Multimedia Communication Introduction to Multimedia and Development Tools

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Multimedia Communication Introduction to Multimedia and Development Tools CP 586 © Peter Lo 2003

Multimedia Communication Introduction to Multimedia and Development Tools CP 586 © Peter Lo 2003 1

Objective n n n Definition of multimedia Brief history of multimedia The market of

Objective n n n Definition of multimedia Brief history of multimedia The market of multimedia technology and applications CP 586 © Peter Lo 2003 2

Introduction to Multimedia Definition of multimedia CP 586 © Peter Lo 2003 3

Introduction to Multimedia Definition of multimedia CP 586 © Peter Lo 2003 3

Definition of multimedia n Multimedia include n n n Text Picture Sound Full-motion video

Definition of multimedia n Multimedia include n n n Text Picture Sound Full-motion video Interactivity CP 586 © Peter Lo 2003 4

Terminology in multimedia n Information n n Facts, ideas, beliefs and stories that when

Terminology in multimedia n Information n n Facts, ideas, beliefs and stories that when communicated, provide value to the receiver Domain n A domain in the multimedia world is a relatively narrow or focused area of information or knowledge CP 586 © Peter Lo 2003 5

Terminology in multimedia n Interactivity n n A stimulus-response behavior in which a computer

Terminology in multimedia n Interactivity n n A stimulus-response behavior in which a computer program presents options that the user can select from that lead to further options Application n n A computer program that serves a specific purpose or use E. g. word processor, spreadsheet CP 586 © Peter Lo 2003 6

Terminology in multimedia n Content n n Specific information for a multimedia product in

Terminology in multimedia n Content n n Specific information for a multimedia product in the form of text, pictures, audio, and video Developers n Managers, designers, programmers, graphics artists, and other skilled individuals who participate in the development of multimedia products CP 586 © Peter Lo 2003 7

Terminology in multimedia n User (End user) n n Individuals or groups who use

Terminology in multimedia n User (End user) n n Individuals or groups who use and/or apply multimedia products for work or play Authoring tools n n Software programs for developing and delivering multimedia products Including programs for text and graphics editing, audio and video capture and editing CP 586 © Peter Lo 2003 8

Terminology in multimedia n Product n n A completed multimedia product that is distributed

Terminology in multimedia n Product n n A completed multimedia product that is distributed for use by end user Products are often sold to consumers via commercial outlets CP 586 © Peter Lo 2003 9

Advantages of Multimedia The benefits of multimedia include but are not limited to :

Advantages of Multimedia The benefits of multimedia include but are not limited to : n Training : CBT, CAL. n Sales : electronic commerce. n Communications : Internet, video conferencing, transmission of digital images, telecommuting. n CP 586 © Peter Lo 2003 10

Disadvantages of Multimedia Investment costs. n Discuss authoring tools. n Technical barriers. n Social/psychological

Disadvantages of Multimedia Investment costs. n Discuss authoring tools. n Technical barriers. n Social/psychological barriers. n Legal problems eg copyright. n CP 586 © Peter Lo 2003 11

Introduction to Multimedia Brief history of multimedia CP 586 © Peter Lo 2003 12

Introduction to Multimedia Brief history of multimedia CP 586 © Peter Lo 2003 12

Brief history of multimedia Future… World Wide Web Digital Audio and Video Graphical Operating

Brief history of multimedia Future… World Wide Web Digital Audio and Video Graphical Operating Systems Word Processors, Spreadsheets And Graphics Software Late 1970 s 32 -bit processor 1990 CD-ROM LAN & WAN 16 -bit processors Desktop Computers 1980 8 -bit processors Timeline of technology behind the creation of multimedia computers CP 586 © Peter Lo 2003 13

Brief history of multimedia n Purpose of computer varies as time goes by n

Brief history of multimedia n Purpose of computer varies as time goes by n n n 1960 s: Single-purpose machine that solve complex mathematical problems 1970 s: Terminals throughout an organization being used for publishing and information management 1980 s: Personal word processors, spreadsheet and even game CP 586 © Peter Lo 2003 14

