MASS MEDIA IN ELECTIONS TYPES OF MASS MEDIA

MASS MEDIA IN ELECTIONS

TYPES OF MASS MEDIA: Magazines Books Newspaper Newsletter

TYPES OF MASS MEDIA: Television Cell Phone Tablet Internet Radio

MASS MEDIA The media plays an important role in the __________ process.

ROLES OF THE MASS MEDIA IN ELECTIONS:

ROLES OF THE MASS MEDIA IN ELECTIONS: Identifying _______

ROLES OF THE MASS MEDIA IN ELECTIONS: Emphasizing Selected ______

ROLES OF THE MASS MEDIA IN ELECTIONS: Writing _______ An editorial is an opinion piece written by the senior editorial staff or publisher of a newspaper or magazine.

ROLES OF THE MASS MEDIA IN ELECTIONS: Creating Political ______

ROLES OF THE MASS MEDIA IN ELECTIONS: Publishing ____-____ Pieces OP –ED means opposite the editorial

ROLES OF THE MASS MEDIA IN ELECTIONS: Broadcasting Different _____

Voters must evaluate information presented in political campaigns to make ______ and _______ choices among candidates.

Strategies for evaluating campaign Information:

Strategies for evaluating campaign Information: Separate _____ from _____.

Strategies for evaluating campaign Information: Detect _______ Bias is defined as, "A predisposition or a preconceived opinion that prevents a person from impartially evaluating facts that have been presented for determination; a prejudice. " Simply put: it is a state of mind when you have already decided on the issue without even knowing the full facts. You may call it prejudice or being partial.

Strategies for evaluating campaign Information: Evaluating ______ A source is the place where something begins.

Strategies for evaluating campaign Information: Identifying ______ Propaganda is a form of communication that is aimed at influencing the attitude of a community toward some cause or position.

Endorsement/ Testimonial Bandwagon Name Calling Types of Propaganda Plain Folks Glittering Generality

CAN YOU IDENTIFY THE PROPAGANDA TECHNIQUES IN THESE ADS?

Glittering Generality

Endorsement/ Testimonial & Glittering Generality

Name Calling

Bandwagon

Glittering Generality

Endorsement/Testimonial

Plain Folks

Name Calling

Good Job!!