Means Business Think Fast Matt Toolan Director e

Means. Business Think. Fast. Matt Toolan Director, e. Learning Strategy mtoolan@meansbusiness. com (617) 956 -9921 x 52 www. meansbusiness. com

Focus for Today • • Who we are What we do Why do people use MB How is MB used by knowledge professionals • Q&A

What is ? Means. Busine ss The largest and fastest growing database of business ideas in the world. We provide corporations, consultants and universities with the latest and most advanced business thinking from the world’s leading business experts--on demand.

• • • • Publishing Partners AMACOM • Berrett-Koehler Publishers • Bloomberg Press • Nicholas Brealey Publishing UK • Butterworth-Heinemann • Capstone Publishing, Ltd. UK • Career Press • Davies-Black Publishing • Doubleday Broadway Books Financial Times/Prentice Hall • UK • Free Press • W. H. Freeman • Harper. Business • Harvard Business School Press Impact Publications John Wiley & Sons, Inc. John Wiley & Sons, Ltd. UK Jossey-Bass Microsoft Press Mc. Graw Hill Professional Book Group NTC/Contemporary Publishing Group Oak Tree Press Ireland Oxford University Press Perseus Publishing Simon & Schuster Warner Books

We Start with the Best Thinkers Drucker… Moore… Hamel… Bennis … Handy … Porter … Ohmae … Tapscott … Hammer … Cusanamo … Martin … Seybold … Peppers … Rogers … Siegel … Davenport … Keen. . Champy … Shapiro … Kanter … Peters … Maslow … Pine … Hagel. . . Joffe. . . Christensen … Mc. Kenna … Adams. . . Pfeffer … Nonaka … Negroponte … Downes … Leonard … Sterne. . Kelly … Rosenoer … Zemke …And currently over 600 others What they provide: - Ideas - Insights - Advise - Forecasts - Scenarios - Models - Paradigms - Frameworks - Processes - Principles - Checklists - Methodologies

We License the Best Works Blown to Bits…. The Innovator’s Dilemma. . . Futurize your Enterprise. . . Competing for the Future. . . Intellectual Capital. . . Crossing the Chasm. . . The Cluetrain Manifesto … Innovation and Entrepreneurship … Net Worth. . . Net Gain. . . Customers. com … Managing by Values. . . Mass Customization. . . Information Rules. . . Shaping the Future. . . Wellsprings of Knowledge. . . The Death of Competition … Information Ecology. . . Managing Across Borders. . . Permission Marketing The Experience Economy … The One to One Future … …. . more than 1, 000 books

Idea Extraction Process Chapter 1 Chapter 2 Chapter 3 …. . Ch. 15 Introduction Background Ideas Insights Examples Case Studies Experiences Conclusion Summary Segues Anecdote Advice 20, 000 Idea database 15 -20 hand-picked, 300 -500 word, verbatim Concept Extracts per book

Means. Busine ss Relationship with e. Books • • • Verbatim Extraction New way of Accessing Ideas Fast access to new ideas Specific to business content Web enabled - always accessible

Professionals Require: • Highly compressed presentation • Reliable and on-demand delivery • Compelling and relevant content Means. Business delivers: • Comprehensive aggregation of current business thinking • Verbatim, on-demand presentation • Concise and condensed formats

? Who uses Means. Busines s Leading Universities - Create superior learning & competitive advantage for their students Executives - innovate, solve complex problems, & create new strategies. e-Learning Companies Build courses with quality content & offer as on-line resource

User Benefits • • Largest database of business ideas and concepts Adds an ‘e’ component to traditional classroom education Solution to rights and permissions issues Common language of ideas in global environment Apply the knowledge of proven experts to your business problems Think and communicate more creatively and effectively Absorb the key ideas in any book or topic in under one hour

Summary Professionals need the ability to apply what they are learning to their real world challenges Without effective knowledge systems, their ability to do this is severely restricted Means. Business is transforming on-demand knowledge gathering from yesterday’s hypothetical ideal to tomorrow’s indispensable reality