Midyear ppt slide master Your Presenters Cheryl Keller






















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Midyear ppt slide master
Your Presenters Cheryl Keller Rocklin, CA Kylee Garza Bryan-College Station TX
“REBOOT” Your Network Events
EVENT DIRECTOR General Oversight/Scope of Duties: Ensures the development and delivery of timely, relevant, business-oriented Network educational and networking events that attract a high level of participation from members and the industry at large.
Each table select one event Realtor Branding Top Producer panel Community Leader panel Business Development Expert Local economist Legal Update
Event Director How can I best contribute to my team?
Industry Events & Networking Events Minimum Six (6) per/year Industry Events Networking/Relationship Events • Min. 4/year 1/quarter • Timely & Relevant Topics • Professional Development • Member income-generating Can it, does it, and will it put $$$ in our members’ pockets? • Min. 2 additional events • Member’s only • Mastermind groups • Lunch and learn • Roundtables • Networking events • Social event • Relationship building • 1 MUST focus on developing business leadership skills • 1 MUST be in collaboration: • Other local Networks • Local REALTOR® Association • Related real estate organizations
Industry Events! • Format • Single paid speaker – regionally or nationally known • Panel of experts with skilled moderator • Debate or forum on political or industry issue with local representatives • Pricing • Tiered • Member / Strategic Partner • Non-Member minimum $20 Difference • Early-bird rates, credit cards, refund
Great Title’s are one of the key components to your event success.
Meetings vs. Events – Are they the same? Are Meetings the same as Events? No What is the Difference? Education, Value, Collaboration Can fundraiser events be industry Events? NO! They are not!
Some Things To Consider: Who Are Your Members? Who Do You Want To Attend or attract? Mix it up! Industry events ARE NOT monthly lunches Change the format, time of day, and keep it interesting Standing Up for Positive Change
Marketing your EVENT! • For Events • 60 -day lead time for all events • Post on the local website provided by National • Save the date • 30 days before event – e-blast / Flyer • Editable templates in Network Tools • 2 weeks before - 2 -3 e-blasts • Day before - reminder email • PROMOTE, PROMOTE! • They may not RSVP but if you follow these steps they will show up!
Industry Events: Collaboration Young Professionals Network (YPN) Local Chamber of Commerce Women’s Council of REALTORS® Residential Real Estate Council (RRC) Local / State Association of REALTORS® Hispanic Real Estate Professionals (NAHREP)
Engaging your Strategic Partners • Showcase your Partners Special seating Marketing • Make them feel exclusive to the Event One Partner from each field • Offer different packages per level • Request their help on the Event project team. They would be a great help in spreading the word about your events.
Budget Remember Your goal for each event is to provide member value through timely relevant events and a budget assures that you make money. • Each event should have a budget • Revenue Projections • Ticket sales • Early Bird, Member, Non-Member • Sponsorship • Expenses • • • Food & Beverage (F&B) ++ Service / Tax Speaker Room Rental & Staffing A/V / Entertainment Printing / Signage Networking/Ice Breaker
Congratulations! Thank everyone on your Event project team!
• Model the Way Model 5 Practices of Exemplary Leadership when Planning Events: • Inspire a Shared Vision Inspire • Challenge the Process Challenge • Enable others to Act Enable Encourage
GREAT EVENTS! IT’S WHO WE ARE! We are known for our industry events. Together let’s raise the bar and make 2019 the year of Amazing and Dynamic Industry events. Thank you!!