Module Micro: 25 Econ: 61 Introduction to Monopoly KRUGMAN'S MICROECONOMICS for AP* Margaret Ray and David Anderson
What you will learn in this Module: • How a monopolist determines the profitmaximizing price. • How to determine whether a monopoly is earning a profit or a loss. • How the monopoly outcome is different from the long-run outcome in perfect competition.
Monopoly Demand MR A Monopolist’s MR curve is below the D curve because the monopoly must lower price to sell more.
Profit-maximizing P and Q A monopoly maximizes profit by producing the output level where MC = MR (like every firm does!)
Monopoly versus Perfect Competition $ • Monopolies create inefficiency • P > MC Profit = $12 Pm = $14 MC = ATC Pc = $10 MR Qm= 3 D Output