MARTIN GUITAR Ju Hee Oh Jae Won Yoon
- Slides: 19
MARTIN GUITAR Ju Hee Oh Jae Won Yoon Min Sik Kwon Seung Tae Hong Susan Ko Production and Operations Management Sung Joo Bae
TABLE OF CONTENTS Martin Guitar Background Information � Manufacturing Process � Supply Challenge and Solution � Inventory Challenge and Solution � Fabrication Challenge and Solution � Recommendations �
BACKGROUND � Christian Frederick Martin Sr. � Founded in 1833 � Nazareth, Pennsylvania – Museum and Visitor’s Center � Quality Instruments are main focus
Manufacturing Process Constructing Sides Bookmatching Strutting
Neck and Fingerboard Tuning Machine Bridge and Saddle
Stringing and Inspection Ready for Pick Up
CHALLENGES Supply Chain -Competitive Resource -Unstable Inflow of Supply -Limited Access to Resource
SOLUTION Supply Chain Create Alternative Resource Diversify Supply Source Build Relationships Customer Relationships Supplier Relationships Relationship Marketing for Growth Employee Relationships Relationship Management in Business…. It’s more than just customers
CHALLENGES 2. Inventory Humidity Temperature
SOLUTIONS � Inventory storage facility Wood is being transported into facilities according to their type.
CHALLENGES 3. Fabrication Problem Low Productivity Cannot follow the demand Produced Guitars by hand
SOLUTION � CNC / CAD CNC / Computer Numerical Control CAD / Computer-Aided Design
SOLUTION � Automation High Productivity Accuracy
RECOMMENDATIONS 1. Labor Force ① Workers: Wood Processing ② Workers: Wood Assembling
RECOMMENDATIONS 1. Labor Force Inflow Training Outflo w Death Changin g jobs Make it low!
RECOMMENDATIONS 2. Set Guidelines
RECOMMENDATIONS 2. Set Guideline Custome r. D Custome r. A Flexible Guideline Custome r. C Custome r. B
Q
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