Microsoft Azure CASE STUDY Azure Allows Global Seed

Microsoft Azure CASE STUDY Azure Allows Global Seed and Plant Industries to Combine Data in Central, Scalable Web App “Having the new product management application Mercado in the Microsoft Azure cloud offered the opportunity to quickly scale up and significantly reduce installation services. ” – Ad Ordelman, CEO and founder, Agri Information Partners MICROSOFT AZURE ISV: Mercado WEB SITE: mercado-varieties. com • SITUATION Seed companies are growing rapidly and need to gather information on all continents. The threshold needs to be low so anyone can enter observations. Analyzing this data needs to be done quickly and without any interpretation. All information should be entered using validations at the endpoint. LOCATION: Wageningen, The • SOLUTION Netherlands ORG SIZE: 30 MICROSOFT AZURE ISV PROFILE: Agri Information Partners introduced Mercado in 2014 as a solution for product managers in plant-breeding companies. Mercado strives to help companies in the plant and seed industry optimize their information. Mercado ensures enterprises have the right information at the right time, and that helps boost innovation. Go-To-Market Services Mercado needed a structure that is scalable and flexible as well as highly available. Microsoft Azure provides those capabilities and more. Azure’s worldwide availability of servers ensures there is a minimum of latency in the connections. Upgrading the application just takes a click of a button and enables everyone to work with the newest version of the software. This functionality combined with easy installation for new users results in a significant reduction in maintenance costs. • BENEFITS Microsoft Azure brings customers a reliable solution for their product management processes that is accessible anytime, anyplace. Microsoft Azure’s server availability worldwide provides a minimum of latency for user connections.