Maryland Faith Community Health Network Working with Maryland

Maryland Faith Community Health Network Working with Maryland Health Connection to Get All Marylanders Insured Oct. 11, 2017 A service of Maryland Health Benefit Exchange

Open Enrollment Landscape Agenda Impact Of Health Reform After Four Years Overview of Maryland Health Connection Outreach Strategy How You Can Help 2

Health Reform: Impact After Four Years

Health Reform: Impact After Four Years Reduced rates of uninsured Marylanders Maryland’s uninsured rate is now about 6%, half of what it was for many years prior to 2010, when it remained around 14%. Maryland was 3 rd best in the nation in percentage of new enrollees at 40% (new) of the total number of enrollees. In 2017, Maryland was 5 th best in the nation for young adult enrollments (ages 18 -34), up from 9 th in 2016. In fact, 30% of all enrollees in the state were young adults. 4

Health Reform: Impact after Four Years High enrollment among key populations Sizable gains have been made for populations that lacked coverage at disproportionately high rates including young adults, African Americans and Hispanic households. African American and Hispanic 2017 enrollments were 18% and 12% respectively of total enrollments. Biggest improvement in the insured households since 2010 has come in rural counties on the Eastern Shore and Western Maryland as well as Baltimore city, with gains of 7 or 8% more insured in those areas. 5

Impact of Medicaid Expansion Medicaid expansion in Maryland 1. 1 million Marylanders are now insured through Maryland Health Connection, including most of the state’s Medicaid enrollments. – That’s about 1 of every 6 Marylanders covered. Over 500, 000 individuals were able to get coverage under Medicaid expansion, as of June 2017. 6

Overview of Maryland Health Connection

What is Maryland Health Connection? It’s for all Marylanders who need health insurance Maryland Health Connection is our state’s official health insurance marketplace where you can shop, compare and enroll in quality health and dental insurance that fits your needs and your budget. It’s the only place to get financial help with coverage costs, for those who qualify. In fact, 9 out of 10 Marylanders who enrolled through Maryland Health Connection last year received financial help. 8

Health Coverage Options Through Maryland Health Connection, you can enroll in… 1. Free or low cost coverage through Medicaid or the Maryland Children’s Health Program (MCHP), with year-round enrollment. OR 2. A range of affordable health coverage options from well known, private health insurance providers including. . . Care. First Kaiser Permanente 9

Coverage Options Health & dental coverage for Marylanders Maryland Health Connection also offers “stand-alone” dental plans, meaning you can buy a dental plan even if you don’t get a health plan. All health plans are required to offer pediatric dental, so your children are covered. 10

Coverage Benefits Essential Health Benefits • All qualified health plans offered through Maryland Health Connection provide the same set of “essential health benefits, ” which include: • Preventive Care • Maternity & Newborn Care • Emergency Care • Pediatric Care • Hospitalization • Mental Health Care • Prescription Drugs • Substance Use Disorder Treatment • Doctor Visits • Laboratory Tests 11

Financial Help is Available Many Marylanders qualify • 9 out of 10 Marylanders who enrolled last year received financial help. • A single person earning up to $47, 080 a year and a family of four earning up to $97, 000 a year may qualify for financial help. 12

Shop For Coverage Carrier Update Plans & prices change every year… ● Shop now at Maryland. Health. Connection. gov or download the mobile app to view plans and prices. ● Marylanders who are eligible for tax credits will be cushioned against insurance rate increases. In some rural areas, people will pay much less than last year. ● Open Enrollment starts Nov. 1 – Dec. 15. ● All plans start on Jan. 1, 2018. ● Medicaid enrollment is year-round. 13

Mobile App − “Enroll MHC” Enroll on your phone! 160, 000 downloads to date − and counting! 25, 000 Marylanders enrolled on their mobile phone. And two-thirds of those enrollees were young adults. 1 million+ views of application info. 70, 000+ docs submitted via mobile camera. Key features Browse plans and enroll now. Log into your account, view notices, and submit verification documents using your phone’s camera. Locator tool is find in-person assistance by language preference at more than 1, 000 locations. 14

Open Enrollment Nov. 1 – Dec. 15 Ways to enroll 1. Enroll online at Maryland. Health. Connection. gov 2. Find free in-person help from trained experts in your community at Maryland. Health. Connection. gov/help 3. Call 1 -855 -642 -8572 (TTY 1 -855 -642 -8573) 4. Download the “Enroll MHC” mobile app to enroll on your phone/tablet. 15

