LFN MAC Meeting March 25 2020 Antitrust Compliance

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LFN MAC Meeting March 25, 2020

LFN MAC Meeting March 25, 2020

Antitrust Compliance Notice › Meetings of the LF Networking Fund involve participation by industry

Antitrust Compliance Notice › Meetings of the LF Networking Fund involve participation by industry competitors, and it is the intention of the Project to conduct all of its activities in accordance with applicable antitrust and competition laws. It is therefore extremely important that attendees adhere to meeting agendas, and be aware of and not participate in any activities that are prohibited under applicable U. S. state, federal or foreign antitrust and competition laws. Examples of types of actions that are prohibited at LF Networking Fund meetings and in connection with LF Networking Fund activities are described in the The Linux Foundation Antitrust Policy. If you have questions about these matters, please contact your company counsel or Andrew Updegrove, of the firm of Gesmer Updegrove LLP, which provides legal counsel to The Linux Foundation. › Linux Foundation Antitrust Policy: https: //www. linuxfoundation. org/antitrustpolicy 2

Agenda › LFN Webinar Program Overview › Content / Campaigns / Social Update ›

Agenda › LFN Webinar Program Overview › Content / Campaigns / Social Update › Project Update: OPX › Project Update: FD. io › Paid Research: 2 H 2020 2/27/19 3

LFN Webinar Series › Overview › Provide a cost-effective way to educate the community

LFN Webinar Series › Overview › Provide a cost-effective way to educate the community about LFN News and initiatives and innovations in open source networking. › Who Can Host a Webinar: › › LFN Leadership LFN TAC Projects LFN Members Special Initiatives (CNTT, OVP, etc. ) › Frequency / Length: › Up to 1 webinar per week to start › 30 minutes max for 1 speaker / 45 minutes max for multiple or panels 2/27/19 4

LFN Webinar Series › Webinar Content: › The simplest guideline is that webinar topics

LFN Webinar Series › Webinar Content: › The simplest guideline is that webinar topics should be comparable to what would be given in an Open Networking & Edge Summit (ONES) session. › No straight product pitches. It is okay to do a comparison of part of the landscape, but webinars should not be promotional. › Any platforms, tools, or technologies you are describing must be open source and work with LF Networking projects. › Benefits: › Thought leadership and awareness › Note: Due to LF Privacy Policy, leads cannot be shared 2/27/19 5

LFN Webinar Series › Picking a Topic: › › › The purpose of the

LFN Webinar Series › Picking a Topic: › › › The purpose of the webinars is to educate the community and align your business with important thought-leadership topics. The audience is interested in technical demos that help them solve problems and want to be able to ask your expert questions. Our audience spans from developers, architects, engineers, general managers, executives, etc. Topics should be tailored for which of those audiences. See LFN Personas here: https: //docs. google. com/presentation/d/1 BSu 0 REDMLx 8 z. UL 4 It. SXoj. TOo. VFUYr. L 4 X 1 e. CIo. XVP 74 M/edit#slide=id. g 7 d 680 a 657 0_2_75 › › Be sure to make sure your abstract is highlighting important keywords for SEO. Suggested Topics: LFN Project Deployments, Industry Use Cases, LFN Project Updates or Intros, CI/CD, Developer Experience, Open Source Networking Strategies, 5 G, Cloud Native, Edge Compute, Security, AI, CI/CD › LFN Webinar Guidelines: › Available here: https: //docs. google. com/document/d/1 L_2 HQj. Ty. N 4 c. YIBF 9 lpfx. TJh 9 MQil 2 c. HIGST 3 Lg. Nz. Z 80/edit# 2/27/19 6

LFN Webinar Series › Initial Schedule: › 4/28: Arpit Joshipura, GM LFN, ONES Keynote

LFN Webinar Series › Initial Schedule: › 4/28: Arpit Joshipura, GM LFN, ONES Keynote / News › 5/5: Amar Kapadia, Aarna Networks; Srini Addepalli, Intel “Integrating ONAP with a 5 G Cloud Native Network” › 5/12: Ranny Haiby, Samsung, “Building the future open networks – How does the Linux Foundation Networking provides the building blocks” › 5/19: Amar Kapadia, Aarna Networks “What’s New in Frankfurt? ” › Filling in the schedule now for Q 2. Please send us your webinar ideas! 2/27/19 7

