Mc Donalds vs Burger King History of Mc

Mc. Donald’s vs. Burger King History of Mc. Donald’s Advertising History of Burger King Social Media Graphs for Nutritional Analysis Interview Graphs Burger King’s Advertising

History of Mc. Donald’s • In 1940, brothers Maurice and Richard Mc. Donalds opened a tiny drive-in restaurant in San Bernardino; • After WWII, they changed their menu and concentrated more on hamburgers, milkshakes and French fries; • In 1955, milkshake mixer salesmen Ray Kroc bought the rights to franchise the brothers’ restaurants across the country, and opened his first Mc. Donald’s in Des Plaines, Illinois; • In 1961, Kroc purchased the company from the Mc. Donald brothers for $2. 7 million. Read More…

History of Burger King • James Mc. Lamore and David Edgerton bought an Insta-Burger King franchise in Miami in 1954; • By 1961, Burger King and its signature burger the Whopper had begun to spread across the United States; • In 1967, the Pillsbury Company bought Burger King Corporation for $18 million; • In 1990 s, Burger Wars began with commercials that said Burger King's burgers were bigger and better than Mc. Donald's which may be the first political-style "attack ads" in the food industry. Read More…

Mc. Donald’s vs. Burger King Interview Graphs 4, 5 4 3, 5 3 2, 5 2 1, 5 1 0, 5 0 0 Los Angeles Miami 18 New York Non-Hispanic White Count of Burker King Asian American Count of Mc. Donald's African American See More… 0 2 4 6 8 Over 18 e al M Fe m al e 1 al e Fe m al e 2 Count of Burker King M Count of Burker King e 3 Count of Mc. Donald's al Count of Mc. Donald's e 4 Fe m 5 al 6 M 7 Under 18

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Social Media: Followers Mc. Donald’s – 1. 9 Million Burger King – 98, 700 Mc. Donald’s – 67, 806, 229 Burger King – 7, 891, 037 Mc. Donald’s – 3. 32 Million Burger King – 1. 45 Million Read More…

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Graphs for Nutritional Analysis Mc. Donald’s Food Burger King’s Food Mc. Chicken Ceasar Salad Mc. Double Chicken Tenders Cheeseburger Side Garden Salad Double Hamburger Spicy Tender Crisp Sandwich Hamburger Original Chicken Sandwich Large Fries Onion Rings Medium Fries Small Fries Original Whopper with Cheese Cookie Hamburger 0 100 Carbs See More… 200 Fat Protein 300 Calories 400 500 600 0 Carbs Fat 100 200 300 400 500 600 700 800 900 Protein Calories