MODULE 1 OVERVIEW OF RESOURCE MOBILIZATION CME SOLUTION

MODULE 1: OVERVIEW OF RESOURCE MOBILIZATION CME SOLUTION (U) LTD admin@cmesolutionltd. com cmesolutionltd 2018@gmail. com 0775 -690009/ 0700 -594141 1 CME Solution (U) Ltd. Tel: 0775 690 009 / 0700594141 /07724 01 774, www. cmesolutionltd. com Centre of Management Excellence HELPING YOU MANAGE BETTER

TABLE OF CONTENTS. 1. 2. 3. 4. 2 What are resources? Definition of resource mobilization Why resource mobilization is important Challenges of fundraising CME Solution (U) Ltd. Tel: 0775 690 009 / 0700594141 /07724 01 774, www. cmesolutionltd. com Centre of Management Excellence

WHAT ARE RESOURCES? l l l Resources are the inputs that are used in the activities of a program The term encompasses: natural, physical, financial, human, and social resources In-kind resources such as the provision of office space, seconded staff, or partner participation at board meetings are a second level of resources. CME Solution (U) Ltd. Tel: 0775 690 009 / 0700594141 /07724 01 774, www. cmesolutionltd. com Centre of Management Excellence HELPING YOU MANAGE BETTER

RESOURCE MOBILIZATION l l l Very often, we equate the term “resource mobilization” with fund raising. Resource mobilization goes beyond just dollars and cents. It includes building valuable contacts and networks, and garnering the interest, support and in-kind contributions of people important to your organization. So resource mobilization goes beyond fund raising; it is friend raising as well CME Solution (U) Ltd. Tel: 0775 690 009 / 0700594141 /07724 01 774, www. cmesolutionltd. com Centre of Management Excellence HELPING YOU MANAGE BETTER

DEFINITION OF RESOURCE MOBILIZATION l l Resource mobilization is a planned and sustained effort to raise resources for the achievement of the organizational goals Resource Mobilization is a process, of identifying the resources essential for the development, implementation and continuation of project activities (works) for achieving the organizational mission. CME Solution (U) Ltd. Tel: 0775 690 009 / 0700594141 /07724 01 774, www. cmesolutionltd. com Centre of Management Excellence HELPING YOU MANAGE BETTER

DEFINITION CTD Resource Mobilization means expansion of relations with the resource providers, the skills, knowledge and capacity for proper use of resources. l It further entails; knowledge and skills to mobilize resources; human skills, information and equipment l 6 CME Solution (U) Ltd. Tel: 0775 690 009 / 0700594141 /07724 01 774, www. cmesolutionltd. com Centre of Management Excellence HELPING YOU MANAGE BETTER

WHY RESOURCE MOBILIZATION IS IMPORTANT? 1 Survival l Raising resources for the organization is extremely important, if we are to meet project/ organisation costs and develop our programs for the future. l Organizations must be prepared for future challenges and will need to expand their work, improve the quality of service, extend activities to other areas, carry out research, and continue to innovate. All this requires raising money. 7 CME Solution (U) Ltd. Tel: 0775 690 009 / 0700594141 /07724 01 774, www. cmesolutionltd. com Centre of Management Excellence HELPING YOU MANAGE BETTER

CONT 2. Reducing Dependency Some organizations are funded by one or two major donors. If one of the large grants are withdrawn, this will result into a financial crisis. This dependency will make an organization not able to carry out innovation because it has to work according to the priorities of the donor organization 8 CME Solution (U) Ltd. Tel: 0775 690 009 / 0700594141 /07724 01 774, www. cmesolutionltd. com Centre of Management Excellence HELPING YOU MANAGE BETTER

CONT… 3. Building Constituency l Resource mobilization is not just about the amount of income you raise, it is also about the number of supporters you attract to your cause. Each and every supporter is important and can be persuaded to give again and even more generously. They can want to volunteer or invite other friends and contacts to offer support CME Solution (U) Ltd. Tel: 0775 690 009 / 0700594141 /07724 01 774, www. cmesolutionltd. com Centre of Management Excellence HELPING YOU MANAGE BETTER

CONT…. 4. Creating a viable and sustainable organization: l 10 It is not only about raising resources to meet your short term needs, but to create available and strong organization which is able to sustain itself into the future. This can be done as follows; CME Solution (U) Ltd. Tel: 0775 690 009 / 0700594141 /07724 01 774, www. cmesolutionltd. com Centre of Management Excellence HELPING YOU MANAGE BETTER

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