MANAGEMENT PRINCIPLES Module 1 Page 4 Farm Hort

MANAGEMENT PRINCIPLES: (Module 1, Page 4)

Farm & Hort. Management: n Defined as : “organising available resources to achieve the goals & objectives of the business” • in an ‘owner/operator’ business, the business goals & objectives will invariably incorporate the manager’s personal goals & objectives

Management: n n n is a practical process is a continual process that also involves alternatives & decisions organising & objectives are both important facets of management

Good management is crucial to success in business: n needs to be productive, profitable & sustainable good managers need technical skills and management skills Farm & Hort. management is concerned with the ‘whole business’

Functions of Management: n Planning n Execution (or Implementation) n Control (PIC) or (PEC)

Planning: n the starting point & ‘organising’ part of management n physical or financial n short, medium or long term n involves choice, & the need to make decisions

Execution/Implementation: n puts the ‘plan’ into action n involves day to day decisions n needs knowledge & organisational skills

Control: n involves monitoring results of the plan & its implementation - good managers learn from mistakes n physical control n financial control

Conclusions: n n n Farm & Hort. management is about goals, resources, alternatives & decisions It is a continual, on-going process, using various resources to achieve business goals It requires the manager to consider the ‘whole business’