Modalities The ways audiences reactions to modalities shift

Modalities The ways audience’s reactions to modalities shift in various contexts and cultures

Linguistic Laura Reed Junior majoring in marketing at New York University with an interest in business, PR and social media. Seeking a summer internship to apply my experience assisting a company’s branding needs through social media promotion, digital marketing and ad sales research. Specialties include: • Social media • Blogging • Journalism • Microsoft Office • Public speaking General Audience Specific Audience International Audience Mixed reactions + Coherent - “Social media” Positive reactions + Extroverted + Job ad language Negative reactions - “PR” and “Blogging” - Impersonal

Visual General Audience Specific Audience International Audience Positive reactions + Professional and clean + Direct and easy to read Positive reactions + Engaging + Shows mobile apps Positive reactions + Profile picture + Style reflects personality

Aural General Audience Specific Audience International Audience Negative reactions - Unprofessional and inappropriate Mixed reactions + Indicates competence - Music is too fast/wrong type Negative reactions - Unprofessional and inappropriate

Gestural General Audience Specific Audience International Audience Negative reactions - Shows no interest Negative reactions - Boring Negative reactions - Unfriendly

Spatial General Audience Specific Audience International Audience Negative reactions - Cluttered - Unwilling to navigate Negative reactions - Boring/Uncreative use of space Negative reactions - Confused of where to begin

Sources Cited A, Bilal. (2014, May 20). Animated Resume. Retrieved from https: //www. youtube. com/watch? v=r. Ugun. Ao. Fns. I. Bort, Julie. (2013, October 24). 17 New Ways To Make Your Linked. In Profile Irresistible To Employers. Retrieved from http: //www. businessinsider. com/make-your -linkedin-profile-irresistible-2013 -10? op=1. Han, Eun Jung. (2010, November 30). Support vector machine-based facial expression recognition method combining shape and appearance. Retrieved from http: //opticalengineering. spiedigitallibrary. org/article. aspx? articleid=1096522. Musilin, Kristin. (2014, January 27). How to write a professional profile bio for Linked. In, Twitter & more. Retrieved from http: //college. usatoday. com/2014/01/27/how-to-write-a-professional-bio-forlinkedin-twitter-more/. Ong, Josh. (2013, November 13). Here’s How to Create Twitter’s New Timelines in Tweetdeck. Retrieved from http: //thenextweb. com/twitter/2013/11/12/heres-create -twitters-new-custom-timelines-tweetdeck/.

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