacp>. • Sproat, Ethan, Dana Lynn Driscoll, and Allen Brizee. "Welcome to the Purdue OWL. " Purdue OWL: The Rhetorical Situation. Purdue University, 27 Apr. 2012. Web. 18 Oct. 2015. https: //owl. english. purdue. edu/owl/resource/625/03/.