Module 3 Unit 3 1 Implementation Strategies AR

Module 3 Unit 3. 1 Implementation Strategies - AR as a Business Tool http: //www. mecb. com. mt/aroma/

Project Preface Welcome to this course. This content has been produced by the AROMAconsortium partners through Erasmus+ funding http: //www. mecb. com. mt/aroma/

Module Aims The aim of this module is to introduce the implementation strategy for augmented reality concept as a business tool. Competences: • You will get the basics on creating an implementation strategy for AR in your Business • You will understand the needs for an implementation strategy • You will have a base for decisions needed for a successful implementation strategy • You will understand the process of monitoring and evaluating the implementation process http: //www. mecb. com. mt/aroma/

Unit Outline What topics will be covered in this module? • Introduction to implementation strategy • Why an implementation strategy? – Pros and cons • What decisions do you need to make before you start the implementation? • Planning the implementation • Checklist for Implementation Strategy • Further Reading http: //www. mecb. com. mt/aroma/

Let us begin by introducing this topic Section 1: Why do you need an implementation strategy? http: //www. mecb. com. mt/aroma/

Introduction As the implementation of AR as a part of your business and as a tool for making your business more competitive, to survive and to be sustainable is a demanding change process you will need to have a clear strategy and vision to be successful. Implementation of AR (VR and MR) is not something you can do when you have the time – it has an impact on your financial and human resources as well as your customers and market. http: //www. mecb. com. mt/aroma/

But, why do I need a strategy? Here are three key reasons to why you need it: • Guiding and controlling the process of implementation, without a clear strategy and plan you will not be able to make the optimal decisions for your business and measure the results, • Engaging your resources, all the individuals engaged in the implementation needs to see the same picture as you and to understand what is expected, • Launching a realistic plan, time schedule, budget. milestones, risk mitigation, reaching the goals and objectives. The strategy is the base for a successful implementation of AR in your business. http: //www. mecb. com. mt/aroma/

Implementation of AR as a business tool AR is not only a new way of digitilaization of a routine task – it will also engage your customers and hopefully meet their changed behaviuor. Setting up a strategy for the implementation will help you to secure the process and to be able to monitor and evaluate, not only when finnished, but during the entire process. http: //www. mecb. com. mt/aroma/

What do I need to consider in the Strategy? 1. Target Groups: demanding it? which are ready for AR and who is 2. What product and/or service: is the best/optimal to start with? 3. Part of your Business: even in a small business you have a lot of “departments”. Should you start in marketing, sales, support, maintenance, training of customers…. ? 4. Resources and competences: do you have the skills and resources already or do you need to get them? http: //www. mecb. com. mt/aroma/

What do I need to consider in the Strategy? 5. Time frame: when can you start, how much effort can you put into the process, when do you need to finalize it? 6. Benefits/advantages/results/profits: what do you expect to get from the implementation? 7. Plan B: is this a “point of no return” activity, a complementary or can we just skip it if we fail? 8. Monitoring tools and activities – to control the implementation project and be able to avoid deviations from the strategy and its plan http: //www. mecb. com. mt/aroma/

The importance of an implementation plan: The Implementation Strategy is not isolated from your business strategy and business model The work and the process of creating a clear strategy will help you reach a better understanding of the challenges and the opportunities with AR as a business tool You will be able to communicate to all stakeholders; owners, colleagues, staff, customers, banks, auditors etc. – what AR in your business will mean to them You will highlight the implementation of AR as a changed development of your business and not just another IT-project. http: //www. mecb. com. mt/aroma/

In this section we will be discussing… Section 2: Decisions to make – on a good base http: //www. mecb. com. mt/aroma/

A clear strategy requires some decisions To be able to bring the decisions to the strategy – there is a number of areas to check and make a research and knowledge update on. One way of finding the optimal parts could be to ask your self (and your staff): • Can AR help our customers to buy our products/services? • Can AR help our customers to use our products/services? • Can AR help our staff to provide a better service? • Can we reduce costs by using AR? • Can we increase our profit by using AR? Have a look at all good examples and best practices to find your most beneficial area for implementation of AR. http: //www. mecb. com. mt/aroma/