Brief history of multimedia n In the mid 1980 s and into 1990 s,

Brief history of multimedia n In the mid 1980 s and into 1990 s, advanced technology brought about: n n n Faster desktop Increased working memory capacity in computers Higher data storage capacity in disk drivers and CDROMs Digital audio and video Local and wide area networks that connected users to the world CP 586 © Peter Lo 2003 15

Brief history of multimedia n Applications of multimedia technology n n Wide variety of

Brief history of multimedia n Applications of multimedia technology n n Wide variety of games and reference products such as encyclopedias and cookbooks Marketing presentations and training Interactive software programs assist students in learning Enquires system in shopping malls CP 586 © Peter Lo 2003 16

Introduction to Multimedia The market of multimedia technology and applications CP 586 © Peter

Introduction to Multimedia The market of multimedia technology and applications CP 586 © Peter Lo 2003 17

The market of multimedia technology and applications n Multimedia technology and applications is a

The market of multimedia technology and applications n Multimedia technology and applications is a rapid growing market n n The sale of CD-ROM, which are used to deliver multimedia products The cost of state-of-art computer versus its performance CP 586 © Peter Lo 2003 18

The market of multimedia technology and applications n The result of better performance of

The market of multimedia technology and applications n The result of better performance of computer but the cost of a new computer has remained relatively constant n n More powerful computers for the same dollar amount More people buying computers More products being developed for computers Increased expectations for the kinds of things computers can do, especially in the area of multimedia products CP 586 © Peter Lo 2003 19

The market of multimedia technology and applications n Delivering multimedia content depends on n

The market of multimedia technology and applications n Delivering multimedia content depends on n n Storage space for content on the computer Creation of software programs that organize and present the content CP 586 © Peter Lo 2003 20

The market of multimedia technology and applications n The reason for CD-ROM as the

The market of multimedia technology and applications n The reason for CD-ROM as the storage media for multimedia products n Storage required for n Text: About 500 to 1, 000 bytes n Picture: About 300 k to 1 M bytes n Audio (1 minute): About 2. 5 M bytes n Video (1 minute): About 10 M bytes n Storage of CD-ROM: About 650 M bytes CP 586 © Peter Lo 2003 21

Multimedia stand for any presentation that involves two or more media, such as text,

Multimedia stand for any presentation that involves two or more media, such as text, graphic, or sound. n In Interactive Multimedia, users can choose their own path through the presentation. n CP 586 © Peter Lo 2003 22

Some popular graphics and multimedia software products Computer-Aided Design (CAD) Desktop Publishing (Professional) Paint/Image

Some popular graphics and multimedia software products Computer-Aided Design (CAD) Desktop Publishing (Professional) Paint/Image Editing (Professional) Video and Audio Editing Multimedia Authoring Web Page Authoring CP 586 © Peter Lo 2003 23

Desktop Publishing Software n Enables you to design and produce sophisticated documents that contain

Desktop Publishing Software n Enables you to design and produce sophisticated documents that contain text, graphics, and brilliant colors CP 586 © Peter Lo 2003 24

Paint/Image Editing Software Used to create and modify graphical images n Sometimes called Illustration

Paint/Image Editing Software Used to create and modify graphical images n Sometimes called Illustration Software n CP 586 © Peter Lo 2003 25

Video and Audio Editing Software n n Video editing software allows you to modify

Video and Audio Editing Software n n Video editing software allows you to modify a segment of a video, called a clip Audio editing software allows you to modify audio clips CP 586 © Peter Lo 2003 26

Multimedia Authoring Software n Allows you to combine text, graphics, audio, video, and animation

Multimedia Authoring Software n Allows you to combine text, graphics, audio, video, and animation into an interactive presentation CP 586 © Peter Lo 2003 27

Web page authoring software n Allows you to create Web pages CP 586 ©

Web page authoring software n Allows you to create Web pages CP 586 © Peter Lo 2003 28

Reference n Multimedia, Technology and Applications (Ch. 9) CP 586 © Peter Lo 2003

Reference n Multimedia, Technology and Applications (Ch. 9) CP 586 © Peter Lo 2003 29