Marketing Public Relations Community Relations DRAFT Communications College
Marketing, Public Relations, Community Relations -DRAFT Communications College District Maintain regular communications with the District Public Relations Office & the Board of Trustees Maintain close contact with college Presidents & college marketing staff & the Board to circulate information about upcoming events/ projects/ new educational initiatives & general news Maintain regular communications with college staff, faculty & students Marketing Public Relations Support District-wide marketing programs Support colleges' marketing & public relations campaigns Create & maintain a dynamic web-site Create & maintain a dynamic District web site with appropriate links Promote all on-campus events & community presentations through public relations & advertising campaigns Develop & implement a facilities marketing program to the entertainment & commercial industries Produce timely information pieces to the communityincluding class schedules, partnerships Secure media opportunitiesradio, television, cable, newspapers Create college-specific collateral for presentations Arrange for & establish collateral for meetings with editorial boards Set up presentations to community & business groups Coordinate & establish collateral for meetings with key legislators = input or influence Produce & distribute a districtwide quarterly newsletter Distribute timely e-mail messages and/or flyers, as appropriate, to all District employees Create a dynamic presentation video to show future supporters Future A coordinated marketing campaign between the district & the colleges that highlights the colleges’ individuality
- Slides: 1