Strategic decisions are supposed to be of a long term – not changed every now and then. One of the key skills for an entrepreneur is to be patient and persistent. This is something to keep in mind then creating your implementation strategy. What resistance will you meet? What problems will you face? What are the risks we need to handle? Focus on the benefits and emphasize them! And finally: What will be a good reason to change a strategic decision? http: //www. mecb. com. mt/aroma/

What will be a good reason to change a strategic decision? • Can you think of some reasons that would make you change the strategy during the implementation? • Think both in positive and negative scenarios • Examples can be found here: • https: //bizfluent. com/facts-5828717 -major-reasons-change -business-. html http: //www. mecb. com. mt/aroma/

In this section we will be discussing… Section 3: Planning the Implementation of AR as a Business Tool http: //www. mecb. com. mt/aroma/

What do I need to consider in my Implementation Plan? Expectations and limitations of the AR Tool we are implementing in our Business Resources needed in each step of the implementation, internal, external, financial etc. When and how we will launch the AR tool Monitoring and evaluation of the implementation and the end users experience and feedback http: //www. mecb. com. mt/aroma/

Plan your work and work your plan One very crucial part of the implementation of AR is to find a person that understands both the business and the AR technologies possibilities. Not necessarily to be the implementation manager (project manager) but to be responsible for the quality and that we reach the goals of the core business. Make sure that your Implementation plan have control gates and milestones there it is possible to check results, feedback from target group, impact on your organization etc… http: //www. mecb. com. mt/aroma/

Let us conclude this module. . Conclusions and Further Reading http: //www. mecb. com. mt/aroma/

What have you learnt? • This is why I need an Implementation Strategy: • This is what I need to find out about AR as a business tool before I start the implementation: • These are some key decisions to be included in the implementation strategy: • This is how I am setting up my implementation plan: If you are able to explain this for your business – you are on your way to success http: //www. mecb. com. mt/aroma/

Topic Summary Well done! You have reached the end of this module. Let us summarise the key points. • Make sure you have a clear strategy on what you want to accomplish with this implementation and how you can meet all requirements • Make sure that the target group is ready to learn how to use the AR tool • Let the Business, not the Technology, control the process See the next slide for some further reading on this topic… http: //www. mecb. com. mt/aroma/

Further Reading From strategy to execution - Smartsheet https: //www. smartsheet. com/implementation-plan Cascade – 6 steps Guide to Strategy Implementation https: //www. executestrategy. net/blog/guide-to-strategy-implementation/ Before you go, check out these links for further reading on this topic! Augmented Reality for Business – Implementing for Growth https: //www. growthbusiness. co. uk/augmented-reality-1087572/ Strategic Decisionmaking https: //yourbusiness. azcentral. com/strategic-decisionmaking-21018. html Using Business Models Canvas for your Implementation Strategy- Intro https: //youtu. be/jl. GS 2 p 92 S 0 E Using Business Models Canvas for your Implementation Strategy – explained https: //youtu. be/f. BQAZZRBt 0 s http: //www. mecb. com. mt/aroma/

End of Unit When you feel comfortable, you can pass on to the next section in our e. Learning system to undergo a QUIZ to help you self-check how much you have understood this unit. http: //www. mecb. com. mt/aroma/

Quiz 1. Why is it important with an Implementation Strategy for AR as a business tool? a. To secure the outcomes of the implementation b. To understand what AR can do for an SMEs business c. To train the staff in AR 1. Do you need an Implementation Strategy to be able to create an Implementation Plan? a. True b. False 1. The Implementation Strategy: a. Should be in long term b. Could be changed frequently c. Is not important http: //www. mecb. com. mt/aroma/

Quiz (with answers) 4. To be able to create an Implementation Strategy for an AR tool in your business you need to: a. be an AR expert; b. be aware of multimedia technologies available; c. be able to make strategic decisions for your business model. 5. Why is it important to include a launch strategy in the implementation plan? a. to secure the success of the implementation b. to avoid busy days c. to be able to invite people to the launch event http: //www. mecb. com. mt/aroma/

Checklist for Implementation Strategy You can find a suggested checklist in the folder for unit 3. Use it as a base and add your own topics and points to it. • • • Target Group Part of Business Changed Business Model Hardware Software Resources Competences Time schedule Implementation plan Plan B … http: //www. mecb. com. mt/aroma/

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