Content › Content / Campaigns / Social Update › › Campaigns › Bi-weekly Reports

Content › Content / Campaigns / Social Update › › Campaigns › Bi-weekly Reports to LFN Members › Q 1 Newsletter to be sent 3/31 › LFN Mentorship Program Announced (Applications due 4/24) › LF Training Sale Announced - 30% off all courses w/ code ANYWHERE 30 (now through 4/7) › › › Member Generated: TAC WP; CNTT WP; EUAG WP, CMCC (SDO harmonization) Case Studies: Bell ONAP LFN Guides in 3 Key Areas: 5 G, Cloud Native, Edge (Available week of April 6 th) › See LFN Training Courses here: https: //www. lfnetworking. org/resources/networking-training-courses/ Open. Daylight Magnesium Marketing Release 3/31 LFN homepage Update + 3 landing pages (5 G, Cloud Native, Edge) with Marketing/Sales drips (2 weeks) Social Media › › Agency (Pipeline. Demand) coming on to support LFN Social (details coming soon). Conversation started with Paid Influencer: Evan Kirstel @evankirstel (details coming soon). 2/27/19 8

OPX 2020 Project Priorities Audience focus › › Position to be a scalable NOS

OPX 2020 Project Priorities Audience focus › › Position to be a scalable NOS for development, deployment and enhancement. Extend usability to have support for carrier, data center, enterprise and other use-cases. Market adjacencies › › Protocol stacks to enable and extend full feature DC, enterprise and carrier solutions. Container deployed services Top 3 barriers to growth › › › Project awareness - need to get more community members involved Participation with other open sources projects Backing by other companies to develop and support applications Top dev priorities › › Release stability: Maintenance release OPX 3. 2. 1 Support for running/managing containers to enable services

OPX Messaging

OPX Messaging

OPX Messaging

OPX Messaging

FD. io 2020 Project Priorities Audience focus › Application developers › Network or security

FD. io 2020 Project Priorities Audience focus › Application developers › Network or security application developers (care about packet level data plane) › Non-networking apps (transparent benefit of being on top of FD. io) › Network architects & engineers › trying to future-proof their cloud, premises or hybrid networks for performance and agility › IT execs in enterprise and x. SP › Recognize network performance and agility is the lifeblood of company value › Desire significant leap forward in network infrastructure price-performance 2/27/19 12

FD. io 2020 Project Priorities Market adjacencies › Edge › Cloud native › 5

FD. io 2020 Project Priorities Market adjacencies › Edge › Cloud native › 5 G Top 3 barriers to project growth/dev priorities › Awareness › Can measure, e. g. web hits, content downloads › Differentiation from other data plane initiatives › Perception of readiness for prime time › Increase # vendor / customer use cases and white papers 2/27/19 13

FD. io 2020 Goals Adoption Goals › Improve web presence › Stronger content (Shift

FD. io 2020 Goals Adoption Goals › Improve web presence › Stronger content (Shift from ‘tech/product-centric’ to target audience ‘value prop/use case-centric’) › Shift from large “fraternal” physical events to grass roots + speaking engagements › More companies assigning engineers to project (and willing to speak publicly about their involvement) See FD. io Marketing plan here: https: //docs. google. com/presentation/d/1 YY 6 BSQemv. Wh-r. WIcx-Ovc. QWq 3 Dh 7 D -2 le. Dv. ZEv 4 j. R 2 c/edit? usp=sharing 2/27/19 14

FD. io Q 1 2020 Progress Awareness › › › FD. io messaging homepage

FD. io Q 1 2020 Progress Awareness › › › FD. io messaging homepage much tighter FD. io application use cases and vendor solution mentions more prominent Improved software release messaging around end user relevance › E. g. , This week’s blog circa the value of multi-core IPSec, delivered in Release 20. 01 https: //www. lfnetworking. org/blog/2020/03/23/how-fd-io-20 -01 -release-improves-multicore-ipsec Content (use case | value prop centric) › Outlines written for each of three target 2020 content assets › › › TSC-driven App Developer-focused white paper: “VPP Attacks Envoy Scalability Problem” MAC-driven Network Architect Webinar: ”Wake Up! VPP IS THE RIGHT Data Plane” MAC-driven Exec Infographic: “VPP - The Secure Networking ROI Secret Weapon” Events (shift to grass roots / speaking events) › › Working through logistics planning circa FD. io Summit/Day 2020 in tandem with DPDK Summit September 25, 2020 Bordeaux, France (COVID-19 may lead to virtual event) 2/27/19 15

THANK YOU

THANK YOU