Find An Enrollment Expert Nearby Free in-person help is available 135 Navigators in eight regions Region Consumer-assistance Organization Jurisdictions 68 Application Counselor Sponsoring Entities Far West AHEC West (Non-gov’t. Garrett, Allegany, Organization (NGO)) Washington counties 389 Certified Application Counselors Central & Midwest Healthcare Access Maryland (NGO) 795 Authorized Brokers (Producers) Lower Eastern Shore 33 BAT Phone Producers Montgomery Prince George’s Upper Eastern Shore & Southern Baltimore City, Baltimore County, Anne Arundel, Howard, Carroll, and Frederick counties Worcester County Health Worcester, Wicomico, Department Somerset Montgomery County Deptartment Of Health And Human Services Prince George’s County Department Of Social Services Seedco (NGO) Harford, Cecil, Kent, Queen Anne’s, Talbot, Caroline, Dorchester, St. Mary’s, Calvert, and Charles counties 16

Outreach

OE 5 Enrollment Events Statewide events Beat the Rush! • • • November 3− 5 20 events held at locations around the state At least one event per region Last Chance Events • • • December 8− 10 19 events around the state At least one event per region • Partner organizations will receive communications toolkits that can be customized for events in their regions and include promotional language 18

Key Partnerships Maryland Higher Education Commission (MHEC) – Reach students at 135+ private career schools and trade schools Governor's Office of the Deaf and Hard of Hearing (MD ODHH) – New educational videos in American Sign Language (ASL) on our You. Tube channel Maryland Department of Labor, Licensing and Regulation (DLLR) – American Job Centers & Work Adjustment and Retraining Notification (WARN) to reach the unemployed – Intercept uninsured individuals, including young invincibles, who are seeking care without coverage. Maryland Insurance Administration (MIA) – Join their outreach team at hundreds of events each year Urgent Health Care Centers Baltimore Social – Reach thousands of young adults involved in sports leagues through email marketing and social media engagement Governor’s Office of Community Initiatives (GOCI) – Reach leaders and decision makers of diverse MD communities 19

Meet Marylanders Where They Are Additional outreach Latino Outreach – Attended Festival Latino, one of largest Hispanic events in state. – New fact sheet, “Applying for Coverage: Protections for Immigrant Families” – Attending radio station “El Zol’s” health fair next weekend in Montgomery County Navigator interviewed on live TV with Pastor Jamal Harrison Bryant of Empowerment Temple on The Word Network, largest African-American religious network in the world. Brochures printed in Chinese this year in addition to English and Spanish. Sponsorship of Beta City Tech Expo for entrepreneurs. Webinar for Lyft drivers 20

Community Events Upcoming: • “Rated PG” Arts Festival at Prince George’s County African American Museum and Cultural Center • Morgan State University Homecoming • Meet Me Monday with Micheline Bowman Summer Events & Sponsorship: • Baltimore Pride Festival in June • MD Association of Counties Summer Conference • Sponsored National Association of Mental Illness Walk • Spoke at the MD Parent Teachers Association Annual Conference in July • Sponsored the Festival Latino de Maryland 21

Digital Outreach Social media engagement Social media team at MHBE and call center staff assisted 4, 100+ requests by consumers via Facebook and Twitter, earning Facebook recognition for rapid response During open enrollment, 9. 7 million reached through Facebook (including 9. 5 mil in paid reach) and 500, 000 reached through Twitter 22

How You Can Help

Why Get Involved? Health Coverage for All Marylanders Help All Marylanders Get The Health Care They Deserve Faith leaders provide comfort, direction and guidance to the community including concerning health related issues. Marylanders trust you and they come to you for advice. * Your ability to conduct educational movements and calls to action is unmatched. * You can make can real impact on your community! Elijah Cummings spoke in 2016 to promote Super Health Sunday at Perkins Square Baptist Church in east Baltimore. * Data based on KRC research completed for Maryland Health Connection 24

Get Involved Use Your Voice Speak to your congregation about getting health insurance through Maryland Health Connection – Talking points provided Use the communications toolkits to raise awareness about Open Enrollment and the free enrollment events. The toolkits contain: – Email and newsletter content – Social Media posts and images – Website content and buttons – Event fliers Invite Maryland Health Connection to participate in your community events any time of year. This couple got enrolled at a free event, Extol & Enroll, at the Empowerment Temple last year. 25

Collateral Outreach Materials “Get Smart About Getting Covered” brochures Open Enrollment Brochures Fact Sheets Available Online – Find the Right Plan for You – You May Qualify for Financial Help – Using Your Medicaid Coverage – Choosing A Plan for Substance Use Disorder Treatment – Help for Immigrant Families: Eligibility to Enroll and Protections When Applying – Health Insurance Options for Veterans – Health Coverage for Behavioral and Mental Health Services – And many more! 26

Thank You!

Contact Information: Jenny Mancha Communications & Outreach Coordinator Jenny. Mancha@Maryland. gov