MEDIA LITERACY PERSUASION VOCABULARY NOTES IMPLICIT MESSAGE Messages

MEDIA LITERACY & PERSUASION VOCABULARY & NOTES

IMPLICIT MESSAGE • Messages that are not directly stated; you have to interpret the message for yourself. (Implied)

EXPLICIT MESSAGE • Messages that are obvious and very clear. (Explained)

MEDIA • Any form of mass communication. It consists of both print and electronic forms.

PERSUASION • influencing how someone thinks, feels, acts, and makes decisions

FACTUAL CLAIM • A statement that can be verified or proven true

OPINION • A personal view, judgement, or subjective statement

ASSERTION • A claim that a person makes but cannot always prove

RHETORICAL • a statement intended to persuade or impress instead of gathering information

FALLACY • an error in logic – in other words, a mistake in the way someone thinks

STEREOTYPE • Unfairly suggesting that all members of a group are exactly the same (based on race, gender, nationality, etc. )

NOTES & PRACTICE

TYPES OF PERSUASIVE TEXTS • Newspaper articles • Speeches • Advertisements such as billboards, magazine ads, commercials, etc. • These all try to convince people of something.

EXAMPLES OF PERSUASION Factual Claims: can be proven true • Examples: Statistics, specific examples, anecdotes Opinion: personal viewpoint • Example: I think we should attend school year round. Commonplace Assertion - A statement that a number of people believe to be true. • Example: Milk is good for you.

LET’S PRACTICE Read the paragraph below and find the commonplace assertion. Great White Sharks by Peter Benchley

LET’S PRACTICE Read to find factual claim(s) that dispute the commonplace assertion. Great White Sharks by Peter Benchley

EXAMPLES OF FALLACY Ex. “A cloud is 90% water. A watermelon is 90% water. Therefore, since a plane can fly through a cloud, a plane can fly through a watermelon. ”

EXAMPLES OF STEREOTYPE “All pit bulls should be put to sleep. They are dangerous dogs. ”

EXAMPLES OF STEREOTYPE

IMPLICIT VS. EXPLICIT Record two observations for each photo. 1. Sponge. Bob 2. Lady Gaga 3. Pele 4. Rhianna

EXPLICIT OBSERVATIONS • The color of Sponge. Bob’s tie. • The number of fingers Lady Gaga is holding up. • The color of Pele’s jacket. • The color of Rhianna’s hair.

IMPLICIT OBSERVATIONS • Sponge. Bob is excited. • Lady Gaga is surprised. • Pele is happy. • Rhianna is pleased.

CHART YOUR OBSERVATIONS EXPLICIT- in the text IMPLICIT- in my head

LET’S PRACTICE All living things are made up of cells. Since humans are alive, we are also made of cells. Cells make our body tissue. Tissue makes our body organs. Organs make our body systems. Cells are the building blocks of our bodies. Questions that are explicitly answered in the text: 1. What are made of cells? 2. What make up our body organs?

LET’S PRACTICE All living things are made up of cells. Since humans are alive, we are also made of cells. Cells make our body tissue. Tissue makes our body organs. Organs make our body systems. Cells are the building blocks of our bodies. Questions that are explicitly answered in the text: 1. What are made of cells? 2. What make our body organs?

LET’S PRACTICE All living things are made up of cells. Since humans are alive, we are also made of cells. Cells make our body tissue. Tissue makes our body organs. Organs make our body systems. Cells are the building blocks of our bodies. Questions that are implicitly answered in the text: 1. In what way are humans and birds similar? 2. Order the following from smallest to largest: organ, cell, tissue, and body system.

ON YOUR OWN “It’s hard to live in a small studio apartment with a man who is learning how to play the violin”. That’s what she told the police as she handed them the broken bat. Answer the following questions: 1. What do you think has happened? 2. Why did it happen? 3. How does the story end?