MEMBERSHIP Focus Challenge PETS 3141 Dr Bharat Pandya

MEMBERSHIP Focus & Challenge PETS 3141 Dr. Bharat Pandya 6 th March, 2016

Membership Challenge • Increasing membership is a Great Testimonial to the Value of Rotary • Rotary is at a Critical Point w. r. t Membership • Change in approach to Membership

Rotary? Service Organisation ? Member Organisation ?

? Marketing Membership • Not Advertising / Selling • Create Value • Communicate the Value • Deliver the Value

Statement on Membership • Membership is Rotary International’s highest internal organisational priority, while polio eradication remains Rotary’s highest external program priority.

Most Important Membership With Members – Everything is Possible Without Members – Nothing is Possible

Membership Conundrum 30 th June – 1 st July

REASON TO JOIN? Do you have a heartbeat? Are you my Friend? Can you pay the dues for 1 year / 6 months? All The President’s (Men) Rotarians Are you interested in being a Rotarian

Whose Responsibility? • Best Time is Now. • Begin Now, Begin with Yourself • The Best time to plant a tree was 20 years ago; the 2 nd Best Time is Now.

SECRET OF MEMBERSHIP GROWTH JUST ASK You have to KISS a lot of Frogs before you can find a Prince

YOUNG MEMBERS – HOW? A Conundrum for Rotary!

FUTURE – EXCITING & UNCERTAIN We are currently preparing students for jobs that don’t yet exist, using Technologies that haven’t been invented yet, in order to solve Problems we don’t even know are Problems yet. - Karl Fisch

MEMBERSHIP The Changing Face Silents/ Pre. Indepen dence Boomers Gen. X Gen. Y b. 1965 -1980 b. 1980 – /Post. Indepen dence b. <1950 > 65 b. 1950 -1964 50 -65 35 -50 <35 55 20 5 Rotary 20 Member ship

MEMBERSHIP The Changing Face Silents/ Pre-Ind >65 Boomers/ Gen. X Post-Ind 50 -65 OUT Preservati onist, LOOK ionist, Dutiful, Dedicated Frugal, Driven 35 -50 Gen. Y <35 Skeptical, Confidence Question Self-Esteem ing, Informed Independ ent

MEMBERSHIP The Changing Face Silents/ Pre-Ind Boomers Gen. X /Post-Ind > 65 50 -65 Hierarchy LEAD ERSHIP BY 35 -50 Gen. Y <35 Consensus Competent Achievement

MEMBERSHIP ISSUES Silents/ Pre-Ind >65 Boomer Gen. X s/Post. Ind 35 -50 Gen. Y <35 50 -65 NETWOR Person- email, KING / totoblog, COMMUN person chatting ICATION Cellphone, Facebook, Twitter, You Tube

MEMBERSHIP ISSUES Silents/ Boomer Gen. X Pre-Ind s/Post- b. 19651925 -1947 Ind 1980 Gen. Y b. 1980 - b 1947 -1965 ATTEN Regular What’s the DANCE Cause? Benefit?

CURRENCY 20 years back: Money: What do Things Cost? 10 years back: Information: Where can I get the Information regardless of Cost? Today: Time: Where & How will I possibly find the Time?

QUESTIONS PEOPLE ARE LIKELY TO ASK What is expected of me? How much time is involved? What training will I get? How many others have joined/volunteered? How many are Like me? What’s in it for Me? Create Value

YOUNG MEMBERS Address Concerns Time Family Value Make Rotary Interesting, Enjoyable, Fun, Worthwhile for Family

Retention

PLANT THE RIGHT SEEDS Pre-Induction Information Induction Orientation and Education

WHERE THERE IS ROOM IN THE HEART, THERE IS ROOM IN THE HOME Make effort to become acquainted with each New Member Personally interact & invite New Members to join club committees. Mentor the New Member.

See that New Member feels comfortable and is not isolated. Accompany New Member to meetings – Club, District. Touch their Heart before asking for their Helping Hand

WHY PEOPLE LEAVE Rotary did not meet their expectations They did not feel involved or felt unwanted They did not see any benefits of Rotary membership

CREATE VALUE – Friendship – Dhal Mitra Leadership, Personal development, Prestige, Internationality, Satisfaction in service Rotary Global Rewards The Rotary Global Rewards program offers Rotary club members discounts on products and services for travel, entertainment, and merchandise. Rotarians can access the Rotary Global Rewards program from the Member Center.

RETENTION Involvement Sweetness & Assimilation in a Cup of Coffee comes, Not Just from the Sugar But from the Stirring

KEEPING MEMBERS – ACTION PLAN Give New Members more Options, Don’t Overburden, Break Down The Big Jobs Use & Focus on their Talent, not just Time Appreciation & Recognition Invest in Leadership Training & Development Don’t Give Up

Venus de Milo. Louvre museum • Only hands Rotary has are our Hands

Rotarian – A World Citizen Ame Eur Bri Jap Aust Afr Kore I R O T A R I A N ican pean ish nese alian can n DIAN

India - Membership Topper There is plenty of room at the Top, but there is no Room to Sit down There is ‘DO’ or ‘NOT DO’ Membership – only ‘DO’ ( GROW)

PAUL HARRIS The Yearly, Daily, Hourly Spirit of Rotary Should be the Spirit of Renaissance; We need Men of Microscopic Vision who will explore the Molecules, Atoms & Electrons, But we also need Men of Telescopic Vision who will explore the Stars.

THE SPOTLIGHT IS ON YOU THE FUTURE OF ROTARY IS MEMBERSHIP & THAT IS IN YOUR HANDS

THE CUBIC CENTIMETER CARLOS CASTANEDA YOU ARE THE KEY

Change The Trend Bring A Friend Retain the Friend

ENJOY ROTARY ENJOY YOURSELF

THANK YOU