Messaging Solutions follow Download and try your hand

Messaging Solutions follow! Download and try your hand at the activity Power. Point before opening these slides. GDPC | Activity

Attribute It means. . . Strong People can rely on us. Grounded We are practical and respectful. Smart Human GDPC | Activity It feels… But not… ✓ ✓ ✓ Clear Solid Confident ✕ ✕ ✕ Overpowering Rigid Arrogant ✓ ✓ ✓ Comfortable Authentic Honest ✕ ✕ ✕ Quiet Unrefined Blunt We know what we’re talking about. ✓ ✓ ✓ Intelligent Intriguing Dynamic ✕ ✕ ✕ Academic Complicated Intimidating We connect to our audience. ✓ ✓ ✓ Passionate Informed Helpful ✕ ✕ ✕ Self-absorbed Patronizing Pushy 2

About Us - Revised Active, dynamic language With us, anything is possible. At ACME we're committed to making your vision a reality. We listen to you to establish clear goals for your project then tailor our teams for certain success. We deliver smart solutions to your toughest challenges, always holding ourselves accountable for our actions. And we involve you in every step along the way because we know strong partnerships are what make real progress possible. Our past, our present. ● ● ● For over 100 years, we've partnered with clients to push the boundaries and shape communities With over 8000 employees in more than 185 locations around the world, we think globally and act locally We've completed projects in 60 countries, always follow through for our clients and hold ourselves accountable to that promise Human: Using words such as “we” and “you” creates a more personal connection. Emphasized Smart, Strong, and Grounded voice attributes while highlighting core message of helping clients bring their visions to life. 3