MOTIVATION THEORIES ABRAHAM MASLOW HIERARCHY OF NEEDS SELF
MOTIVATION THEORIES
ABRAHAM MASLOW HIERARCHY OF NEEDS SELF ACTUALISATION Eg realise your full potential ESTEEM NEEDS eg self esteem SOCIAL NEEDS eg love & belonging SAFETY NEEDS eg protect from harm BASIC NEEDS eg food, drink & shelter
HOW CAN BUSINESSES MEET THESE NEEDS? BASIC NEEDS n SAFETY NEEDS n SOCIAL NEEDS n ESTEEM NEEDS n SELF ACTUALISATION n
MEETING NEEDS n BASIC – REASONABLE PAY n SAFETY – SAFE FROM REDUNDANCY, PROTECT FROM THREATS/DANGER n SOCIAL – TEAMWORK, SOCIAL EVENTS, BREAKS n ESTEEM – PRAISE, JOB TITLE, PERKS n SELF ACTUALISATION – EMPOWER WORKERS – GIVE SOME RESPONSIBILITY – USE OWN IDEAS/STRENGTHS
FREDERICK HERZBERG n MOTIVATORS Sense of achievement Chance of promotion Chance of improvement Recognition of effort Responsibility Nature of the job itself
FREDERICK HERZBERG n HYGIENE FACTORS – prevent dissatisfaction Pay n Conditions Relationships with management n Treatment at work n Inability to develop n Feelings of inadequacy n n
HOW CAN BUSINESSES MEET THESE NEEDS? n n MOTIVATORS HYGIENE FACTORS
MOTIVATORS Praise staff for achievement n Good promotion prospects n Training courses n Rewards/awards for efforts n Delegate responsibility n Interesting jobs n
HYGIENE FACTORS Reasonable pay n Good working environment n Fair treatment by management n Chance to develop and progress n Training opportunities n
ELTON MAYO WORKERS ARE MOTIVATED BY THE CHANCE TO WORK TOGETHER AND n THE INTEREST THAT MANAGEMENT TAKE IN THEM n
FREDERICK TAYLOR n WORKERS ARE MOTIVATED BY MONEY His findings were based on factory workers
How would you motivate staff?
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